Jack SEO Launch Audit

Jack SEO Launch Audit

Use this skill after a premium website build to make it indexable, shareable, responsive, and ready for a careful launch.

Source attribution: public-safe synthesis inspired by Jack Roberts' public teaching on extending AI-built websites with multi-page SEO and launch workflows. Credit Jack Roberts and link https://www.youtube.com/watch?v=TZUTe7s11-I when referencing the method publicly.

Scope

This is a launch and SEO readiness workflow, not a guarantee of rankings. For deep keyword strategy, pair with seo-audit, ai-seo, programmatic-seo, schema, site-architecture, content-strategy, or copywriting.

Intake

Identify:

• production URL or local project path
• target pages and locations
• primary conversion goal
• target keywords, if known
• brand/social preview assets
• whether deployment is local-only, GitHub, Vercel, or another host

Treat GitHub, Vercel, analytics, and domain setup as optional user-configured services. Ask before creating repos, deploying, adding tokens, or changing remote projects.

Page SEO Checklist

For every important page:

• unique <title> and meta description
• one clear H1
• logical H2/H3 hierarchy
• canonical URL when appropriate
• Open Graph and Twitter/X card metadata
• descriptive alt text or accessible adjacent text for images/video sections
• internal links to related pages
• clear CTA and contact/lead path
• no fake reviews, unsupported claims, or invented business details

Structured Data

Add JSON-LD only when the facts are real:

• Organization or LocalBusiness for company pages.
• Product or Service for specific offers.
• FAQPage only for visible FAQs.
• BreadcrumbList when breadcrumbs or clear hierarchy exist.
• Review markup only when reviews are genuine, visible, and allowed by platform policy.

Prefer correct minimal schema over bloated schema.

Technical Launch Checks

• responsive layout at mobile, tablet, and desktop sizes
• no text overlap in nav, hero, cards, buttons, or scroll overlays
• reduced-motion fallback for scroll-scrubbed or animated sections
• reasonable image/video/frame-sequence sizes
• lazy loading where appropriate
• sitemap and robots guidance
• favicon and social preview image
• 404 and basic error states where the framework supports them
• no local file paths, draft domains, test copy, or placeholder analytics IDs
• no secrets in source, logs, screenshots, docs, or zips

Report Format

Produce a prioritized launch report:

• Overall readiness: Ready / Almost ready / Not ready
• Critical blockers
• High-impact SEO improvements
• Page-by-page metadata summary
• Structured data added or recommended
• Performance and mobile notes
• Deployment/account actions requiring user approval

When implementing fixes, keep changes surgical and verify with browser checks when visual behavior matters.

Routing

• Use jack-premium-site-system when this is part of the full Jack-style workflow.
• Use playwright-cli for screenshots and responsive verification.
• Use modern-web-guidance plus Context7 for current framework/platform docs.
• Use connect or connect-apps only after explicit approval for external account actions.