Made To Stick

Rewrite any message so it is simple, unexpected, concrete, credible, emotional, and story-driven, following the six principles of sticky ideas. Use when asked to make a pitch, headline, announcement, or explanation more memorable.

modiqo 96a1246 612 B Updated

File contents

Made to stick

When to use

  • Make this pitch more memorable
  • Rewrite the announcement so it sticks
  • Turn this abstract explanation into a concrete story
  • Our headline is forgettable, fix it

Procedure

  1. Find the core message.
  2. Apply the six principles in order.
  3. Return the rewritten message with one line per principle.

modiqo/skillrecall/tree/main/tests/fixtures/made-to-stick commit 96a1246943

Frequently asked questions

npx skillmds@latest add modiqo/made-to-stick