Marketing & Growth

esp1ngard4 Skill

Interview the author to decide a content strategy for one scope — the position it is built around, the pillars supporting it, what makes them credible, and what is deliberately excluded — and write it as a message house the drafting skill can read. Use when a scope has no strategy file, when an existing one needs rethinking, or when someone asks to set up positioning for a project or area of focus. Asks and records; it never decides positioning, and never derives it from what has already been published.

ken-technology Bundle

Ideate and design lead magnets for cold email campaigns. Covers both click-based (downloads, tools, signups) and reply-based (free trials, guarantees, done-for-you samples) campaign types. Use when a client needs a new lead magnet, when campaign-planning identifies a weak offer, or when the user wants to brainstorm offers for a specific ICP. Triggers on requests like "create a lead magnet for [client]", "brainstorm offers", "what lead magnet should we use", or when campaign-planning detects no strong lead magnet exists.

ken-technology Bundle

Review cold email copy for quality, compliance with critical copy rules, and client preferences. Use after email-copywriting completes to validate and improve email sequences. Scores emails 1-5 and outputs emails_v2.md when score >= 4.5. If score < 4.5, provides revision feedback for email-copywriting to iterate. Triggers on "review emails", "check email copy", or when invoked by campaign-planning/campaign-strategy workflows.

ken-technology Skill

Write AI segmentation prompts that divide prospects into campaign segments. Creates audience description and segment-specific criteria for an AI segmentation step. Use when setting up AI segmentation for a campaign. Triggers on "write segmentation", "segment contacts", or when dispatched by campaign-planning.

ken-technology Bundle

Generate AI personalization prompts for cold email campaigns. Reads the AI variables from a campaign strategy and outputs detailed prompts you can run in any personalization tool or LLM to tailor each email per prospect. Use after campaign strategy, or when creating prompts for an existing sequence. Triggers on "write prompts for this campaign", "generate personalization prompts".

ken-technology Bundle

Write AI qualification prompt variables for prospect evaluation. Creates audience_description, disqualification_criteria, and optional qualification_criteria. Use when setting up AI qualification for a campaign. Triggers on "write qualification", "qualification prompt", or when dispatched by campaign-planning.

ken-technology Bundle

Synthesize client research from meeting recordings, website data, and other resources into a comprehensive Markdown strategy document. Use when the user uploads meeting transcripts, call recordings, or scraped website data and needs a complete client research document for GTM strategy, list building, or email copywriting. Triggers on requests like "create a client research doc", "summarize this client", "build a strategy document from these resources", or when multiple client-related sources are provided for synthesis.

ken-technology Skill

Turn an ICP into portable prospect-search filters you can run in Apollo, Sales Navigator, Clay, ZoomInfo, or any list tool, plus the CSV shape for a bring-your-own list. Use when defining who to target for a cold-email campaign without a specific data provider. Triggers on "who should I target", "build my prospect filters", "define the ICP filters", or as the targeting step of the cold-email-campaign workflow.

ken-technology Bundle

Create email campaign strategy for a single segment. Generates email sequence blueprints and AI personalization variables for one segment within a campaign plan. Receives a segment folder path and reads the segment's angle from the parent plan.md. Triggers on requests like 'create strategy for segment', or when dispatched by campaign-planning.

ken-technology Bundle

Write effective cold email copy using proven principles for hooks, body, CTAs, signatures, AI personalization, and QA processes. Use this skill when (1) writing email sequences from scratch, (2) consuming Campaign Strategy output to write email copy based on an email sequence blueprint and AI variables, or (3) reviewing and improving existing email campaigns. When a Campaign Strategy document is provided, this skill writes the actual email copy and generates AI personalization prompts.

ken-technology Skill

Orchestrate a full cold-email campaign end to end, from research to ready-to-send copy, writing everything to files with no account or API keys. Runs targeting, qualification, segmentation, and per-segment strategy, copywriting, review, and AI personalization prompts. Use when someone wants to plan and write a complete cold-email campaign. Triggers on "plan a cold email campaign", "write me a cold outreach sequence", "build a cold email campaign for X".

schalkneethling Bundle

Inspect a project, ask targeted user questions, and write a root GOAL.md that clearly defines the project's goals, intended audience, success criteria, constraints, and explicit non-goals. Use when asked to create, draft, update, clarify, document, or recover a project's goal, north star, mission, scope, or GOAL.md from an existing repository.

sujanbhuiyan Bundle

Captures a website (raw HTML), cleans pages to markdown, pulls sitemaps and robots.txt, then produces a prioritized 90-day quick-win SEO audit. Use when onboarding a new site, baselining technical SEO and on-page health, or building a ranked P0/P1/P2 fix list across indexability, on-page, content, and conversion.

sujanbhuiyan Bundle

Generates a multi-sheet .xlsx financial impact model with live cross-sheet Excel formulas, three scenarios (Conservative/Base/Optimistic), and a consistent input/formula/result color convention. Use when building a revenue projection, ROI model, growth-strategy financial model, or business case that needs a real working spreadsheet rather than static numbers.

sujanbhuiyan Bundle

Produces a research-backed content brief that optimizes a page for BOTH classic SEO and GEO (Generative Engine Optimization) so it ranks in search AND gets cited by ChatGPT, Perplexity, and Google AI Overviews. Use when planning a blog post, pillar page, or landing page and you need target queries, keywords, entities, heading outline, E-E-A-T signals, schema, and a GEO checklist before writing.

sujanbhuiyan Bundle

Produces a deep, structured markdown research dossier on a company, client, or brand to brief a strategy engagement, covering positioning, founders, market, channels, SEO/GEO, competitors, a prioritized quick-win audit, and open onboarding questions. Use when onboarding a new client, scoping a strategy or growth engagement, or assembling a baseline briefing before proposals or kickoff.

sujanbhuiyan Bundle

Builds a concentric-ring competitive intelligence matrix that maps competitors into direct, adjacent, national, aggregator, and brand-confusion rings, with per-ring tables, a directory coverage scorecard, a GEO/AI-citation leaders matrix, a growth-threat watchlist, and a defensible-position summary. Use when analyzing a market, sizing up rivals for a strategy engagement, finding positioning gaps, or briefing a client on who they actually compete against.

simongonzalezdc Skill

Produce the operating pulse and choose evidence-backed pricing, capacity, channel, location, or expansion experiments. Use for "should I..." growth decisions.

simongonzalezdc Skill

Manage positioning, lead handling, selling, local presence, campaigns, reviews, and retention. Use for any customer acquisition, marketing, or retention question.

skills-il Bundle

Integrate with Israeli SMS gateway providers for business messaging, OTP, and notifications. Use when user asks about sending SMS in Israel, Israeli SMS providers, phone number validation (Israeli format), Hebrew SMS segment cost, OTP implementation, bulk SMS, sender ID rules, or SMS marketing compliance. Covers 019 SMS, InforUMobile, SMS4Free, and international providers with Israeli support. Do NOT use for WhatsApp Business API (see separate skill) or non-Israeli telecom.

skills-il Bundle

Integrate WhatsApp Business API for the Israeli market with Hebrew message templates, customer communication, and CRM integration. Use when user asks about WhatsApp Business in Israel, Hebrew WhatsApp templates, WhatsApp marketing to Israeli customers, business messaging via WhatsApp, or integrating WhatsApp with Israeli CRM tools (Monday.com, Priority, etc.). Covers Cloud API setup, template creation, conversation pricing, compliance with Israeli anti-spam law and Privacy Law Amendment 13, and Israeli consumer communication preferences. Do NOT use for personal WhatsApp or non-Israeli WhatsApp markets.

slidespeak Bundle

Product launch and marketing decks. Benefit-led, customer-voice, visual-anchor heavy. Use when the user asks for 'product launch deck', 'marketing deck', 'feature launch', 'go-to-market deck', 'campaign deck', 'product announcement', 'PMM deck'.

upsolve-labs Skill

Funnel drop-off analysis. Define conversion steps and get conversion rates, absolute drop-off counts, and segment breakdowns at each stage. Use for product analytics, marketing funnels, checkout flows, or any sequential user journey. Trigger phrases: "funnel analysis", "where are users dropping off?", "conversion rate", "show me the funnel", "why aren't users converting?".

aa-on-ai Skill

Creative pack — use only when a UI task explicitly needs personality, delight, brand expression, marketing/editorial energy, or a non-default visual direction. Skip for utility UI unless the default-safe output is the problem.

vrtalex Skill

Создание и доработка сайтов на «1С-Битрикс: Управление сайтом» (корпоративные сайты и интернет-магазины, ядро 26.x) — инфоблоки, компоненты, шаблоны, SEO, магазин, установка/миграции/бэкап, обновления, безопасность, качество. Используй, когда пользователь работает с сайтом на 1С-Битрикс / Bitrix (не с порталом Битрикс24).

vrtalex Skill

SEO для сайтов на «1С-Битрикс: Управление сайтом» — sitemap.xml, robots.txt (+ Clean-param), мета-шаблоны (наследуемые SEO-свойства инфоблоков), ЧПУ/SEF, 301-редиректы, canonical, Open Graph, schema.org, дубли страниц и коды ответа (soft-404, noindex), SEO умного фильтра, скорость и Core Web Vitals (композит, сжатие, версии окружения), пагинация, hreflang/мультиязычность/мультирегиональность. Используй для SEO-задач на сайте Битрикс (не на портале Битрикс24).

vrtalex Skill

Шаблоны сайта на «1С-Битрикс: Управление сайтом» — создание шаблона (header/footer/styles), меню, включаемые области, подключение CSS/JS (Asset, UI-расширения), шаблоны компонентов и переопределение, скорость/современный фронтенд (критический CSS, картинки/шрифты, композит, Core Web Vitals), SEO-метаданные и доступность (canonical/OG/JSON-LD, WCAG), привязка нескольких шаблонов/темы/адаптив, диагностика и Монитор качества, требования к вёрстке и работе визуального редактора. Используй для оформления/вёрстки сайта Битрикс (не Битрикс24).

yuchangxu1989-openclaw Bundle

Landing Page 落地页生成。做落地页、landing page、单页网站、产品页、营销页、one-pager、product page、marketing page、campaign page。输入产品/活动描述，输出响应式 HTML 落地页。

chieaid24 Bundle

House writing style for READMEs. Use only when writing or editing a README. Not for any other prose - blog posts, release notes, announcements, docs pages, landing or marketing copy, changelogs, PR bodies, commit messages, code comments, or agent instructions (SKILL.md / AGENTS.md) - those follow the repo convention or writing-great-skills.

daemon-blockint-tech Skill

Stand up Raven's defensive posture against an in-the-wild 0-day campaign. Use when the user says "defend against `<CVE>` / `<campaign>`", "harden us against this 0-day", "deploy mitigations for the new exploit", "isolate exposure", or asks to compose D3FEND Harden + Isolate + Deceive techniques into an active defensive plan. Every action terminates at a tool oracle (𝒯) or approval-gated mitigation module, never raw LLM speculation, and every recommendation is bound to a real D3FEND technique id from the 271-entry MITRE catalog plus ATT&CK offensive context and exposure scoring. Built for production DevSecOps at enterprise scale.

digitizers Bundle

Operate the Canva MCP for branded design work — social posts, presentations, marketing collateral, one-pagers. Use when the user wants to create or edit a Canva design, fill a brand template, resize for another format, or export a design ("Canva", "פוסט לרשתות", "מצגת", "brand template", "עצב לי", "make a deck in Canva"). Not for AI image generation or upscaling (magnific-studio), not for UI/product mockups or design-to-code (figma-studio), and not for building slide files locally (the pptx skill).

andrew-shwetzer Skill

Evaluate how well a job posting matches your background. Paste a JD or URL and get an honest A-F scored assessment with match analysis, compensation research, positioning strategy, and interview prep. Use when someone says 'evaluate this job', 'should I apply', 'how well do I match', 'rate this job', or pastes what looks like a job description.

ariessolutionsio Bundle

Production-tested patterns for commercetools storefronts — Next.js, React, PDP/PLP, cart, checkout, SEO, and performance from a Platinum partner with 50+ live implementations.

avalonreset Bundle

GitHub repository optimization suite. Orchestrates sub-skills to audit and professionalize repos across README, legal, metadata, SEO, community, and releases.

avalonreset Skill

Keyword research and SEO content optimization for GitHub repositories — descriptions, topics, README content, plus GEO/AI citability.

avalonreset Skill

GitHub repo health audit with 0-100 scoring across README, metadata, legal, community, releases, SEO. Single, remote, or portfolio mode.