Sector Overview
description: Create comprehensive industry and sector landscape reports covering market dynamics, competitive positioning, key players, and thematic trends. Use for client requests, sector initiations, thematic research pieces, or internal knowledge building. Triggers on "sector overview", "industry report", "market landscape", "sector analysis", "industry deep dive", or "thematic research".
Workflow
Step 1: Define Scope
- Sector / subsector: What industry and how narrowly defined?
- Purpose: Client report, internal research, pitch material, idea generation
- Depth: High-level overview (5-10 pages) or deep dive (20-30 pages)
- Angle: Neutral landscape vs. thematic thesis (e.g., "AI infrastructure buildout")
- Universe: Public companies only, or include private?
Step 2: Market Overview
Market Size & Growth
- Total addressable market (TAM) with source
- Historical growth rate (5-year CAGR)
- Forecast growth rate and key assumptions
- Market segmentation (by product, geography, end market, customer type)
Industry Structure
- Fragmented vs. consolidated — top 5 market share
- Value chain map — where does value accrue?
- Business model types (subscription, transaction, licensing, services)
- Barriers to entry (capital, regulatory, technical, network effects)
Key Trends & Drivers
- Secular tailwinds (3-5 major trends)
- Headwinds and risks
- Technology disruption vectors
- Regulatory developments
- M&A activity and consolidation trends
Step 3: Competitive Landscape
Company Profiles (for top 5-10 players):
| Company |
Revenue |
Growth |
EBITDA Margin |
Market Share |
Key Differentiator |
|
|
|
|
|
|
For each company, brief profile:
- Business description (2-3 sentences)
- Strategic positioning and moat
- Recent developments (earnings, M&A, product launches)
- Valuation snapshot (P/E, EV/EBITDA, EV/Revenue)
Competitive Dynamics
- How do companies compete? (price, product, service, distribution)
- Who is gaining/losing share and why?
- Disruption risk from new entrants or adjacent players
Step 4: Valuation Context
- Sector trading multiples (current and historical range)
- Premium/discount drivers (growth, margins, market position)
- Recent M&A transaction multiples
- How does the sector compare to the broader market?
Step 5: Investment Implications
- Where are the best risk/reward opportunities?
- What thematic bets can be expressed through this sector?
- Key debates in the sector (bull vs. bear arguments)
- Catalysts that could change the sector narrative
Step 6: Output
- Word document or PowerPoint with:
- Market overview and sizing
- Competitive landscape map
- Company comparison table
- Valuation summary
- Key charts: market growth, share trends, valuation history
- Excel appendix with detailed company data
Important Notes
- Source all market size data — cite the research firm or methodology
- Distinguish between TAM hype and realistic addressable market
- Sector overviews age fast — note the date and flag data that may be stale
- Charts are essential — market size waterfall, competitive positioning matrix, valuation scatter plot
- If for a client, tailor the "so what" to their specific situation (M&A target identification, competitive positioning, market entry)
1---2name: sector-overview3description: Sector Overview4---5# Sector Overview67description: Create comprehensive industry and sector landscape reports covering market dynamics, competitive positioning, key players, and thematic trends. Use for client requests, sector initiations, thematic research pieces, or internal knowledge building. Triggers on "sector overview", "industry report", "market landscape", "sector analysis", "industry deep dive", or "thematic research".89## Workflow1011### Step 1: Define Scope1213- **Sector / subsector**: What industry and how narrowly defined?14- **Purpose**: Client report, internal research, pitch material, idea generation15- **Depth**: High-level overview (5-10 pages) or deep dive (20-30 pages)16- **Angle**: Neutral landscape vs. thematic thesis (e.g., "AI infrastructure buildout")17- **Universe**: Public companies only, or include private?1819### Step 2: Market Overview2021**Market Size & Growth**22- Total addressable market (TAM) with source23- Historical growth rate (5-year CAGR)24- Forecast growth rate and key assumptions25- Market segmentation (by product, geography, end market, customer type)2627**Industry Structure**28- Fragmented vs. consolidated — top 5 market share29- Value chain map — where does value accrue?30- Business model types (subscription, transaction, licensing, services)31- Barriers to entry (capital, regulatory, technical, network effects)3233**Key Trends & Drivers**34- Secular tailwinds (3-5 major trends)35- Headwinds and risks36- Technology disruption vectors37- Regulatory developments38- M&A activity and consolidation trends3940### Step 3: Competitive Landscape4142**Company Profiles** (for top 5-10 players):4344| Company | Revenue | Growth | EBITDA Margin | Market Share | Key Differentiator |45|---------|---------|--------|--------------|-------------|-------------------|46| | | | | | |4748For each company, brief profile:49- Business description (2-3 sentences)50- Strategic positioning and moat51- Recent developments (earnings, M&A, product launches)52- Valuation snapshot (P/E, EV/EBITDA, EV/Revenue)5354**Competitive Dynamics**55- How do companies compete? (price, product, service, distribution)56- Who is gaining/losing share and why?57- Disruption risk from new entrants or adjacent players5859### Step 4: Valuation Context6061- Sector trading multiples (current and historical range)62- Premium/discount drivers (growth, margins, market position)63- Recent M&A transaction multiples64- How does the sector compare to the broader market?6566### Step 5: Investment Implications6768- Where are the best risk/reward opportunities?69- What thematic bets can be expressed through this sector?70- Key debates in the sector (bull vs. bear arguments)71- Catalysts that could change the sector narrative7273### Step 6: Output7475- Word document or PowerPoint with:76 - Market overview and sizing77 - Competitive landscape map78 - Company comparison table79 - Valuation summary80 - Key charts: market growth, share trends, valuation history81- Excel appendix with detailed company data8283## Important Notes8485- Source all market size data — cite the research firm or methodology86- Distinguish between TAM hype and realistic addressable market87- Sector overviews age fast — note the date and flag data that may be stale88- Charts are essential — market size waterfall, competitive positioning matrix, valuation scatter plot89- If for a client, tailor the "so what" to their specific situation (M&A target identification, competitive positioning, market entry)
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