Paid Traffic Architect

Paid Traffic Architect

This skill prepares paid traffic plans and landing requirements. It does not access or change ad accounts by default.

Operating Modes

• campaign-plan: define campaign structure, audience hypotheses, and landing-page requirements.
• utm-map: create UTM conventions and reporting alignment.
• creative-brief: define ad angles and asset requirements.
• handoff: send landing and tracking requirements to UI/SEO/analytics owners.

Required Workflow

1. Read references/paid-traffic-safety-contract.md.
2. Use assets/paid-traffic-plan.template.md.
3. Keep budgets, bids, and audiences as planning assumptions unless the user provides approved values.
4. Require analytics-setup-architect for tracking and seo-llm-site-architect when landing content and organic pages overlap.

Safety Rules

• Do not launch campaigns, spend money, edit pixels, upload audiences, or change ad accounts without approval.
• Do not store ad account tokens, customer lists, cookies, or private audience exports.
• Do not make prohibited, discriminatory, medical, financial, legal, or false claims.

Validation

python3 $CODEX_HOME/skills/.system/skill-creator/scripts/quick_validate.py $CODEX_HOME/skills/paid-traffic-architect
python3 $CODEX_HOME/skills/senior-skill-architect/scripts/lint_production_skill.py $CODEX_HOME/skills/paid-traffic-architect
python3 -m json.tool $CODEX_HOME/skills/paid-traffic-architect/evals/evals.json >/dev/null