Sheshiyer Competitor Teardown
Use this skill to turn market scanning into a structured teardown instead of ad hoc notes.
Related Skills and Inputs
competitor-alternatives— direct alternative / comparison pagescontent-strategy— turning findings into a content angle- web search / social reading tools — current evidence
Output Shape
Every teardown should cover:
- Target and category
- Audience and positioning
- Messaging hooks
- Format/channel behavior
- Strengths
- Weaknesses or blind spots
- Opportunity for your product
- Evidence links
Workflow
- Use web search or social reading tools to gather current evidence.
- Use
competitor-alternativeswhen the teardown overlaps with direct alternative/comparison framing. - Normalize findings into the output shape above.
- If the teardown changes strategy, routing, or packaging decisions, hand the actionable finding off to your task/issue tracker with a clear title (
COMPETITOR_TEARDOWN: <target>), a summary of the evidence, and a recommended response.
Guardrails
- This skill is for analysis, not attack content.
- Do not fabricate feature comparisons or messaging claims.
- Cite current evidence for any conclusion that could affect strategy or publishing.