Experiment Design (cogpsych-study-design)
Cognitive Psychology expects tightly controlled cognitive experiments whose design is engineered to
discriminate models, organized as a multi-experiment program in which each experiment adds
inference. The craft is in stimulus construction, counterbalancing, confound control, and powering the
critical contrast — not just the main effect. Co-design the experiments with the model
(cogpsych-theory-and-hypotheses).
When to trigger
- Designing an experiment or a multi-experiment series
- Constructing stimuli, item sets, and counterbalancing schemes
- A reviewer questioned confounds, power, design logic, or whether the design discriminates the models
- Justifying sample size for the critical contrast (often an interaction)
Design standards
- Design for discrimination. Build the design so the data produce the signature that separates
the models (e.g., a manipulation that the rival accounts predict to diverge). A design that both
models predict equally well wastes the experiment.
- Control researcher and stimulus degrees of freedom. Counterbalance condition/item assignment;
control low-level confounds (frequency, length, familiarity, response mapping); randomize order; use
attention/manipulation checks. Document the full stimulus pool, not a curated subset.
- Power the critical contrast. Justify N (and trials per cell) for the discriminating effect —
often an interaction or a model parameter — not the easy main effect. State the assumed effect size
and its source. Trials-per-participant is part of power for within-subjects designs.
- Multi-experiment logic. Say what each experiment adds: rules out a confound, extends scope,
replicates the critical pattern, or tests a further model prediction. Avoid near-duplicate runs.
- Validity. Argue construct validity (does the task measure the process the model is about) and the
generality of the claim across the stimulus space and population.
Powering the critical contrast — worked example (illustrative)
For the recognition-memory program, power the z-ROC shape contrast, not just overall accuracy.
Critical contrast: the diagnostic difference in z-ROC curvature between
UVSD and DPSD predictions.
Within-subjects: trials per participant drive ROC precision — target enough
old/new trials per confidence bin to estimate the slope reliably
(state the per-bin minimum, not just N).
Sample size: justified by simulation under each model (generate data from
UVSD and DPSD at plausible parameters; find N + trials at which
the model-recovery rate exceeds the target).
Across experiments: Exp 1 establishes the pattern; Exp 2 rules out a list-
composition confound; Exp 3 tests a further divergent prediction.
Stopping rule: fixed N + fixed trials; no optional stopping.
Justify sample size by model/parameter recovery simulation where the contrast is a model parameter,
not only by a textbook power formula for a mean difference — this is the venue-appropriate move.
Pre-data lockdown checklist
| Degree of freedom |
Lock before data? |
Where it lives |
| Hypotheses + discriminating prediction |
yes |
preregistration / analysis plan |
| Models to be fit + comparison criteria |
yes |
analysis plan |
| Full stimulus pool + counterbalancing |
yes |
materials deposit |
| Trials per cell / per confidence bin |
yes |
design + power justification |
| Exclusion rules (RT, accuracy, dropout) |
yes |
preregistration |
| Stopping rule |
yes |
analysis plan |
| Exploratory analyses / model exploration |
allowed, labeled |
reported separately |
Design-stage reviewer pushback and the venue fix
- "Both models predict this design equally" → redesign so a manipulation makes the model predictions
diverge; the signature must be diagnostic.
- "Possible stimulus confound (frequency/length)" → control or counterbalance it; report the matched
pools; this objection lands hard here.
- "Underpowered for the interaction / too few trials" → power the critical contrast via simulation;
report trials per cell, not only N.
- "Three near-identical experiments" → make each add inference (confound control, scope, further
prediction).
Execution bridge (StatsPAI / Stata MCP)
Estimate and audit the design, don't only describe it. Full map:
execution-with-mcp. Cognitive Psychology is experimental — within-subject designs and mixed models dominate; report the model, the effect size, and multiple-comparison control.
detect_design → recommend → fit with as_handle=true → audit_result.
- Observational causal claims: staggered DiD (
callaway_santanna / sun_abraham +
bacon_decomposition + honest_did_from_result); IV (effective_f_test +
anderson_rubin_ci); RDD (rdrobust + mccrary_test).
- Experiments: randomization-based inference,
romano_wolf for many-outcome
family-wise control, and mediate for mediation (not naive controlling-away).
- Sensitivity:
oster_delta / sensemakr for observational claims.
Report the effect size in interpretable units; route the full battery to the
appendix/supplement. A run end-to-end (synthetic data, real returns) is in the
JF execution walkthrough.
Anti-patterns
- A design that both rival models predict equally well (non-diagnostic)
- Uncontrolled low-level stimulus confounds or a curated stimulus subset
- Powering the easy main effect while the critical interaction/parameter is underpowered
- Too few trials per condition to estimate the model quantities reliably
- A multi-experiment paper of near-duplicate runs with no added inference
Output format
【Discrimination】does the design produce the model-separating signature? [Y/N]
【Confound control】counterbalancing + low-level controls + checks? [Y/N]
【Power】N + trials/cell justified for the critical contrast (simulation)? [Y/N]
【Degrees of freedom】stimuli, models, exclusions, stopping fixed in advance? [Y/N]
【Multi-experiment logic】what each experiment adds
【Next】cogpsych-data-analysis
Supplementary resources
Source: brycewang-stanford/Awesome-Journal-Skills → Cognitive-Psychology-Skills/skills/cogpsych-study-design/SKILL.md
1---2name: cogpsych-study-design3description: Use when designing the experiments for a Cognitive Psychology (Elsevier) manuscript so they tightly control confounds, discriminate competing models, and have adequate power across a multi-experiment program. Hardens stimulus construction, counterbalancing, design logic, and sample-size justification; it does not write analysis or modeling code.4---567# Experiment Design (cogpsych-study-design)89Cognitive Psychology expects **tightly controlled cognitive experiments** whose design is engineered to10**discriminate models**, organized as a **multi-experiment program** in which each experiment adds11inference. The craft is in stimulus construction, counterbalancing, confound control, and powering the12*critical contrast* — not just the main effect. Co-design the experiments with the model13(`cogpsych-theory-and-hypotheses`).1415## When to trigger1617- Designing an experiment or a multi-experiment series18- Constructing stimuli, item sets, and counterbalancing schemes19- A reviewer questioned confounds, power, design logic, or whether the design discriminates the models20- Justifying sample size for the critical contrast (often an interaction)2122## Design standards23241. **Design for discrimination.** Build the design so the data produce the **signature that separates25 the models** (e.g., a manipulation that the rival accounts predict to diverge). A design that both26 models predict equally well wastes the experiment.272. **Control researcher and stimulus degrees of freedom.** Counterbalance condition/item assignment;28 control low-level confounds (frequency, length, familiarity, response mapping); randomize order; use29 attention/manipulation checks. Document the full stimulus pool, not a curated subset.303. **Power the critical contrast.** Justify N (and trials per cell) for the *discriminating* effect —31 often an interaction or a model parameter — not the easy main effect. State the assumed effect size32 and its source. Trials-per-participant is part of power for within-subjects designs.334. **Multi-experiment logic.** Say what each experiment adds: rules out a confound, extends scope,34 replicates the critical pattern, or tests a further model prediction. Avoid near-duplicate runs.355. **Validity.** Argue construct validity (does the task measure the process the model is about) and the36 generality of the claim across the stimulus space and population.3738## Powering the critical contrast — worked example (illustrative)3940For the recognition-memory program, power the *z-ROC shape* contrast, not just overall accuracy.4142```43Critical contrast: the diagnostic difference in z-ROC curvature between44 UVSD and DPSD predictions.45Within-subjects: trials per participant drive ROC precision — target enough46 old/new trials per confidence bin to estimate the slope reliably47 (state the per-bin minimum, not just N).48Sample size: justified by simulation under each model (generate data from49 UVSD and DPSD at plausible parameters; find N + trials at which50 the model-recovery rate exceeds the target).51Across experiments: Exp 1 establishes the pattern; Exp 2 rules out a list-52 composition confound; Exp 3 tests a further divergent prediction.53Stopping rule: fixed N + fixed trials; no optional stopping.54```5556Justify sample size by **model/parameter recovery simulation** where the contrast is a model parameter,57not only by a textbook power formula for a mean difference — this is the venue-appropriate move.5859## Pre-data lockdown checklist6061| Degree of freedom | Lock before data? | Where it lives |62|-------------------|-------------------|----------------|63| Hypotheses + discriminating prediction | yes | preregistration / analysis plan |64| Models to be fit + comparison criteria | yes | analysis plan |65| Full stimulus pool + counterbalancing | yes | materials deposit |66| Trials per cell / per confidence bin | yes | design + power justification |67| Exclusion rules (RT, accuracy, dropout) | yes | preregistration |68| Stopping rule | yes | analysis plan |69| Exploratory analyses / model exploration | allowed, labeled | reported separately |7071## Design-stage reviewer pushback and the venue fix7273- "Both models predict this design equally" → redesign so a manipulation makes the model predictions74 diverge; the signature must be diagnostic.75- "Possible stimulus confound (frequency/length)" → control or counterbalance it; report the matched76 pools; this objection lands hard here.77- "Underpowered for the interaction / too few trials" → power the critical contrast via simulation;78 report trials per cell, not only N.79- "Three near-identical experiments" → make each add inference (confound control, scope, further80 prediction).8182## Execution bridge (StatsPAI / Stata MCP)8384Estimate and audit the design, don't only describe it. Full map:85[`execution-with-mcp`](../../../shared-resources/empirical-methods/execution-with-mcp.md). Cognitive Psychology is experimental — within-subject designs and mixed models dominate; report the model, the effect size, and multiple-comparison control.8687- `detect_design` → `recommend` → fit with `as_handle=true` → `audit_result`.88- **Observational causal claims:** staggered DiD (`callaway_santanna` / `sun_abraham` +89 `bacon_decomposition` + `honest_did_from_result`); IV (`effective_f_test` +90 `anderson_rubin_ci`); RDD (`rdrobust` + `mccrary_test`).91- **Experiments:** randomization-based inference, `romano_wolf` for many-outcome92 family-wise control, and `mediate` for mediation (not naive controlling-away).93- **Sensitivity:** `oster_delta` / `sensemakr` for observational claims.9495Report the effect size in interpretable units; route the full battery to the96appendix/supplement. A run end-to-end (synthetic data, real returns) is in the97[JF execution walkthrough](../../../Journal-of-Finance-Skills/resources/worked-examples/02-execution-walkthrough.md).98## Anti-patterns99100- A design that both rival models predict equally well (non-diagnostic)101- Uncontrolled low-level stimulus confounds or a curated stimulus subset102- Powering the easy main effect while the critical interaction/parameter is underpowered103- Too few trials per condition to estimate the model quantities reliably104- A multi-experiment paper of near-duplicate runs with no added inference105106## Output format107108```109【Discrimination】does the design produce the model-separating signature? [Y/N]110【Confound control】counterbalancing + low-level controls + checks? [Y/N]111【Power】N + trials/cell justified for the critical contrast (simulation)? [Y/N]112【Degrees of freedom】stimuli, models, exclusions, stopping fixed in advance? [Y/N]113【Multi-experiment logic】what each experiment adds114【Next】cogpsych-data-analysis115```116117## Supplementary resources118119- [`../../resources/external_tools.md`](../../resources/external_tools.md) — stimulus tools, power/recovery simulation, preregistration templates120- [`../../resources/official-source-map.md`](../../resources/official-source-map.md) — design and reporting expectations121122---123124**Source:** [`brycewang-stanford/Awesome-Journal-Skills`](https://github.com/brycewang-stanford/Awesome-Journal-Skills) → `Cognitive-Psychology-Skills/skills/cogpsych-study-design/SKILL.md`