SEO Content Brief

SEO Content Brief

Use this skill to turn search demand into a brief that downstream content and distribution agents can actually use.

Upstream Inputs

• searchintentautomation — keyword + question maps that seed the brief
• seo-audit — gaps and opportunities from an existing site
• web search / SERP evidence

Required Sections

1. Core query or topic
2. Search intent
3. Target audience and stage
4. Question cluster
5. Opportunity angle
6. Competitive observations
7. Source/evidence links
8. Recommended format
9. Recommended downstream lane:
   • blog
   • X-first repurpose
   • manual Reddit/Substack expansion

Output Location

Write each brief into your content pipeline's intake folder, e.g.:

<content-engine>/_processing/content-briefs/<slug>.md

When the source is already a published post and the goal is distribution, hand the slug to your distribution-packet step (the brief feeds, but does not perform, publishing).

Guardrails

• This skill shapes briefs; it does not publish.
• Use current evidence, not stale assumptions about ranking or audience demand.
• Keep the brief compatible with downstream Content Engine and packet workflows.