qa-aman Go-to-Market Checklist
Generate a comprehensive pre-launch readiness checklist covering documentation, training, support, communication, metrics, and rollback planning.
Workflow
- Read feature spec from your spec directory
- Identify GTM dimensions from spec (users, channels, metrics, risks)
- Generate checklist with status tracking
- Output — Print to conversation or write file
Checklist
Documentation
- Release notes written
- User-facing help/FAQ updated
- Internal knowledge base updated
- API documentation updated (if applicable)
- Migration guide written (if breaking changes)
Training
- Customer success team briefed
- Support team trained on new feature
- Demo video/walkthrough created
- Sales enablement materials ready (if B2B)
Support Readiness
- Known issues documented
- Escalation path defined
- FAQ for common questions prepared
- Support ticket categories created
Communication
- Internal announcement drafted
- Customer communication drafted (if applicable)
- Stakeholder notification sent
- Changelog updated
Metrics & Monitoring
- Analytics events instrumented
- Dashboard configured
- Alerting rules set for error thresholds
- Baseline metrics captured pre-launch
Rollback Plan
- Feature flag configured
- Rollback procedure documented
- Data migration rollback tested (if applicable)
- Go/No-go criteria defined
Compliance
- PII audit completed
- Regulatory review signed off
- Privacy policy updated (if needed)
Output Format
# Go-to-Market Checklist — {Feature Name}
**Target Launch:** {date}
**Feature Spec:** {path}
**Status:** {Ready / Not Ready — N of M items complete}
{checklist sections above}
## Go/No-Go Summary
| Dimension | Status | Blocker? | Notes |
|-----------|--------|----------|-------|
| Documentation | Ready/Not Ready | Y/N | {detail} |
| Training | Ready/Not Ready | Y/N | |
| Support | Ready/Not Ready | Y/N | |
| Communication | Ready/Not Ready | Y/N | |
| Metrics | Ready/Not Ready | Y/N | |
| Rollback | Ready/Not Ready | Y/N | |
| Compliance | Ready/Not Ready | Y/N | |
**Decision:** GO / NO-GO
**Blockers to resolve:** {list if NO-GO}
Anti-Patterns
- Don't skip the rollback plan — every launch needs a reversal path
- Don't launch without baseline metrics — you can't measure impact without a before
- Don't treat compliance as optional — data privacy is non-negotiable
Quality Checklist
- All 7 dimensions covered
- Go/No-Go summary table present
- Blockers identified if status is NO-GO
- Rollback plan is specific, not just "we'll revert"