Headline Formulas (+1)
Headline Formulas
- How to [achieve result] [without common obstacle]
- [Number] [adjective] ways to [achieve result]
- Why [common belief] is wrong (and what to do instead)
- The [adjective] guide to [topic]
- [Do this], not [that]
Hook Formulas (Opening Lines)
- Surprising statistic
- Contrarian statement
- Question
- Scenario
- Bold claim
- Story opening