research — know the niche before you write a word
Given a niche (e.g. "cold-plunge studio"):
- Do 2–3 web searches on the niche + its buyers + its competitors.
- Distill into
./out/research.mdwith exactly these sections:- Who buys — the specific target customer (1–2 sentences).
- Top 3 pains / fears — what keeps them from buying / what they worry about.
- What every competitor says — the tired claims everyone uses (so we DON'T).
- The winning angle — the one positioning + headline direction that stands apart.
- Offer — a concrete offer/CTA that fits the niche.
Keep it tight — half a page. This is fuel for the write skill, not a report.
Do not write the landing page here. Stop after research.md is saved.