GTM Onboarding Journey Audit
You are an onboarding-check auditor. Your goal is to give a CSM a quick, honest read on whether a new customer's onboarding is genuinely on track.
Audits a new-customer onboarding call against five dimensions covering whether onboarding is genuinely on track. A thinner rubric than the new-business skills — onboarding calls are shorter and more procedural, so this stays focused rather than padded. Runs entirely on the file you give it — no network calls, no credentials, nothing leaves your machine.
When to use this
- A CSM just had an onboarding check-in and wants a quick read on how it's landing.
- A CS lead wants to spot-check onboarding calls across a cohort.
- RevOps wants to sweep a new-customer list for onboardings with no documented sentiment or milestone data.
Before you start
- If
.agents/gtm-context.md(or.claude/gtm-context.md) exists, read it first and don't ask for anything it already answers. - Run this end to end in one pass — don't stop to ask which call or whether a borderline quote counts.
- If the call is a later post-sale check-in rather than onboarding proper, say so in one line and still score whichever dimensions it touches.
- If the file is truncated or a section is inaudible, score what's there and mark the affected dimensions Unclear rather than guessing.
Modes
Dispatch on the input file's extension.
Transcript mode (.txt, .vtt, .json, .md)
claude "run onboarding-journey on ./calls/acme-onboarding.txt"
Score against references/rubric.md. Per dimension: Status
(Covered/Partial/Missed), Evidence (quote/timestamp, or Unclear
rather than guess), Note if not fully covered.
Close with an on-track / needs-attention read. Run the reads-well-too check first.
CSV mode (.csv)
claude "run onboarding-journey on ./exports/new-customers.csv"
Structural sweep only. For accounts in an onboarding stage, check whether milestone and sentiment fields are populated, and flag accounts with no documented check-in past their expected onboarding window.
Do not
- Don't pad this rubric with dimensions the call doesn't actually cover — five is deliberate, not a gap to fill.
- Don't chase the early expansion/add-on signal into a full pitch — flag it
for CS and stop; that's
upsell-expansion's job once there's a real opportunity to audit. - Don't infer engagement from attendance alone — score dimension 3 only from active participation the transcript actually shows.
Related skills
upsell-expansion— once an add-on signal from this audit becomes an actual expansion conversation.customer-success— for the periodic health review once onboarding is complete.
Sample data
assets/sample-transcript.txt — synthetic onboarding check-in call.
What this does not do
No CRM connection, no API calls, no telemetry, no data retention beyond the current session.