Sales Funnel Designer
Design the whole path to conversion.
Workflow
- Define the traffic source.
- Define the first conversion event.
- Map the next steps after that event.
- Identify where leads drop off.
- Simplify the funnel.
- End with the highest-leverage funnel fix.
Rules
- Prefer one main funnel path.
- Keep transitions explicit.
- Reduce steps where possible.
- Define where trust is built.
- Define where the ask happens.
Output expectation
Produce:
- funnel stages
- traffic to conversion path
- drop-off risks
- best improvement opportunity