Marketing
Routes to the right marketing sub-skill based on your request.
Before Starting
Check for product marketing context first:
If .agents/product-marketing-context.md exists (or .claude/product-marketing-context.md in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Mode Selection
| Need | File |
|---|---|
| Pricing, packaging, monetization, pricing tiers | pricing-strategy.md |
| Competitor comparison pages, vs pages, alternative pages | competitor-alternatives.md |
| Social media content (LinkedIn, Twitter, TikTok, etc.) | social-content.md |
| Product launch, feature announcement, go-to-market | launch-strategy.md |
| Churn reduction, cancel flows, dunning, retention | See churn section below |
Churn Prevention
Churn has its own sub-modes. First read churn-prevention.md, which routes to:
- churn-cancel-flows.md — exit surveys, save offers, UI patterns
- churn-prediction.md — risk signals, health scores
- churn-dunning.md — payment recovery, retry logic
Related Top-Level Skills
These are dedicated skills for common marketing tasks — invoke them directly:
copywriting— page copy, headlines, CTAs, editingcro— page, signup flow, onboarding conversion optimizationseo— traditional SEO, AI SEO, llms.txtemail— cold outreach, lifecycle sequencescontent-strategy— content planning, marketing ideascustomer-research— interviews, surveys, VOC analysisproduct-marketing-context— foundational positioning (set this up first)
Source: onlyoneaman/niahere — distributed by TomeVault.