Marketing & Growth

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Marketing strategy — Vue SSR Starter Kit

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This skill provides frameworks for developing stories, characters, and distinctive voices—whether for fiction, content marketing, or product narratives. Use when this capability is needed.

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Use when documenting event objectives, requirements, and alignment across

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Use when designing filters, suppression logic, and personalization cohorts

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Use to design measurement, alerting, and reporting for MQL\u2192SQL\ Use when this capability is needed.

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Strategic business growth, market positioning, client acquisition, partnership development, and revenue optimization for cybersecurity consulting services Use when this capability is needed.

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B2B content marketing strategy, demand generation, SEO content creation, and thought leadership for cybersecurity professional services Use when this capability is needed.

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Create DriftLock search, SEO, GEO, AEO, and LLM-answer-visibility content. Use when Codex needs DriftLock marketing pages, docs landing copy, blog outlines, SEO briefs, title/meta descriptions, FAQ blocks, JSON-LD suggestions, comparison pages, launch content, keyword maps, internal-link plans, or AI-citation-ready copy using DriftLock product language, vibe-coding terms, people-first SEO, keyword intent, E-E-A-T, and topical authority practices. Use when this capability is needed.

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Use when designing copy experiments to optimize hooks, offers, and CTAs.

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Use when establishing tests, monitoring, and incident response for analytics

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Use to craft rigorous survey instruments with sampling, question logic, Use when this capability is needed.

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Assists users with the ExampleDocs REST API by answering questions, generating code snippets, and troubleshooting errors.

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Server-side tracking pipeline audit covering server-side Google Tag Manager (sGTM), Meta CAPI Gateway, Conversions API health, event deduplication via event_id, server-side hit ratio targets, pixel debugging, and PII hashing discipline. Use when user says server-side tracking, sGTM, server-side GTM, server-side tagging, CAPI, Conversions API, CAPI Gateway, Meta Conversions API, event deduplication, event_id, pixel debug, pixel health, Pixel/CAPI audit, first-party tracking, iOS 14.5 recovery, or server-side hit ratio. Use when this capability is needed.

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Multi-page Lighthouse audit via the MIT-licensed Unlighthouse CLI. Free-tier alternative to running PageSpeed against every URL on a site — no API quota burn, runs locally. Use when this capability is needed.

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Complete-audit toolkit for websites. One pass that orchestrates the plugin's three other skills (/seo, /inspect, /siteasy), dispatches all 13 specialist sub-agents across search visibility, front-end defects, and design quality, then merges their scored sections into a single Site Health Score with a prioritized action plan. The audit skill owns no detection logic of its own. It schedules the existing sub-agents, shares one fetch across them, and consolidates the results.

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AI/Fintech and ERP content creation specialist for the Middle East and GCC region. Use when creating blog posts, landing pages, case studies, whitepapers, email campaigns, social media content, or marketing copy for Enterprise Financial Planning (EFP), ERP, AI-powered financial solutions, e-invoicing, or fintech products targeting GCC markets (Saudi Arabia, UAE, Qatar, Kuwait, Bahrain, Oman). Covers content strategy, localized messaging, regulatory context, and industry-specific terminology. Use when this capability is needed.

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Index skill for VBot quadruped RL training. Routes to specialized skills for curriculum learning, hyperparameter optimization, reward/penalty engineering, and campaign management. Use when this capability is needed.

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Battlecards, demo scripts, and GTM materials. Use when creating sales collateral, competitive battlecards, or go-to-market content. Use when this capability is needed.

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Verify SEO + social-sharing metadata on NOIR public-facing pages (blog posts, product pages, category pages, landing pages). Use when the user asks to audit SEO, add meta tags, improve search ranking, add Open Graph / Twitter Card / JSON-LD / Schema.org, check structured data, or ensure rich snippets work. Complements the `seo-audit` + `schema-markup` skills from `marketing-skills` plugin with NOIR-specific DTO knowledge and enforcement of `docs/backend/research/seo-meta-and-hint-text-best-practices.md`. Use when this capability is needed.

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30 pragmatic rules for production HTML covering semantic markup, accessibility (WCAG 2.1 AA), performance optimization, forms, and security. Use when writing HTML, building page structures, creating forms, implementing accessibility, or optimizing for SEO and Core Web Vitals. Use when this capability is needed.

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Interface design skill for dashboards, admin panels, apps, and tools. NOT for marketing design. Provides design intent, domain exploration, and craft principles. For PySide6/Qt technical implementation, use lorairo-qt-widget skill. Use when this capability is needed.

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Use when auditing or reviewing website copy, SEO titles/descriptions, marketing content, or public messaging - applies Anil Dash's shareability framework to ensure others can authentically talk about your work without you present

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AI Marketing Videos

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Marketing Site Orchestrator

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Focus on distribution over creation with the 80/20 principle—brand voice, pillar content strategy, SEO playbook, PR templates, and community building from lurker to ambassador. Use when building brand presence, planning content strategy, crafting PR outreach, or growing a community. Use when this capability is needed.

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Expert guide on calculating and setting informative priors for PyMC-Marketing MMM models based on data characteristics and domain knowledge. Use when configuring priors for intercept, channel effects, or adstock parameters. Use when this capability is needed.

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Build distinctive landing pages, promotional sites, and marketing pages with React and Tailwind CSS. NOT for dashboards, admin panels, or multi-page applications. Use when this capability is needed.

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This skill is for interface design — dashboards, admin panels, apps, tools, and interactive products. NOT for marketing design (landing pages, marketing sites, campaigns). Use when this capability is needed.

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Comprehensive YouTube research workflow with parallel agents for topic analysis, competitor research, SEO, and community insights. Use when user wants to research before creating YouTube content. Use when this capability is needed.

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Define product positioning by mapping competitive alternatives, unique attributes, and best-fit customers to the right market category. Use when the user mentions "positioning", "competitive alternatives", "how to position", "market category", "why customers dont get it", "positioning canvas", "repositioning", or "category creation". Also trigger when launching a new product, entering a crowded market, or diagnosing why prospects dont understand the products value. Covers positioning canvas and team workshops. For customer jobs analysis, see jobs-to-be-done. For go-to-market, see crossing-the-chasm. Use when this capability is needed.

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Optimize for search engine visibility, ranking, and AI citations. Use when asked to improve SEO, optimize for search, fix meta tags, add structured data, or improve AEO and AI visibility. Use when this capability is needed.

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Analyze assets on a Webflow site for SEO optimization. Identifies assets missing alt text and assets with non-SEO-friendly names, then generates and applies improvements. Use when this capability is needed.

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Navigate the technology adoption lifecycle from early adopters to mainstream market. Use when the user mentions "crossing the chasm", "beachhead segment", "whole product", "early adopters vs. mainstream", "tech go-to-market", "bowling pin strategy", "technology adoption lifecycle", or "pragmatist buyers". Also trigger when a startup has early traction but struggles to grow beyond initial users, or when planning go-to-market for technical products. Covers D-Day analogy, bowling-pin strategy, and positioning against incumbents. For product positioning, see obviously-awesome. For new market creation, see blue-ocean-strategy. Use when this capability is needed.

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Build a complete marketing plan covering the full customer journey from stranger to raving fan. Use when the user mentions "marketing plan", "target market", "USP", "lead nurture", "customer lifetime value", "referral program", "marketing strategy", or "PVP Index". Also trigger when building a marketing plan from scratch, choosing acquisition channels, or designing end-to-end customer lifecycle campaigns. Covers the PVP Index, channel selection, and advocacy systems. For brand messaging, see storybrand-messaging. For conversion optimization, see cro-methodology. Use when this capability is needed.

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marketing-site-design — marketing-surface patterns over the Minsky brand foundation

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Professional technical SEO audit that analyzes crawlability, Core Web Vitals, site architecture, mobile readiness, security, structured data, and AI crawler configuration. Use when auditing websites for technical SEO issues, diagnosing indexation problems, or preparing comprehensive SEO reports. Use when this capability is needed.