Distill Creator Playbook
Extract transferable decisions, not surface imitation.
Required inputs
Establish the platform, analysis target, whether it is a benchmark or the user's own account, analysis objective, sample window, and available public evidence. If a missing choice would materially change the result, ask for it; otherwise state a reasonable assumption.
Workflow
- Define the question the analysis must answer: positioning, topic selection, packaging, retention, conversion, or operating cadence.
- Build a traceable sample inventory with URL or identifier, date, format, title, topic, observable engagement, and evidence status.
- Separate observation from inference. Mark missing, inaccessible, deleted, or login-gated material.
- Code each item using the same dimensions: audience, job-to-be-done, hook, promise, structure, proof, emotion, visual device, CTA, and comment signal.
- Compare high-, middle-, and low-performing samples when comparable data exists. Do not infer causation from engagement alone.
- Identify recurring choices, controlled variations, exceptions, and possible confounders such as timing, paid distribution, celebrity, or prior audience size.
- Distill principles at three levels: stable positioning, reusable content modules, and testable packaging tactics.
- Translate principles into an original playbook with topic lanes, templates, examples, quality checks, and a 2–4 week test plan.
- Identify what must not be copied: wording, proprietary assets, personal stories, trademarks, signature characters, confidential data, or unverifiable claims.
- Return conclusions with evidence strength and unresolved questions.
Analysis discipline
- Use public content lawfully and respect access controls, privacy, copyright, and platform terms.
- Anonymize ordinary commenters and do not profile sensitive traits.
- Treat likes, saves, comments, and views as partial signals with different meanings.
- Do not call a pattern “爆款公式” unless repeated evidence supports it; prefer “working hypothesis.”
- Never invent inaccessible post content, comments, metrics, or account history.
Route by need
- Read references/coding-framework.md when analyzing samples.
- Read references/playbook-output.md when producing the final playbook or account comparison.
Deliverables
Return the relevant subset of: sample ledger, positioning map, topic architecture, title and opening patterns, content modules, proof and CTA patterns, visual system, comment insights, confidence notes, anti-copy boundaries, experiment backlog, and 30-day execution playbook.
1---2name: distill-creator-playbook3description: 分析公开的创作者或品牌账号内容，从定位、选题、标题、开头、结构、证据、视觉、行动引导、评论和发布节奏中提炼可复用且合规的方法。适用于博主拆解、对标账号、内容蒸馏、账号分析、热门内容结构研究、创作者研究，以及把公开样本转化为原创执行手册。4---56# Distill Creator Playbook78Extract transferable decisions, not surface imitation.910## Required inputs1112Establish the platform, analysis target, whether it is a benchmark or the user's own account, analysis objective, sample window, and available public evidence. If a missing choice would materially change the result, ask for it; otherwise state a reasonable assumption.1314## Workflow15161. Define the question the analysis must answer: positioning, topic selection, packaging, retention, conversion, or operating cadence.172. Build a traceable sample inventory with URL or identifier, date, format, title, topic, observable engagement, and evidence status.183. Separate observation from inference. Mark missing, inaccessible, deleted, or login-gated material.194. Code each item using the same dimensions: audience, job-to-be-done, hook, promise, structure, proof, emotion, visual device, CTA, and comment signal.205. Compare high-, middle-, and low-performing samples when comparable data exists. Do not infer causation from engagement alone.216. Identify recurring choices, controlled variations, exceptions, and possible confounders such as timing, paid distribution, celebrity, or prior audience size.227. Distill principles at three levels: stable positioning, reusable content modules, and testable packaging tactics.238. Translate principles into an original playbook with topic lanes, templates, examples, quality checks, and a 2–4 week test plan.249. Identify what must not be copied: wording, proprietary assets, personal stories, trademarks, signature characters, confidential data, or unverifiable claims.2510. Return conclusions with evidence strength and unresolved questions.2627## Analysis discipline2829- Use public content lawfully and respect access controls, privacy, copyright, and platform terms.30- Anonymize ordinary commenters and do not profile sensitive traits.31- Treat likes, saves, comments, and views as partial signals with different meanings.32- Do not call a pattern “爆款公式” unless repeated evidence supports it; prefer “working hypothesis.”33- Never invent inaccessible post content, comments, metrics, or account history.3435## Route by need3637- Read [references/coding-framework.md](references/coding-framework.md) when analyzing samples.38- Read [references/playbook-output.md](references/playbook-output.md) when producing the final playbook or account comparison.3940## Deliverables4142Return the relevant subset of: sample ledger, positioning map, topic architecture, title and opening patterns, content modules, proof and CTA patterns, visual system, comment insights, confidence notes, anti-copy boundaries, experiment backlog, and 30-day execution playbook.
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