X Impact Checker
Analyze X posts for viral potential based on the open-source recommendation algorithm (19-element scoring system).
Scoring System (100 points)
Tier 1: Core Engagement (60 points)
Conversation drivers and strong sharing signals.
| Factor |
Max |
Scoring Guide |
| Reply Potential |
22 |
22: Direct question/debatable claim, 12: Invites response, 4: Statement only |
| Retweet Potential |
16 |
16: Actionable insight/surprising fact, 8: Interesting but niche, 0: No share value |
| Favorite Potential |
12 |
12: Emotionally resonant/personal story, 6: Useful reference, 0: Low appeal |
| Quote Potential |
10 |
10: Strong opinion inviting commentary, 5: Thought-provoking, 0: No quote value |
Tier 2: Extended Engagement (25 points)
Media interactions and sustained attention metrics.
| Factor |
Max |
Scoring Guide |
| Dwell Time |
6 |
6: Long-form/detailed content, 3: Medium depth, 0: Skimmable |
| Continuous Dwell Time |
4 |
4: Thread/story arc requiring sustained attention, 2: Medium complexity, 0: Quick read |
| Click Potential |
5 |
5: Compelling link with clear CTA, 3: Link with context, 1: Bare URL, 0: No link |
| Photo Expand Potential |
4 |
4: Multiple images/visual storytelling, 2: Single image reference, 0: No visual content |
| Video View Potential |
3 |
3: Long-form video with hook (>5s), 2: Short clip, 0: No video |
| Quoted Click Potential |
3 |
3: Bold claim inviting verification, 2: Interesting claim, 0: Self-contained |
Tier 3: Relationship Building (15 points)
Author discovery and long-term value signals.
| Factor |
Max |
Scoring Guide |
| Profile Click |
5 |
5: Creates author curiosity, 3: Shows expertise, 0: Generic voice |
| Follow Potential |
4 |
4: Demonstrates ongoing value, 2: Shows potential, 0: One-off content |
| Share Potential |
2 |
2: General sharing value, 1: Limited appeal, 0: No value |
| Share via DM |
2 |
2: Personal/relatable "send to friend" content, 1: Somewhat relatable, 0: Generic |
| Share via Copy Link |
2 |
2: Reference/bookmark worthy, 1: Useful but not evergreen, 0: Ephemeral |
Penalties (subtract from total)
| Risk |
Range |
Trigger |
| Not Interested |
-5 to -15 |
Clickbait, irrelevant content |
| Mute Risk |
-5 to -15 |
Repetitive, annoying patterns |
| Block Risk |
-10 to -25 |
Offensive, aggressive tone |
| Report Risk |
-15 to -30 |
Policy violations, spam signals |
Grades
| Score |
Grade |
| 90-100 |
S (Exceptional) |
| 75-89 |
A (Strong) |
| 60-74 |
B (Good) |
| 45-59 |
C (Average) |
| 30-44 |
D (Below average) |
| 0-29 |
F (Low potential) |
Output Format
Use emojis throughout the report for better visual clarity and engagement.
Progress Tracking
Use TodoWrite tool to show analysis progress with these tasks:
Analyzing post content (in_progress → completed)
- activeForm: "Analyzing post content"
- content: "Analyze post content"
Calculating scores across all elements (in_progress → completed)
- activeForm: "Calculating scores across all elements"
- content: "Calculate scores across all elements"
Generating top 5 priority improvements (in_progress → completed)
- activeForm: "Generating top 5 priority improvements"
- content: "Generate top 5 priority improvements"
Creating optimized version (in_progress → completed)
- activeForm: "Creating optimized version"
- content: "Create optimized version"
Mark each task as completed immediately after finishing that step.
Report Structure
Score: 🎯 XX/100 (Grade: X)
Breakdown Table:
| Category | Factor | Score | Max | Assessment |
|----------|--------|-------|-----|------------|
| **💬 Core Engagement** | | | 60 | |
| | 💭 Reply Potential | X/22 | 22 | [reason] |
| | 🔄 Retweet Potential | X/16 | 16 | [reason] |
| | ❤️ Favorite Potential | X/12 | 12 | [reason] |
| | 💬 Quote Potential | X/10 | 10 | [reason] |
| **⏱️ Extended Engagement** | | | 25 | |
| | 👀 Dwell Time | X/6 | 6 | [reason] |
| | ⏳ Continuous Dwell Time | X/4 | 4 | [reason] |
| | 🔗 Click Potential | X/5 | 5 | [reason] |
| | 🖼️ Photo Expand | X/4 | 4 | [reason] |
| | 🎥 Video View | X/3 | 3 | [reason] |
| | 🔍 Quoted Click | X/3 | 3 | [reason] |
| **🤝 Relationship Building** | | | 15 | |
| | 👤 Profile Click | X/5 | 5 | [reason] |
| | ➕ Follow Potential | X/4 | 4 | [reason] |
| | 📤 Share Potential | X/2 | 2 | [reason] |
| | 💌 Share via DM | X/2 | 2 | [reason] |
| | 📋 Share via Link | X/2 | 2 | [reason] |
| **⚠️ Negative Signals** | | | | |
| | 😐 Not Interested Risk | -X | 0 to -15 | [reason] |
| | 🔇 Mute Risk | -X | 0 to -15 | [reason] |
| | 🚫 Block Risk | -X | 0 to -25 | [reason] |
| | 🚨 Report Risk | -X | 0 to -30 | [reason] |
| **🏆 TOTAL** | | **XX/100** | | **Grade: X** |
📈 Top 5 Priority Improvements: Specific, actionable suggestions across different categories
- Use emojis like ✅, 💡, 🎯 to highlight key improvements
✨ Optimized Version: Rewritten post with improvements applied (in original language)
Detailed Scoring Criteria & Improvement Strategies
Tier 1: Core Engagement
Reply Potential (22 points)
Evaluation Criteria:
- Direct questions: "What do you think?", "How would you solve this?"
- Debatable claims: "X is better than Y"
- Opinion invitations: "Agree or disagree?"
- Open-ended prompts
- Controversial but thoughtful statements
Improvement Strategies:
- ❌ Bad: "Just shipped a new feature."
- ⚠️ Better: "Just shipped a new feature. Thoughts?"
- ✅ Best: "Should features ship fast but buggy, or slow but stable? We chose speed—was it the right call?"
Retweet Potential (16 points)
Evaluation Criteria:
- Actionable insights: "Here's how..."
- Surprising facts: "X% of developers don't know..."
- Numbered lists: "3 ways to...", "10 lessons from..."
- Data-driven content
- Shareable takeaways
- Universal truths
Improvement Strategies:
- ❌ Bad: "I learned something today."
- ⚠️ Better: "I learned React hooks can reduce bundle size by 30%."
- ✅ Best: "🧵 3 React patterns that cut my bundle size by 30%:\n\n1. Lazy loading hooks\n2. Code splitting by route\n3. Tree-shaking unused exports"
Favorite Potential (12 points)
Evaluation Criteria:
- Emotional resonance: joy, frustration, triumph
- Personal stories: "When I was..."
- Relatable moments: "We've all been there..."
- Inspirational content
- Vulnerability and authenticity
- Useful references worth saving
Improvement Strategies:
- ❌ Bad: "Debugging is hard."
- ⚠️ Better: "Spent 3 hours debugging a typo."
- ✅ Best: "Spent 3 hours debugging a production issue. The fix? A missing semicolon I added during 'quick cleanup' at 2am. Never touching working code past midnight again 😅"
Quote Potential (10 points)
Evaluation Criteria:
- Strong opinions: "X is dead", "Y is overrated"
- Challenges conventional wisdom
- Invites commentary and counter-arguments
- Takes clear stance on controversial topics
- Thought-provoking perspectives
Improvement Strategies:
- ❌ Bad: "TypeScript is useful."
- ⚠️ Better: "TypeScript prevents bugs."
- ✅ Best: "TypeScript's biggest value isn't catching bugs—it's documentation. The type errors are just a bonus. Fight me."
Tier 2: Extended Engagement
Dwell Time (6 points)
Evaluation Criteria:
- Long-form content requiring reading time
- Detailed explanations with examples
- Technical depth
- Multi-paragraph structure
- Educational content
Improvement Strategies:
- Add concrete examples: "For instance, when building X..."
- Include numbers and data: "This reduced latency from 200ms to 50ms"
- Structure with clear sections
Continuous Dwell Time (4 points)
Evaluation Criteria:
- Thread indicators: "🧵", "Thread:", "1/", numbered series
- Narrative structure: beginning, middle, end
- Complexity requiring re-reading
- Educational depth with layers
- Story arcs that unfold
- "And then..." structures
Difference from Dwell Time:
- Dwell Time: Initial reading duration (how long to read once)
- Continuous Dwell Time: Sustained attention (re-reading, contemplation, multi-part consumption)
Improvement Strategies:
- ❌ Bad: "Here's how I built X. [long explanation]"
- ⚠️ Better: "🧵 How I built X in 30 days"
- ✅ Best: "🧵 How I went from idea to $10k MRR in 30 days (1/8)\n\nDay 1-7: Validation\nDays 8-14: MVP\nDays 15-30: Launch\n\nHere's what nobody tells you..."
Click Potential (5 points)
Evaluation Criteria:
- Link presence and context quality
- Call-to-action strength: "Read more", "Discover", "Learn how"
- Preview/teaser effectiveness
- Curiosity gap creation: "The results were shocking..."
- Clear value proposition
Improvement Strategies:
- ❌ Bad: "https://example.com/article"
- ⚠️ Better: "Read more here: [link]"
- ✅ Best: "How I 10xed revenue in 3 months (full breakdown with screenshots): [link]"
Photo Expand Potential (4 points)
Evaluation Criteria:
- Image markers: [photo], [image], "pic.twitter.com"
- Visual language: "see", "look", "view", "check this out"
- Emojis suggesting visuals: 📸, 🎨, 👀, 📷, 🖼️
- Before/after comparisons
- Multiple image storytelling: "Swipe through..."
- Visual evidence: "Here's proof 👇"
Improvement Strategies:
- ❌ Bad: "My dashboard looks great now."
- ⚠️ Better: "Check out my new dashboard design."
- ✅ Best: "Before/after of my analytics dashboard redesign 👇\n\nWent from cluttered mess to clean insights in 2 days.\n\n[visual indicators suggest images present]"
Video View Potential (3 points)
Evaluation Criteria:
- Video markers: [video], "▶️", "watch", "tutorial", "demo"
- Duration hints: "2-min", "quick demo", "full walkthrough"
- Content preview describing what viewers will see
- Timestamp highlights: "Skip to 1:30 for..."
- Hook/teaser: "Wait for the ending..."
VQV Eligibility (Conditional):
Full scoring (3 points) applies only if video appears to be >5 seconds (long-form).
Inferred from: "full tutorial", "in-depth", "complete guide" vs "quick clip", "snippet"
Improvement Strategies:
- ❌ Bad: "Made a video."
- ⚠️ Better: "Watch my new tutorial ▶️"
- ✅ Best: "Full 8-minute breakdown: How to build this UI in Next.js ▶️\n\n0:00 Setup\n2:15 Components\n5:30 Animations\n\nBest part at 6:45"
Quoted Click Potential (3 points)
Evaluation Criteria:
- Provocative but incomplete statements
- Statistics or claims needing verification
- Hot takes inviting source investigation: "80% of startups fail because..."
- "Wait, what?" factor creating curiosity
- Source credibility questions
- Bold claims: "This changes everything"
Improvement Strategies:
- ❌ Bad: "Read this interesting study about developer productivity."
- ⚠️ Better: "New study shows remote developers are 20% more productive."
- ✅ Best: "New Stanford study: Remote developers write 35% more code but with 50% fewer bugs.\n\nThis destroys the 'office collaboration' myth."
Tier 3: Relationship Building
Profile Click (5 points)
Evaluation Criteria:
- Creates author curiosity: "Who is this person?"
- Demonstrates expertise: "I built X at Y company"
- Shows unique perspective or background
- Credibility signals: credentials, experience
- Intriguing bio-worthy content
Improvement Strategies:
- ❌ Bad: "I think React is good."
- ⚠️ Better: "After 5 years with React, I think it's good."
- ✅ Best: "After architecting React apps for Airbnb, Netflix, and 50+ startups, here's what I wish I knew on day one:"
Follow Potential (4 points)
Evaluation Criteria:
- Demonstrates ongoing value: "I ship weekly tutorials on..."
- Shows consistent expertise
- Promises future content: "More on this tomorrow"
- Establishes content cadence
- Creates expectation of quality
Improvement Strategies:
- ❌ Bad: "Here's a React tip."
- ⚠️ Better: "Here's a React tip. I post these daily."
- ✅ Best: "React tip #47: [insight]\n\nI break down advanced React patterns every Monday. Following along? Tomorrow's is about suspense boundaries."
Share Potential (2 points)
Evaluation Criteria:
- General sharing value to broader audience
- Universal relevance
- Broad appeal across communities
Improvement Strategies:
- Make universally relevant, not niche-specific
- Focus on common problems everyone faces
Share via DM (2 points)
Evaluation Criteria:
- Personal relevance: "Tag someone who...", "Send this to..."
- Inside jokes or shared experiences
- Emotional resonance for 1-on-1 sharing: "This is so you 😂"
- Relatable scenarios: "We all have that friend..."
- "You need to see this" quality
Improvement Strategies:
- ❌ Bad: "Debugging is frustrating."
- ⚠️ Better: "Debugging production issues is stressful."
- ✅ Best: "Tag your developer friend who 'just quickly fixes' production on Friday at 5pm and breaks everything 😂"
Share via Copy Link (2 points)
Evaluation Criteria:
- Reference value: guides, lists, frameworks, cheatsheets
- Evergreen quality (not time-sensitive)
- Professional sharing context (Slack, email, bookmarks)
- "Save this" or "Bookmark" language
- Educational/tutorial content
- Resource library worthy
Improvement Strategies:
- ❌ Bad: "Here are some Git commands I use."
- ⚠️ Better: "Useful Git commands for daily work."
- ✅ Best: "📌 Bookmark this: 15 Git commands that saved me 100+ hours this year\n\n[Well-structured list with examples]\n\nPrint this and keep it next to your monitor."
Score Normalization
The algorithm applies normalization to balance positive and negative signals:
Final Score = Base Score (0-100) + Penalties (-75 to 0)
Normalized Score = max(0, min(100, Final Score))
Penalty Capping:
- Total penalties ≤ -20: Applied at full weight
- Total penalties > -20: Gradual dampening begins
- Total penalties > -75: Hard cap at -75 to prevent over-penalization
This prevents a single negative signal from completely dominating the score while maintaining their importance in the algorithm.
Text Analysis Limitations
This skill performs heuristic text-based analysis, not ML prediction.
What This Skill Cannot Detect
Missing Metadata:
- Actual media presence (photos, videos)
- Real video duration or quality
- Actual click-through rates
- True engagement metrics
- Author reputation/follower count
- Tweet timestamps or virality history
Cannot Access:
- Phoenix ML model predictions
- User interaction history
- Network graph relationships
- Real-time engagement signals
What This Skill Infers From
Text-Based Heuristics:
- Language patterns and structure
- Content formatting (threads, lists, etc.)
- Emotional tone and style
- Visual indicators (emojis, markdown)
- Call-to-action strength
- Question vs. statement structure
Scoring Approach:
- Conservative: Unknown elements get baseline scores
- Pattern-Based: Detects language cues (e.g., 📸 for photos, 🧵 for threads)
- Optimization-Focused: Best used for pre-publishing content improvement
Best Use Case
Pre-publishing optimization to maximize engagement potential, not post-hoc analytics or prediction of actual engagement numbers.
Language Handling
Detect input language. Respond in same language. Keep optimized version in original language.
Bilingual Display for Category and Factor Names
When input is in Japanese:
- Display Category and Factor names as:
日本語訳(English Original)
- Examples:
- Category:
コアエンゲージメント(Core Engagement)
- Factor:
返信潜在力(Reply Potential)
- Factor:
リツイート潜在力(Retweet Potential)
When input is in English:
- Display Category and Factor names in English only
- Examples:
- Category:
Core Engagement
- Factor:
Reply Potential
Japanese translations with emojis for reference:
- 💬 Core Engagement → コアエンゲージメント
- ⏱️ Extended Engagement → 拡張エンゲージメント
- 🤝 Relationship Building → 関係構築
- ⚠️ Negative Signals → ネガティブシグナル
- 💭 Reply Potential → 返信潜在力
- 🔄 Retweet Potential → リツイート潜在力
- ❤️ Favorite Potential → いいね潜在力
- 💬 Quote Potential → 引用潜在力
- 👀 Dwell Time → 滞在時間
- ⏳ Continuous Dwell Time → 継続滞在時間
- 🔗 Click Potential → クリック潜在力
- 🖼️ Photo Expand → 写真展開潜在力
- 🎥 Video View → 動画視聴潜在力
- 🔍 Quoted Click → 引用クリック潜在力
- 👤 Profile Click → プロフィールクリック
- ➕ Follow Potential → フォロー潜在力
- 📤 Share Potential → 共有潜在力
- 💌 Share via DM → DM経由共有
- 📋 Share via Link → リンクコピー共有
- 😐 Not Interested Risk → 興味なしリスク
- 🔇 Mute Risk → ミュートリスク
- 🚫 Block Risk → ブロックリスク
- 🚨 Report Risk → 報告リスク
Algorithm Reference
See references/algorithm-weights.md for complete weight details from X's open-source algorithm (19-element system).
1---
2name: x-impact-checker
3description: >
4 Analyze X (Twitter) posts for viral potential using the actual recommendation algorithm.
5 Use when user wants to: (1) Check if a post will go viral, (2) Optimize a tweet for engagement,
6 (3) Improve post performance. Triggers: "Check if this will go viral", "Make this post buzz",
7 "Will this tweet perform well?", "Optimize my tweet", "How can I make this viral?",
8 "バズるかチェックして", "Xでバズる投稿にして", "伸びるかチェックして", "この投稿を伸ばして",
9 "投稿を改善して", "ツイートを最適化して"
10---1112
13# X Impact Checker
14
15Analyze X posts for viral potential based on the open-source recommendation algorithm (19-element scoring system).
16
17## Scoring System (100 points)
18
19### Tier 1: Core Engagement (60 points)
20
21Conversation drivers and strong sharing signals.
22
23| Factor | Max | Scoring Guide |
24|--------|-----|---------------|
25| Reply Potential | 22 | 22: Direct question/debatable claim, 12: Invites response, 4: Statement only |
26| Retweet Potential | 16 | 16: Actionable insight/surprising fact, 8: Interesting but niche, 0: No share value |
27| Favorite Potential | 12 | 12: Emotionally resonant/personal story, 6: Useful reference, 0: Low appeal |
28| Quote Potential | 10 | 10: Strong opinion inviting commentary, 5: Thought-provoking, 0: No quote value |
29
30### Tier 2: Extended Engagement (25 points)
31
32Media interactions and sustained attention metrics.
33
34| Factor | Max | Scoring Guide |
35|--------|-----|---------------|
36| Dwell Time | 6 | 6: Long-form/detailed content, 3: Medium depth, 0: Skimmable |
37| Continuous Dwell Time | 4 | 4: Thread/story arc requiring sustained attention, 2: Medium complexity, 0: Quick read |
38| Click Potential | 5 | 5: Compelling link with clear CTA, 3: Link with context, 1: Bare URL, 0: No link |
39| Photo Expand Potential | 4 | 4: Multiple images/visual storytelling, 2: Single image reference, 0: No visual content |
40| Video View Potential | 3 | 3: Long-form video with hook (>5s), 2: Short clip, 0: No video |
41| Quoted Click Potential | 3 | 3: Bold claim inviting verification, 2: Interesting claim, 0: Self-contained |
42
43### Tier 3: Relationship Building (15 points)
44
45Author discovery and long-term value signals.
46
47| Factor | Max | Scoring Guide |
48|--------|-----|---------------|
49| Profile Click | 5 | 5: Creates author curiosity, 3: Shows expertise, 0: Generic voice |
50| Follow Potential | 4 | 4: Demonstrates ongoing value, 2: Shows potential, 0: One-off content |
51| Share Potential | 2 | 2: General sharing value, 1: Limited appeal, 0: No value |
52| Share via DM | 2 | 2: Personal/relatable "send to friend" content, 1: Somewhat relatable, 0: Generic |
53| Share via Copy Link | 2 | 2: Reference/bookmark worthy, 1: Useful but not evergreen, 0: Ephemeral |
54
55### Penalties (subtract from total)
56
57| Risk | Range | Trigger |
58|------|-------|---------|
59| Not Interested | -5 to -15 | Clickbait, irrelevant content |
60| Mute Risk | -5 to -15 | Repetitive, annoying patterns |
61| Block Risk | -10 to -25 | Offensive, aggressive tone |
62| Report Risk | -15 to -30 | Policy violations, spam signals |
63
64## Grades
65
66| Score | Grade |
67|-------|-------|
68| 90-100 | S (Exceptional) |
69| 75-89 | A (Strong) |
70| 60-74 | B (Good) |
71| 45-59 | C (Average) |
72| 30-44 | D (Below average) |
73| 0-29 | F (Low potential) |
74
75## Output Format
76
77Use emojis throughout the report for better visual clarity and engagement.
78
79### Progress Tracking
80
81Use TodoWrite tool to show analysis progress with these tasks:
82
831. **Analyzing post content** (in_progress → completed)
84 - activeForm: "Analyzing post content"
85 - content: "Analyze post content"
86
872. **Calculating scores across all elements** (in_progress → completed)
88 - activeForm: "Calculating scores across all elements"
89 - content: "Calculate scores across all elements"
90
913. **Generating top 5 priority improvements** (in_progress → completed)
92 - activeForm: "Generating top 5 priority improvements"
93 - content: "Generate top 5 priority improvements"
94
954. **Creating optimized version** (in_progress → completed)
96 - activeForm: "Creating optimized version"
97 - content: "Create optimized version"
98
99Mark each task as completed immediately after finishing that step.
100
101### Report Structure
102
1031. **Score**: `🎯 XX/100 (Grade: X)`
104
1052. **Breakdown Table**:
106```
107| Category | Factor | Score | Max | Assessment |
108|----------|--------|-------|-----|------------|
109| **💬 Core Engagement** | | | 60 | |
110| | 💭 Reply Potential | X/22 | 22 | [reason] |
111| | 🔄 Retweet Potential | X/16 | 16 | [reason] |
112| | ❤️ Favorite Potential | X/12 | 12 | [reason] |
113| | 💬 Quote Potential | X/10 | 10 | [reason] |
114| **⏱️ Extended Engagement** | | | 25 | |
115| | 👀 Dwell Time | X/6 | 6 | [reason] |
116| | ⏳ Continuous Dwell Time | X/4 | 4 | [reason] |
117| | 🔗 Click Potential | X/5 | 5 | [reason] |
118| | 🖼️ Photo Expand | X/4 | 4 | [reason] |
119| | 🎥 Video View | X/3 | 3 | [reason] |
120| | 🔍 Quoted Click | X/3 | 3 | [reason] |
121| **🤝 Relationship Building** | | | 15 | |
122| | 👤 Profile Click | X/5 | 5 | [reason] |
123| | ➕ Follow Potential | X/4 | 4 | [reason] |
124| | 📤 Share Potential | X/2 | 2 | [reason] |
125| | 💌 Share via DM | X/2 | 2 | [reason] |
126| | 📋 Share via Link | X/2 | 2 | [reason] |
127| **⚠️ Negative Signals** | | | | |
128| | 😐 Not Interested Risk | -X | 0 to -15 | [reason] |
129| | 🔇 Mute Risk | -X | 0 to -15 | [reason] |
130| | 🚫 Block Risk | -X | 0 to -25 | [reason] |
131| | 🚨 Report Risk | -X | 0 to -30 | [reason] |
132| **🏆 TOTAL** | | **XX/100** | | **Grade: X** |
133```
134
1353. **📈 Top 5 Priority Improvements**: Specific, actionable suggestions across different categories
136 - Use emojis like ✅, 💡, 🎯 to highlight key improvements
137
1384. **✨ Optimized Version**: Rewritten post with improvements applied (in original language)
139
140## Detailed Scoring Criteria & Improvement Strategies
141
142### Tier 1: Core Engagement
143
144#### Reply Potential (22 points)
145
146**Evaluation Criteria:**
147- Direct questions: "What do you think?", "How would you solve this?"
148- Debatable claims: "X is better than Y"
149- Opinion invitations: "Agree or disagree?"
150- Open-ended prompts
151- Controversial but thoughtful statements
152
153**Improvement Strategies:**
154- ❌ Bad: "Just shipped a new feature."
155- ⚠️ Better: "Just shipped a new feature. Thoughts?"
156- ✅ Best: "Should features ship fast but buggy, or slow but stable? We chose speed—was it the right call?"
157
158#### Retweet Potential (16 points)
159
160**Evaluation Criteria:**
161- Actionable insights: "Here's how..."
162- Surprising facts: "X% of developers don't know..."
163- Numbered lists: "3 ways to...", "10 lessons from..."
164- Data-driven content
165- Shareable takeaways
166- Universal truths
167
168**Improvement Strategies:**
169- ❌ Bad: "I learned something today."
170- ⚠️ Better: "I learned React hooks can reduce bundle size by 30%."
171- ✅ Best: "🧵 3 React patterns that cut my bundle size by 30%:\n\n1. Lazy loading hooks\n2. Code splitting by route\n3. Tree-shaking unused exports"
172
173#### Favorite Potential (12 points)
174
175**Evaluation Criteria:**
176- Emotional resonance: joy, frustration, triumph
177- Personal stories: "When I was..."
178- Relatable moments: "We've all been there..."
179- Inspirational content
180- Vulnerability and authenticity
181- Useful references worth saving
182
183**Improvement Strategies:**
184- ❌ Bad: "Debugging is hard."
185- ⚠️ Better: "Spent 3 hours debugging a typo."
186- ✅ Best: "Spent 3 hours debugging a production issue. The fix? A missing semicolon I added during 'quick cleanup' at 2am. Never touching working code past midnight again 😅"
187
188#### Quote Potential (10 points)
189
190**Evaluation Criteria:**
191- Strong opinions: "X is dead", "Y is overrated"
192- Challenges conventional wisdom
193- Invites commentary and counter-arguments
194- Takes clear stance on controversial topics
195- Thought-provoking perspectives
196
197**Improvement Strategies:**
198- ❌ Bad: "TypeScript is useful."
199- ⚠️ Better: "TypeScript prevents bugs."
200- ✅ Best: "TypeScript's biggest value isn't catching bugs—it's documentation. The type errors are just a bonus. Fight me."
201
202---
203
204### Tier 2: Extended Engagement
205
206#### Dwell Time (6 points)
207
208**Evaluation Criteria:**
209- Long-form content requiring reading time
210- Detailed explanations with examples
211- Technical depth
212- Multi-paragraph structure
213- Educational content
214
215**Improvement Strategies:**
216- Add concrete examples: "For instance, when building X..."
217- Include numbers and data: "This reduced latency from 200ms to 50ms"
218- Structure with clear sections
219
220#### Continuous Dwell Time (4 points)
221
222**Evaluation Criteria:**
223- Thread indicators: "🧵", "Thread:", "1/", numbered series
224- Narrative structure: beginning, middle, end
225- Complexity requiring re-reading
226- Educational depth with layers
227- Story arcs that unfold
228- "And then..." structures
229
230**Difference from Dwell Time:**
231- **Dwell Time**: Initial reading duration (how long to read once)
232- **Continuous Dwell Time**: Sustained attention (re-reading, contemplation, multi-part consumption)
233
234**Improvement Strategies:**
235- ❌ Bad: "Here's how I built X. [long explanation]"
236- ⚠️ Better: "🧵 How I built X in 30 days"
237- ✅ Best: "🧵 How I went from idea to $10k MRR in 30 days (1/8)\n\nDay 1-7: Validation\nDays 8-14: MVP\nDays 15-30: Launch\n\nHere's what nobody tells you..."
238
239#### Click Potential (5 points)
240
241**Evaluation Criteria:**
242- Link presence and context quality
243- Call-to-action strength: "Read more", "Discover", "Learn how"
244- Preview/teaser effectiveness
245- Curiosity gap creation: "The results were shocking..."
246- Clear value proposition
247
248**Improvement Strategies:**
249- ❌ Bad: "https://example.com/article"
250- ⚠️ Better: "Read more here: [link]"
251- ✅ Best: "How I 10xed revenue in 3 months (full breakdown with screenshots): [link]"
252
253#### Photo Expand Potential (4 points)
254
255**Evaluation Criteria:**
256- Image markers: [photo], [image], "pic.twitter.com"
257- Visual language: "see", "look", "view", "check this out"
258- Emojis suggesting visuals: 📸, 🎨, 👀, 📷, 🖼️
259- Before/after comparisons
260- Multiple image storytelling: "Swipe through..."
261- Visual evidence: "Here's proof 👇"
262
263**Improvement Strategies:**
264- ❌ Bad: "My dashboard looks great now."
265- ⚠️ Better: "Check out my new dashboard design."
266- ✅ Best: "Before/after of my analytics dashboard redesign 👇\n\nWent from cluttered mess to clean insights in 2 days.\n\n[visual indicators suggest images present]"
267
268#### Video View Potential (3 points)
269
270**Evaluation Criteria:**
271- Video markers: [video], "▶️", "watch", "tutorial", "demo"
272- Duration hints: "2-min", "quick demo", "full walkthrough"
273- Content preview describing what viewers will see
274- Timestamp highlights: "Skip to 1:30 for..."
275- Hook/teaser: "Wait for the ending..."
276
277**VQV Eligibility (Conditional):**
278Full scoring (3 points) applies only if video appears to be >5 seconds (long-form).
279Inferred from: "full tutorial", "in-depth", "complete guide" vs "quick clip", "snippet"
280
281**Improvement Strategies:**
282- ❌ Bad: "Made a video."
283- ⚠️ Better: "Watch my new tutorial ▶️"
284- ✅ Best: "Full 8-minute breakdown: How to build this UI in Next.js ▶️\n\n0:00 Setup\n2:15 Components\n5:30 Animations\n\nBest part at 6:45"
285
286#### Quoted Click Potential (3 points)
287
288**Evaluation Criteria:**
289- Provocative but incomplete statements
290- Statistics or claims needing verification
291- Hot takes inviting source investigation: "80% of startups fail because..."
292- "Wait, what?" factor creating curiosity
293- Source credibility questions
294- Bold claims: "This changes everything"
295
296**Improvement Strategies:**
297- ❌ Bad: "Read this interesting study about developer productivity."
298- ⚠️ Better: "New study shows remote developers are 20% more productive."
299- ✅ Best: "New Stanford study: Remote developers write 35% more code but with 50% fewer bugs.\n\nThis destroys the 'office collaboration' myth."
300
301---
302
303### Tier 3: Relationship Building
304
305#### Profile Click (5 points)
306
307**Evaluation Criteria:**
308- Creates author curiosity: "Who is this person?"
309- Demonstrates expertise: "I built X at Y company"
310- Shows unique perspective or background
311- Credibility signals: credentials, experience
312- Intriguing bio-worthy content
313
314**Improvement Strategies:**
315- ❌ Bad: "I think React is good."
316- ⚠️ Better: "After 5 years with React, I think it's good."
317- ✅ Best: "After architecting React apps for Airbnb, Netflix, and 50+ startups, here's what I wish I knew on day one:"
318
319#### Follow Potential (4 points)
320
321**Evaluation Criteria:**
322- Demonstrates ongoing value: "I ship weekly tutorials on..."
323- Shows consistent expertise
324- Promises future content: "More on this tomorrow"
325- Establishes content cadence
326- Creates expectation of quality
327
328**Improvement Strategies:**
329- ❌ Bad: "Here's a React tip."
330- ⚠️ Better: "Here's a React tip. I post these daily."
331- ✅ Best: "React tip #47: [insight]\n\nI break down advanced React patterns every Monday. Following along? Tomorrow's is about suspense boundaries."
332
333#### Share Potential (2 points)
334
335**Evaluation Criteria:**
336- General sharing value to broader audience
337- Universal relevance
338- Broad appeal across communities
339
340**Improvement Strategies:**
341- Make universally relevant, not niche-specific
342- Focus on common problems everyone faces
343
344#### Share via DM (2 points)
345
346**Evaluation Criteria:**
347- Personal relevance: "Tag someone who...", "Send this to..."
348- Inside jokes or shared experiences
349- Emotional resonance for 1-on-1 sharing: "This is so you 😂"
350- Relatable scenarios: "We all have that friend..."
351- "You need to see this" quality
352
353**Improvement Strategies:**
354- ❌ Bad: "Debugging is frustrating."
355- ⚠️ Better: "Debugging production issues is stressful."
356- ✅ Best: "Tag your developer friend who 'just quickly fixes' production on Friday at 5pm and breaks everything 😂"
357
358#### Share via Copy Link (2 points)
359
360**Evaluation Criteria:**
361- Reference value: guides, lists, frameworks, cheatsheets
362- Evergreen quality (not time-sensitive)
363- Professional sharing context (Slack, email, bookmarks)
364- "Save this" or "Bookmark" language
365- Educational/tutorial content
366- Resource library worthy
367
368**Improvement Strategies:**
369- ❌ Bad: "Here are some Git commands I use."
370- ⚠️ Better: "Useful Git commands for daily work."
371- ✅ Best: "📌 Bookmark this: 15 Git commands that saved me 100+ hours this year\n\n[Well-structured list with examples]\n\nPrint this and keep it next to your monitor."
372
373---
374
375## Score Normalization
376
377The algorithm applies normalization to balance positive and negative signals:
378
379```
380Final Score = Base Score (0-100) + Penalties (-75 to 0)
381Normalized Score = max(0, min(100, Final Score))
382```
383
384**Penalty Capping:**
385- Total penalties ≤ -20: Applied at full weight
386- Total penalties > -20: Gradual dampening begins
387- Total penalties > -75: Hard cap at -75 to prevent over-penalization
388
389This prevents a single negative signal from completely dominating the score while maintaining their importance in the algorithm.
390
391---
392
393## Text Analysis Limitations
394
395This skill performs heuristic text-based analysis, not ML prediction.
396
397### What This Skill Cannot Detect
398
399**Missing Metadata:**
400- Actual media presence (photos, videos)
401- Real video duration or quality
402- Actual click-through rates
403- True engagement metrics
404- Author reputation/follower count
405- Tweet timestamps or virality history
406
407**Cannot Access:**
408- Phoenix ML model predictions
409- User interaction history
410- Network graph relationships
411- Real-time engagement signals
412
413### What This Skill Infers From
414
415**Text-Based Heuristics:**
416- Language patterns and structure
417- Content formatting (threads, lists, etc.)
418- Emotional tone and style
419- Visual indicators (emojis, markdown)
420- Call-to-action strength
421- Question vs. statement structure
422
423**Scoring Approach:**
424- **Conservative**: Unknown elements get baseline scores
425- **Pattern-Based**: Detects language cues (e.g., 📸 for photos, 🧵 for threads)
426- **Optimization-Focused**: Best used for pre-publishing content improvement
427
428### Best Use Case
429
430Pre-publishing optimization to maximize engagement potential, not post-hoc analytics or prediction of actual engagement numbers.
431
432---
433
434## Language Handling
435
436Detect input language. Respond in same language. Keep optimized version in original language.
437
438### Bilingual Display for Category and Factor Names
439
440**When input is in Japanese:**
441- Display Category and Factor names as: `日本語訳(English Original)`
442- Examples:
443 - Category: `コアエンゲージメント(Core Engagement)`
444 - Factor: `返信潜在力(Reply Potential)`
445 - Factor: `リツイート潜在力(Retweet Potential)`
446
447**When input is in English:**
448- Display Category and Factor names in English only
449- Examples:
450 - Category: `Core Engagement`
451 - Factor: `Reply Potential`
452
453**Japanese translations with emojis for reference:**
454- 💬 Core Engagement → コアエンゲージメント
455- ⏱️ Extended Engagement → 拡張エンゲージメント
456- 🤝 Relationship Building → 関係構築
457- ⚠️ Negative Signals → ネガティブシグナル
458- 💭 Reply Potential → 返信潜在力
459- 🔄 Retweet Potential → リツイート潜在力
460- ❤️ Favorite Potential → いいね潜在力
461- 💬 Quote Potential → 引用潜在力
462- 👀 Dwell Time → 滞在時間
463- ⏳ Continuous Dwell Time → 継続滞在時間
464- 🔗 Click Potential → クリック潜在力
465- 🖼️ Photo Expand → 写真展開潜在力
466- 🎥 Video View → 動画視聴潜在力
467- 🔍 Quoted Click → 引用クリック潜在力
468- 👤 Profile Click → プロフィールクリック
469- ➕ Follow Potential → フォロー潜在力
470- 📤 Share Potential → 共有潜在力
471- 💌 Share via DM → DM経由共有
472- 📋 Share via Link → リンクコピー共有
473- 😐 Not Interested Risk → 興味なしリスク
474- 🔇 Mute Risk → ミュートリスク
475- 🚫 Block Risk → ブロックリスク
476- 🚨 Report Risk → 報告リスク
477
478## Algorithm Reference
479
480See [references/algorithm-weights.md](references/algorithm-weights.md) for complete weight details from X's open-source algorithm (19-element system).