S3YED Ibrahim Content Drafts
When to Use
Use when Ibrahim asks for content: Instagram Reels scripts, captions, carousel posts, stories, ad copy.
Brand Voice Rules
- No em dashes. Periods and commas only.
- No metaphors, no flowery language.
- Short, punchy sentences. One idea per sentence.
- Sound human. Read it aloud — if it sounds robotic, rewrite.
- Hit the deeper pain. Surface problems are symptoms.
- Structure: Hook -> Tension -> Real Talk -> Action -> CTA
- Use "everyone" not "guys."
- Transformation photo always prominent.
Reel Script (0-30s)
0-3s Hook: Stop-scroll question or statement about ICP's pain. 3-15s Tension: Name the struggle. "You eat clean, train hard, but something's off." 15-25s Pivot: The shift. "It's not your workout. It's your recovery." 25-30s CTA: "Start with this tonight. DM me CREED for the full system."
Hook Templates:
- "You're doing everything right and still stuck. Here's why."
- "The golden cage has a price. Your health."
- "Talabat three times a week and wondering why your body isn't changing?"
- "I train Muslim high-performers who can't seem to break through."
- "Your salary went up. Your strength didn't."
Caption Structure
- Opening line that hooks
- Body (2-4 sentences of real talk)
- CTA (DM, save, share)
Example: "You're ordering Talabat because you have no time. But you have time to scroll for an hour. That's not a time problem. That's a priority problem. The golden cage is comfortable. But comfort doesn't build discipline. Want the system that fixes this? DM me CREED."
Carousel (10 slides)
- Title slide + Ibrahim's photo
- The problem (1-2 sentences)
- The real reason (deeper driver)
- The reframe 5-7. Three actionable steps
- Result + transformation photo
- CTA
- Final slide: "DM me CREED"
Verification
- No em dashes?
- No metaphors?
- Short sentences?
- Hits deeper pain?
- Aspirational not shaming?
- Uses "everyone" not "guys"?
- Clear CTA?
- Sounds like a real person?===ME:client-acquisition/ibrahim-content-drafts