thedixitjain Traction Partnership Sales
Use this skill when growth depends on direct human channels: partnerships, sales, channel deals, or affiliates.
Source Traceability
Primary source: Traction, chapters 17-19 and the appendix. Authoring notes: converted lines 2287-2703 and 3353-3358.
Channel Options
- Business development: create strategic relationships that benefit both parties.
- Sales: directly convert prospects into paying customers and learn from the conversation.
- Affiliate programs: motivate third parties to promote the product with a clear payout and onboarding path.
Workflow
- Choose the commercial channel and target segment.
- Define the mutual value proposition.
- Build a small target list.
- Write a conversation or outreach script.
- Track meetings, objections, conversion, and customer quality.
- Decide whether the channel can scale or should remain a learning channel.
Output Format
# Partnership/Sales Traction Plan
## Channel
- Channel:
- Target:
- Offer:
- Desired outcome:
## Target List
| Prospect/Partner Type | Why Fit | Outreach Angle | Next Step |
|-----------------------|---------|----------------|-----------|
## Conversation Plan
- Opening:
- Discovery questions:
- Proof:
- Ask:
## Metrics
| Metric | Target |
|--------|--------|
## Decision Rules
- Double down:
- Iterate:
- Kill:
Quality Bar
- Do not confuse a vague partnership idea with a deal path.
- Include both sides of value for BD.
- Treat sales objections as product and positioning data.
- Onboard affiliates personally before expecting performance.
Source: hashgraph-online/awesome-codex-plugins → plugins/LVTD-LLC/skills/skills/traction-partnership-sales/SKILL.md