Marketing & Growth

insight68 Bundle

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," or "in-app pricing." Distinct from public pricing pages (see page-cro) — this skill focuses on in-product upgrade moments where the user has already experienced value.

insight68 Bundle

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' or 'competitive landing pages.' Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. Emphasizes deep research, modular content architecture, and varied section types beyond feature tables.

insight68 Skill

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates `.claude/product-marketing-context.md` that other marketing skills reference.

destynova2 Bundle

Create, rewrite, audit, and optimize professional identity content: CV/resume, cover letters, LinkedIn headline/About/experience/skills, Reddit/community bios, GitHub profile READMEs, portfolio case studies, speaker bios, freelance-platform profiles, freelance positioning, recruiter-facing narratives, recommendation requests, and maintainable profile Markdown files. Use when the user asks to improve a public professional profile, bio, headline, experience bullet, skills list, profile README, or readability/comprehension/memorability of a profile or bio. Do not use for general technical README editing, product documentation, landing pages, or product copy that is not about a person's professional identity.

technickai Bundle

Use when the user wants to know what real people are actually saying about a topic right now, not the SEO/editorial version. Pulls recent posts and engagement from Reddit, X, YouTube, Hacker News, Polymarket, GitHub, and the web, ranks by engagement and recency with a deterministic scorer, and writes one synthesized brief. Triggers: "what are people saying about X", "what's the vibe/sentiment on X", "X vs Y what does the community think", "how are people using X", "is X worth it", "latest on X", "take the pulse on X", "/mob-check", "what's the mob saying about X".

smk-labs Bundle

Write or edit Persian web copy (blog, product, landing, SEO, microcopy) with Cursor workers, on Cursor's quota. Triggers: «متن فارسی بنویس», «مقاله بنویس», «کپی‌رایتینگ فارسی», «محتوای سئو», Persian copy at volume.

viniciusjsdev Bundle

Build a channel-ready marketing creative pack from an approved launch contract, brand inputs, product evidence, and available screenshots or assets. Use for captions, carousels, short-video scripts, stories, ad variants, outreach drafts, landing copy, briefs, alt text, UTM metadata, and a production manifest. It creates artifacts but never publishes or contacts users.

viniciusjsdev Bundle

Turn an existing app, platform, service, product brief, or validated idea into an executable commercial launch contract. Use to define audience, positioning, offer, channels, account-setup information, campaign phases, KPIs, experiments, constraints, and handoffs. This skill plans only; it does not create accounts, publish, contact users, or require the MVP or Research factories.

wix Skill

Catalog Optimization - Product Quality & SEO

wix Skill

Email Campaign Recipients - Campaign Audience Management

mickpletcher Bundle

Write or update content for Mick Pletcher's personal website. Trigger when Mick asks to write, rewrite, or update any section of his personal site including About, Projects, Skills, Blog integration, AI and homelab showcase, health and sports, contact copy, landing page sections, SEO descriptions, or project writeups. Tone is polished and professional, closer to LinkedIn than the blog, but still first-person and direct. Avoid corporate-speak. No emojis. Avoid em dashes in final website copy.

owl-listener Skill

Use when setting design direction — establishing principles, competitive positioning, experience mapping, or aligning stakeholders on what the design should achieve and why

shakacode Skill

Use when explicitly asked to run destructive QA stress testing against repo-owned demo or target apps, especially for leakage, memory growth, performance degradation, hostile inputs, fault injection, pentesting, and gated finding reports.

shakacode Bundle

Use when a diff is correct but may still be making the codebase worse — file growth, scattered conditionals, thin abstractions, layer violations, or feature-flag branching debt.

tray-tecnologia Bundle

API de Produtos da Tray. Utilize quando o desenvolvedor precisar listar, consultar, cadastrar, atualizar ou excluir produtos no catálogo de uma loja Tray. Inclui todos os campos do produto (nome, preço, estoque, EAN, NCM, dimensões, SEO), filtros de listagem, paginação, ordenação e exclusão de kits.

tray-tecnologia Bundle

API de Palavras-Chave da Tray. Utilize quando o desenvolvedor precisar consultar palavras-chave de SEO associadas à loja. API somente leitura.

jamestexas Skill

Audit and apply GitHub topic tags for discoverability — proposes tags from code signals, deduplicates against current tags, applies via gh api after explicit approval. Sub-skill of repo-seo-curator.

jamestexas Skill

Restructure a README for human skimmers and LLM ingestion — fixes frontloaded internals, moves the value prop into the first 200 tokens, generates a diff for review. Preserves content, reorders disclosure. Sub-skill of repo-seo-curator.

jamestexas Skill

Audit the GitHub OpenGraph social preview image shown when a repo URL is posted on HN/Twitter/Slack/Discord. Flags if missing, checks clarity at small sizes, suggests sources, reports manual upload steps. Sub-skill of repo-seo-curator.

jamestexas Skill

Audit and polish the GitHub repo description — the pitch shown in search results, previews, and embeds. Proposes a stronger one from README + signals; applies via gh repo edit after approval. Sub-skill of repo-seo-curator.

google Skill

The marketing website, capsem.org. Use when editing copy, adding sections, or changing the site theme.

impertio-studio Bundle

Use when starting a new frontend project, reviewing a landing page that "looks AI-generated", or deciding between a default template pattern and a bespoke alternative. Prevents the AI-generic visual fingerprint (rounded-md gray cards in a 3-column grid under a centered hero, Inter/Geist at one weight, slate-plus-indigo palette, hover lift on every card) by giving deterministic rules for distinctive, system-driven, accessible, performant design. Covers what AI-generic looks like, the nine visual fingerprints of distinctive design, system-over-snowflake token thinking, accessibility as a design foundation (WCAG 2.2 SC 2.4.11, 2.4.13, 2.5.7, 2.5.8), and how Core Web Vitals (LCP, INP, CLS) constrain visual decisions. Keywords: oklch, design tokens, container queries, view transitions, popover, anchor positioning, subgrid, cascade layers, prefers-reduced-motion, WCAG 2.2, LCP, INP, CLS, Baseline, looks generic, looks AI-generated, looks like every other site, blends in too much, missing personality, boring templat

impertio-studio Bundle

Use when building any surface that lives in the browser top layer : modal confirmations, cookie banners, dropdown menus, command palettes, tooltips, date pickers, comboboxes, settings panels, off-canvas drawers, side-sheets. Use when deciding between `<dialog>` + `showModal()` (interrupts user, modal, has backdrop) versus the Popover API (`popover="auto" | "manual" | "hint"`, always non-modal, ships light-dismiss). Use when positioning a surface relative to a trigger via CSS Anchor Positioning (`anchor-name`, `position-anchor`, `anchor()`, `position-area`, `position-try-fallbacks`) instead of `getBoundingClientRect` scroll/resize math. Use when fixing the "open animation does not play" bug or the "exit animation cuts off" bug : both require the `@starting-style` + `transition-behavior: allow-discrete` + `overlay` recipe. Prevents the six dominant top-layer failures : adding `tabindex` to `<dialog>` (forbidden by spec, breaks focus model); combining `popover` attribute with `dialog.showModal()` on the same ele

mia-cx Skill

Use when the user asks to write or fix text the interface shows, such as labels, button names, headings, error messages, empty states, confirmations, placeholders, tooltips, or marketing page copy. Stage 3 of ui-design.

mia-cx Bundle

Use when the user asks to design, build, review, or refine product UI or marketing pages, or to fix generic interfaces and poor usability. Routes through the ui-layout, ui-style, ui-copy, ui-a11y, expressive-web, and ui-review stages.

yogvidwankhede Bundle

Use when adding page metadata, structured data, sitemaps, canonicals or hreflang, or when a page is not indexed, previewed or cited correctly.

darkroomengineering Bundle

Codebase, docs/process, performance, threat-model, motion, SEO, and debt audits. Triggers "audit the codebase", "adversarial audit", "audit the docs", "perf audit", "threat model", "motion audit", "seo audit", "debt ledger". Single-page Core Web Vitals go to /lighthouse.

darkroomengineering Skill

Product strategy advice on vision, positioning, and how architecture decisions serve them. Triggers "product strategy", "market positioning", "what should we build", "product direction".

cspulse Bundle

Writes the durable per-account plan you get measured against later, aimed at someone picking the account up in month four who needs to know what was promised and by whom. Trigger whenever the user says "account plan", "strategic account plan", "plan for this account", "what is our plan for", "write up the account strategy", "twelve month plan", "growth plan for the account", or is asked to produce a plan for a named account. It writes the objective in the customer's words with a measure attached, names owners on both sides, attaches triggers to the risks, and refuses to plan more activity than anyone will do. Use onboarding-plan for the first ninety days, account-context for the business-wide substrate every skill reads, and book-triage for which accounts earn a plan at all.

cspulse Bundle

Captures the shared context every other customer success skill needs, once, so they stop asking for it. Trigger whenever the user says "account context", "set up account context", "set up the CS skills", "first time using these skills", "let me tell you about our product", "onboard me to these skills", or when any other skill in this library needs product, segment, contract or value-metric context that has not been established yet. Also trigger when the user says the skills keep asking the same questions, or that a skill's output felt generic. It interviews once, then writes a context document covering what the product does in the customer's words, how the segments differ, the contract shapes, the value metric the customer actually bought, what healthy usage looks like in this business, the go-to-market motion, and what customer success owns. Runs on whatever the user already knows and marks every gap as a gap rather than stalling.

rockclaver Skill

Reviews code and architecture for scalability bottlenecks, capacity limits, data growth, query cost, queue behavior, and failure modes. Use for higher volume, batch growth, more tenants, larger ledgers, or market-data throughput.

stephenrogan Bundle

Assembles fair performance review or improvement-cycle material by organizing evidence against role expectations, strengths, gaps, support actions, and follow-up criteria. Use for review cycles, repeated misses, growth plans, or performance concern preparation.

stephenrogan Bundle

Generates organisation design options with strategy fit, customer segmentation, capacity, spans, roles, tradeoffs, transition risks, and communication implications. Use when growth, churn, margin, coverage, or strategy changes require rethinking team structure.

stephenrogan Bundle

Prepares talent calibration material by assembling performance evidence, scope, growth trajectory, readiness hypotheses, risks, and development actions. Use before talent reviews, promotion discussions, succession conversations, or leadership bench planning.

jamestexas Skill

Audit and set the GitHub repo homepage URL — the link on the repo card's "About" panel and every search result. Detects candidates from docs sites, registries, and demos; applies via gh repo edit after approval. Sub-skill of repo-seo-curator.

jianshuo Bundle

Use when the user wants to set up automated daily promotion / marketing for their Claude Code skills — researching how top skills are promoted on marketplaces (ClawHub / openclaw / SkillsMP / agentskills.io), generating a per-skill marketing plan, auto-posting to X (Twitter) via xurl, and drafting community discussion posts (Reddit / HN / Discord). Triggers — "推广 skills", "营销 skills", "自动发推广", "每天自动推广", "skill marketing", "promote my skills", "/wjs-promoting-skills".