Skill: Distribute Content (Atomize Pillar → Micro)
Trigger
"Distribute this" / "Atomize this" / "Repurpose for all formats" / User provides a newsletter or long-form post to distribute.
Process
Step 1: Load references
- Always load:
references/format-adaptation-matrix.md,references/generation-angles.md - Load per format:
references/twitter-practices.md,references/carousel-practices.md,references/linkedin-practices.md - Load expert:
experts/garyvee-distribution.md - Load for critique:
references/rubber-duck-escalator.md
Step 2: Analyze source content
Read the source content (newsletter article, long-form post, or any pillar piece) and extract:
- Core insight — The single sharpest idea. One sentence.
- Key evidence anchors — The strongest 1-3 stats, case studies, or examples.
- Framework/progression — Any structural model, steps, or progression that can stand alone.
- Story elements — Any narrative beats (backstory, turning point, lesson).
- Best angle — Which of the 3 angles (contrarian, framework, story) is strongest in the source?
Step 3: Generate platform-native adaptations
For each target format, RE-CREATE the content using the format-adaptation-matrix:
LinkedIn Post (800-1200 characters)
- Pick the best angle from the source analysis
- Extract the sharpest insight + strongest evidence anchor
- Apply hook typology (compress to LinkedIn format)
- Follow generation-angles.md structure for the chosen angle
- Apply AI decontamination
Twitter/X Thread (7-10 tweets, 280 chars each)
- Map the source to a thread type (Educational / Story / Framework / Hot Take)
- Write hook tweet — compress the best hook to 280 chars
- One idea per tweet, tweet 2 = strongest insight
- Vary rhythm (short/long tweets)
- Close with CTA
- Verify EVERY tweet is ≤280 characters
- Apply AI decontamination per tweet
Carousel Brief (5-10 slides)
- Extract framework or progression from source
- One key point per slide, max 3-4 lines
- Cover slide: hook adapted for visual format
- Close slide: CTA + AllAboutPMM brand mark
- Include at least 1 evidence anchor
- Follow visual design rules from carousel-practices.md
Step 4: Critique each output (Rubber Duck Escalator)
Run all 5 phases for EACH format output:
- MIRROR → PROBE → CHALLENGE → ILLUMINATE → CRYSTALLIZE
- Use format-adapted scoring (see rubber-duck-escalator.md format calibration)
- Score 1-10 per phase. All phases must hit 8+.
- If any phase < 8: rewrite addressing failures
- Max 3 iterations per format
Step 5: Present all outputs together
Show all format outputs in a single view with scorecards.
Output Format
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SOURCE ANALYSIS
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Core insight: [1 sentence]
Best angle: [Contrarian / Framework / Story]
Evidence anchors: [list]
Framework elements: [if applicable]
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
LINKEDIN POST
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
[Draft text]
SCORECARD
Mirror: X | Probe: X | Challenge: X | Illuminate: X | Crystallize: X
Composite: X.X | Status: PASS/FAIL
Characters: XXX
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
TWITTER/X THREAD
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1/ [Hook tweet] [X/280]
2/ [Tweet] [X/280]
...
N/ [Close + CTA] [X/280]
SCORECARD
Mirror: X | Probe: X | Challenge: X | Illuminate: X | Crystallize: X
Composite: X.X | Status: PASS/FAIL
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
CAROUSEL BRIEF
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Slide 1 (Cover): [Hook + Title]
Slide 2: [Point]
...
Slide N (Close): [CTA]
SCORECARD
Mirror: X | Probe: X | Challenge: X | Illuminate: X | Crystallize: X
Composite: X.X | Status: PASS/FAIL
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━