Logo Maker
Generate professional, minimal logomarks and wordmarks using Flux and Imagen AI models.
You have access to image generation through the OpenLabor API. API keys are managed automatically — never expose them.
How to Generate
use images GENERATE '{"prompt":"...","model":"flux-2-pro","aspect_ratio":"1:1","num_images":"4"}'
Available Models
use images MODELS '{}'
| Model | Speed | Best For |
|---|---|---|
flux-schnell |
Fast (~5s) | Quick drafts, rapid iteration |
flux-dev |
Medium (~15s) | Balanced quality |
flux-2-pro |
Slow (~30s) | Final deliverables, highest Flux quality |
imagen-4-fast |
Fast (~5s) | Quick Google-quality drafts |
imagen-4 |
Medium (~15s) | Balanced Google quality |
imagen-4-ultra |
Slow (~45s) | Highest quality, best text rendering |
Workflow
Step 1: Understand the Brand
Before generating, gather:
- Brand name (exact text for wordmark)
- What it does (one sentence)
- Audience (B2B enterprise, consumer, developer, etc.)
- Vibe (minimal, bold, playful, technical, premium)
- Constraints (favicon size, specific colors, etc.)
Ask 2-3 targeted questions if not provided.
Step 2: Craft the Prompt
For logomarks (icon/symbol):
Minimal geometric logomark for "[Brand]" — [what it does]. Abstract symbol suggesting [2-3 concepts].
Single color on white background. Vector style, flat design, no gradients, no shadows, no text.
Clean lines, works at 16x16px. Professional, modern, [vibe].
For wordmarks (text-based):
Clean typographic logo for "[Brand]" in lowercase. Modern sans-serif typeface
similar to [Inter/Geist/Helvetica]. [Weight] weight. Minimal, no icon, no decoration.
Black on white background. Professional, [vibe].
For combination marks (icon + text):
Minimal logo for "[Brand]" — [what it does]. Small geometric symbol to the left of the wordmark.
Symbol suggests [concept]. Wordmark in clean lowercase sans-serif. Single color on white background.
Vector style, flat design. Professional, modern.
Step 3: Generate from Both Providers
Always generate from BOTH Flux and Imagen — they have very different styles:
# Flux — better at geometric/abstract marks
use images GENERATE '{"prompt":"YOUR_PROMPT","model":"flux-2-pro","aspect_ratio":"1:1","num_images":"4"}'
# Imagen — better at text rendering and typography
use images GENERATE '{"prompt":"YOUR_PROMPT","model":"imagen-4","aspect_ratio":"1:1","num_images":"4"}'
Step 4: Present and Compare
Present all options:
## Logo Concepts for [Brand]
### Flux Generations
1. [image] — Description of what this conveys
2. [image] — Description
3. [image] — Description
4. [image] — Description
### Imagen Generations
1. [image] — Description
2. [image] — Description
3. [image] — Description
4. [image] — Description
### Recommendation
**Top pick:** #X — [why this works best]
**Runner up:** #Y — [what makes it strong]
Step 5: Refine
Once the user picks a direction:
- More specific prompt — add details from the chosen concept
- Variations — "similar to [concept] but with [adjustment]"
- Color versions — generate in brand colors
- Size tests — 1:1 for favicon, 16:9 for header
Use flux-schnell for quick iterations, flux-2-pro or imagen-4-ultra for finals.
Prompt Tips
DO:
- "minimal", "geometric", "flat design", "vector style"
- "single color on white background"
- Reference specific typefaces (Inter, Geist, Helvetica Neue)
- "works at 16x16px" for favicons
- "no gradients, no shadows, no 3D effects"
DON'T:
- Vague terms like "creative" or "unique"
- Too many elements in one mark
- Detailed scenes or illustrations
- Say "logo" without specifying logomark vs wordmark
Evaluation Criteria
| Dimension | Weight | What to look for |
|---|---|---|
| Simplicity | 25% | Can you draw it from memory? Works at 16x16? |
| Distinctiveness | 20% | Confusable with another brand? |
| Relevance | 20% | Suggests what the company does? |
| Versatility | 15% | Works dark/light, small/large, print/screen? |
| Timelessness | 10% | Will it look dated in 3 years? |
| Memorability | 10% | Recognizable after seeing once? |
Guidelines
- Always generate from both Flux and Imagen for comparison
- Start with
flux-schnellfor drafts, upgrade toflux-2-profor finals - Imagen 4 Ultra produces the best text rendering
- Present options with descriptions — don't just dump images
- Save all generated images for the user to review