tools-only Zaraz Configuration
Dashboard Setup
- Domain → Zaraz → Start setup
- Add tool (e.g., Google Analytics 4)
- Enter credentials (GA4:
G-XXXXXXXXXX) - Configure triggers
- Save and Publish
Triggers
| Type | When | Use Case |
|---|---|---|
| Pageview | Page load | Track page views |
| Click | Element clicked | Button tracking |
| Form Submission | Form submitted | Lead capture |
| History Change | URL changes (SPA) | React/Vue routing |
| Variable Match | Custom condition | Conditional firing |
History Change (SPA)
Type: History Change
Event: pageview
Fires on pushState, replaceState, hash changes. No manual tracking needed.
Click Trigger
Type: Click
CSS Selector: .buy-button
Event: purchase_intent
Properties:
button_text: {{system.clickElement.text}}
Tool Configuration
GA4:
Measurement ID: G-XXXXXXXXXX
Events: page_view, purchase, user_engagement
Facebook Pixel:
Pixel ID: 1234567890123456
Events: PageView, Purchase, AddToCart
Google Ads:
Conversion ID: AW-XXXXXXXXX
Conversion Label: YYYYYYYYYY
Consent Management
- Settings → Consent → Create purposes (analytics, marketing)
- Map tools to purposes
- Set behavior: "Do not load until consent granted"
Programmatic consent:
zaraz.consent.setAll({ analytics: true, marketing: true })
Privacy Features
| Feature | Default |
|---|---|
| IP Anonymization | Enabled |
| Cookie Control | Via consent purposes |
| GDPR/CCPA | Consent modal |
Testing
- Preview Mode - test without publishing
- Debug Mode -
zaraz.debug = true - Network tab - filter "zaraz"
Limits
| Resource | Limit |
|---|---|
| Event properties | 100KB |
| Consent purposes | 20 |