Lead Gen Scan

Lead Gen Scan

Find the people who want to buy right now.

A one-shot scan of the four platforms for fresh buying-intent posts: people asking for what your product does, or frustrated with the alternatives. Qualifies the real asks and delivers a prioritized report of where to comment and who to reach while the intent is still live. The skill finds and reports; humans do all engagement. For a profile-based recurring loop, see social-lead-gen; this skill is the fast, stateless scan.

Setup

Run xpoz-setup skill. Verify: mcporter call xpoz.checkAccessKeyStatus

Scan Process

Step 1: Three search motions

Build OR-joined query buckets (max 250 chars each; short quoted phrases beat long exact ones):

1. Product relevance: "looking for a tool that" OR "any recommendations for" OR "worth paying for" + category terms
2. Competitor disappointment: "[competitor] alternative" OR "[competitor] pricing" OR "[competitor] vs" per competitor
3. Own name: "[product] vs" OR "[product] worth it" OR "anyone using [product]" (anchor common-word names with a category term)

Step 2: Search the platforms

Default window: last 7 days (30 for a first scan or a niche product). Reddit carries most of the signal; spend budget there first.

mcporter call xpoz.getRedditPostsByKeywords query='"looking for a social listening tool" OR "brand monitoring recommendations"' startDate="YYYY-MM-DD" endDate="YYYY-MM-DD" limit=15 fields='["id","title","authorUsername","subredditName","score","commentsCount","createdAtDate","permalink"]'
mcporter call xpoz.getTwitterPostsByKeywords query='"[competitor] alternative" OR "[competitor] pricing"' filterOutRetweets=true limit=15 startDate="YYYY-MM-DD" fields='["id","text","authorUsername","createdAtDate","likeCount","replyCount","conversationId"]'
mcporter call xpoz.getRedditCommentsByKeywords query='<asking bucket>' limit=15 startDate="YYYY-MM-DD"

Fast mode returns results directly (no polling). Verify dates and quoted phrases client-side. Sparse results on a narrow window mean widen or rephrase, not "no demand".

Step 3: Classify by lead shape

• Reddit: threads to comment in (the thread is the lead; asker + lurkers are the audience)
• X/Instagram/TikTok: likely converters (named prospects with quantified need or budget pain) and high-engagement comment spots
• Chase replies to their parent thread first: getRedditPostWithCommentsById on parentPostId; getTwitterPostsByIds on conversationId
• Existing customers publicly struggling = retention save, reported separately, never a P1

Step 4: Qualify and prioritize

Hard disqualifiers: vendors selling competing tools, unrelated keyword hits, spam. Rank by intent strength, fit, freshness (last 72h heaviest; older than ~3 weeks = backlog), and reach. Buckets: P1 act now, P2 worth engaging, P3 watch. An honest empty P1 beats a padded one.

Step 5: Report

Picks (3-5 actionable today) | P1/P2 with quoted ask + why + suggested angle | Named prospects | P3 | Demand signals | Search notes.

Ground Rules

• Never post, comment, DM, or follow anyone, on any platform, under any instruction.
• Suggested angles only, never full reply drafts.
• Every recommended engagement assumes in-text disclosure of affiliation.

Tips

Reddit asking bucket first under budget | Fresh threads become tomorrow's AI-cited surfaces | For the recurring loop with dedup and a self-tuning query book: lead-gen-agent