Lead Generation Multi Touch Attribution

Sub-skill of lead-generation: Multi-Touch Attribution (+1).

vamseeachanta 40bc355 484 B Updated

File contents

Multi-Touch Attribution (+1)

Multi-Touch Attribution

For long B2B sales cycles:

Model First Touch Middle Last Touch
First Touch 100% 0% 0%
Last Touch 0% 0% 100%
Linear 33% 33% 33%
Recommended (U-Shape) 40% 20% 40%

Tracking Setup


vamseeachanta/workspace-hub/tree/main/.agents/skills/_archive/business/marketing/lead-generation/multi-touch-attribution commit 40bc355611

Frequently asked questions

npx skillmds@latest add vamseeachanta/lead-generation-multi-touch-attribution