Theme: [Monthly Focus] (+6)
Theme: [Monthly Focus]
Week 1
- Blog: [Title] - [Pillar] - [Funnel Stage]
- Social: [Distribution plan]
Week 2
- Case Study: [Title] - [Client/Project]
- Social: [Distribution plan]
Week 3
- Blog: [Title] - [Pillar] - [Funnel Stage]
- Calculator/Tool: [If applicable]
Week 4
- Thought Leadership: [Title]
- Newsletter: [Monthly roundup]
Metrics to Track
- Published on schedule
- SEO scores >75
- Social engagement
- Traffic attribution
## Content Cadence Targets
| Content Type | Frequency | Owner |
|--------------|-----------|-------|
| Blog posts | 2-4/month | Marketing |
| Case studies | 1-2/month | Technical + Marketing |
| Calculators | 1/quarter | Engineering |
| Videos | 1/month | Marketing |
| Newsletter | 1/month | Marketing |