Results for “salesforce-marketing-cloud”

Integrates Salesforce or external systems with Marketing Cloud Engagement REST and SOAP APIs, covering OAuth 2.0 authentication, journey injection, triggered sends, and Data Extension row operations.

Configures Salesforce Media Cloud for advertising sales management, covering ad product catalogs, rate cards, audience targeting, revenue recognition, and ad-server integration.

Configures Marketing Cloud Account Engagement (MCAE, formerly Pardot) business units: Salesforce v2 connector activation, connector user permissions, Salesforce User Sync, prospect field sync rules, tracking domain setup, and Account Engagement Lightning App installation.

Product marketing strategy, positioning, and competitive intelligence for B2B SaaS. Use when defining ICP, developing positioning (April Dunford method), creating messaging hierarchy, building competitive battlecards, planning sales enablement, sizing market opportunity (TAM/SAM/SOM), mapping PMF spectrum, designing growth loops, writing PR/FAQ working backwards docs, or creating a product marketing context document.

Generates a brand product launch email with masthead, hero, CTA, specifications grid, and table-based fallback for email client compatibility.

Selects and scores marketing ideas for SaaS products using a feasibility scoring system to prioritize high-impact, low-effort opportunities.

Create 6-month content calendars, multi-platform SNS strategies, and YouTube optimization plans. Use when the user needs a content strategy or growth plan.

Capture and maintain a foundational marketing context document covering positioning, messaging, brand voice, target audience, and competitive landscape for consistent use across marketing skills.

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 139 proven marketing approaches organized by category.

Generates tailored marketing ideas and growth strategies for SaaS products based on stage, budget, and goals.

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 140 proven marketing approaches organized by category.

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.).

Central router for the marketing skill ecosystem. Use when unsure which marketing skill to use, when orchestrating a multi-skill campaign, or when coordinating across content, SEO, CRO, channels, and analytics. Also use when the user mentions 'marketing help,' 'campaign plan,' 'what should I do next,' 'marketing priorities,' or 'coordinate marketing.'

Set up recurring, self-running marketing workflows that an AI agent executes on a cadence—weekly, daily, or on trigger—to maintain and optimize marketing operations.

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' or 'ideas to grow.' This skill provides 140 proven marketing approaches organized by category.

Use this skill when setting up marketing automation in HubSpot, Marketo, email sequences, lead scoring, and workflows.

Generates a complete marketing pipeline for apps, dev tools, and SaaS products, including positioning, listing assets, launch plans, and growth strategies, adapting to product type.

Runs a full marketing and sales operation for solo founders, covering customer research, content creation, SEO, paid ads, email sequences, CRO, pricing, retention, analytics, and automation with stage-based playbooks.

Marketing analytics and measurement infrastructure. Use when the user requests 'GA4', 'GTM', 'analytics', 'attribution', 'measurement', 'tracking setup', 'UTM', or 'experiment infrastructure'.

Onboard a new GTM project — run an agency-style interview, then generate CLAUDE.md, PROGRESS.md, about/me.md, strategy/brand.md, and scaffold content + assets folders. Use this skill whenever the user wants to set up a new project, onboard a brand, start from scratch, configure their marketing context, or initialize their workspace. Trigger on: bootstrap, onboard, set up my project, get started, configure my brand, initialize, new project setup, brand onboarding, set up my brand, create project structure, onboard my company, set up content folders, prepare my workspace, start a new GTM project. Also use when the user seems to be starting fresh and hasn't set up strategy/brand.md or about/me.md yet.