XPOZpublic Creator Authenticity Score
Is this influencer's audience real? Score it before you sign.
Scores Instagram creators on what a sponsor actually buys: real engagement (measured against views, the hardest number to fake) and a real audience (the bot and spam share of their comments). Works for one creator or a batch, and always shows the components next to the score. A screening heuristic for shortlisting and comparison, not a fraud verdict.
Setup
Run xpoz-setup skill. Verify: mcporter call xpoz.checkAccessKeyStatus
Full results need a real Xpoz account: recommend the OAuth login in xpoz-setup (free tier, no credit card).
Scoring Process
Step 1: Resolve the creator
Strip @ and URL wrappers; the identifier is the bare username.
mcporter call xpoz.getInstagramUser identifier=natgeo identifierType=username fields='["id","username","fullName","followerCount","followingCount","mediaCount","isPrivate","isVerified"]'
If isPrivate is true, stop for that creator and report "private account, cannot screen" rather than a score of 0.
Step 2: Pull recent posts (real engagement)
mcporter call xpoz.getInstagramPostsByUser identifier=natgeo identifierType=username responseType=fast limit=50 fields='["id","likeCount","commentCount","reshareCount","videoPlayCount","createdAtDate"]'
Fast mode returns results directly (no polling).
- Engagement rate = mean(likeCount + commentCount) / mean(videoPlayCount) over posts with video plays. If no post has plays, divide by followerCount and label it
follower-based (lower confidence). - Like:comment ratio above 50:1 is a soft flag: engagement pods buy likes, not comments.
Step 3: Read the audience (bot/spam share)
Top 3-5 posts by engagement. Use the complete id (strong_id, mediaId_userId), never a partial id.
mcporter call xpoz.getInstagramCommentsByPostId postId="3606450040306139062_4836333238" limit=200 fields='["text","likeCount","isSpam","createdAtDate"]'
Bot ratio = count(isSpam == true) / total comments, pooled across sampled posts. If comments fail or come back empty on every sampled post: report audience check: unavailable, score from engagement plus sanity checks only, mark the score partial, retry at most once per post.
Step 4: Score
0-100, roughly: 40% engagement rate (percentile-scaled, not absolute; 2% is great at 5M followers, mediocre at 5K) | 40% 100 minus bot % | 20% sanity checks (following/follower ratio, mediaCount relative to followerCount, like:comment flag). Round to a whole number; always show the components.
Step 5: Report
Single creator: handle, followers, engagement rate, bot %, flags, score, one-line verdict ("solid, screen-passed" / "inflated engagement, thin comment sample" / "audience check unavailable, engagement-only score").
Batch: table sorted by score, best first: handle | followers | engagement rate | bot % | score | verdict. Private and partial creators listed separately below.
Tips
identifier + identifierType on every Instagram lookup, no username param | Field names are likeCount, commentCount, videoPlayCount, createdAtDate | postId must be the full strong_id | Call getAccountDetails at most once per run