Results for “product-plan”

Implement a single-story MoonSpec task breakdown with test-driven development. Use when the user asks to run or reproduce `/moonspec.implement`, execute `tasks.md`, build the story from a MoonSpec plan, write failing unit and integration tests before production code, mark tasks complete, or prepare the implementation for `/moonspec.verify`.

Operate professional paid advertising across Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat, and X. Use for account intake, source-grounded audits, strategy, budget and measurement planning, creative production, experiments, reporting, monitoring, and explicitly approved.

Analyzes competitor products by synthesizing data from pricing pages, app store reviews, job postings, SEO signals, and social media into structured competitive intelligence. Produces feature comparison matrices, SWOT analyses, positioning maps, UX audits, pricing breakdowns, action plans, and presentations.

Use to staff and schedule QA reviewers for sustainable throughput without grading quality collapsing — fatigue, drift, and false precision from treating reviewers like production agents. Trigger for "how many QA reviewers do we need", reviewer capacity planning, grader fatigue, throughput per reviewer, calibration after long shifts, or scores drifting over the course of a day.

Instrument a shipped product's AI agents with tracing and observability so you can see what they did, why outputs happened, and what each run cost. Plain-language primer plus free-tier-first backend selection (Langfuse, Phoenix, LangSmith, Braintrust) and OpenTelemetry/OpenInference instrumentation. Load when the user asks to add observability, add tracing, instrument my agents, see what my agent is doing in production, set up Langfuse or Phoenix or LangSmith, debug why my agent gave a bad answer, or track LLM cost per request. Also fires when agent-system-architecture or setup-evaluation requires an observability plan for an agent-chain product. NOT for tracing the coding agent itself — that is run-trace. Precondition for runtime-learning-loop.

Use when a project's durable context needs to be seeded or refreshed — creating or updating docs/product/context.md (overview + digest + source index + glossary + Know/Don't-Know ledger + design context + technical context) in the target repo; when a project has no context layer yet (Stage-0 setup); when domain terminology is still forming or has drifted; after a meeting, new evidence batch, or scope change that outdates the current context. Also use to ingest new docs/product/input/ batches into the digest. Do not use for repo scaffolding or CI setup, for writing the discovery plan, PRD, or epics (use discovery-plan, prd-writer, epics), or for creating or revising Jobs to be Done — this skill records finished JTBDs by id and marks missing ones TBD; jobs-to-be-done owns minting them.

Build immersive, cinematic 2.5D interactive websites using scroll storytelling, parallax depth, text animations, and premium scroll effects — no WebGL required. Use this skill for any web design task: landing pages, product sites, hero sections, scroll animations, parallax, sticky sections, section overlaps, floating products between sections, clip-path reveals, text that flies in from sides, words that light up on scroll, curtain drops, iris opens, card stacks, bleed typography, and any site that should feel cinematic or premium. Trigger on phrases like "make it feel alive", "Apple-style animation", "sections that overlap", "product rises between sections", "immersive", "scrollytelling", or any scroll-driven visual effect. Covers 45+ techniques across 8 categories. Always inspects, judges, and plans assets before coding. Use aggressively for ANY web design task.

Layer 6 of the keyword research pipeline. Organizes the vetted keyword queue into money clusters (from clusters.md), picks each cluster's keystone vs supporting articles, tracks coverage, and PROPOSES new clusters from high-business-value topics or live products not yet covered — so the blog strategy expands as the company grows. Emits cluster-tagged queue + cluster-map.md + cluster-proposals.md.

Cross-channel content production from an approved idea, brief, notes, transcript, or existing asset. Use when the user wants a ready-to-review draft or a small set of adaptations saved into the bootstrap content workspace. For content strategy use content-strategy-and-planning; for specialist LinkedIn, blog, email automation, SEO, landing page, or campaign work use the dedicated skill.

Recruit a channel or tech partner and actually activate them, not just sign them. It scores who fits, writes the mutual-value pitch in their terms, builds the enablement that makes them productive, and plans the first co-marketing or co-sell motion so the partnership produces something in the first quarter instead of going dark after the kickoff. Built for B2B partnerships teams, customizable to your CRM and your partner program. Trigger on "recruit a partner", "does this partner fit", "pitch a partnership", "activate a new partner", "partner enablement plan", "first co-marketing motion", or any partner recruiting or activation request.

Creates decision-focused PRDs and product specs — the kind that make explicit decisions, not document hopes. Make sure to use this skill whenever someone asks to write, review, draft, or improve any product document, including PRDs, feature specs, requirements docs, or product specifications. Trigger even when the user doesn't say "PRD" explicitly — phrases like "write a spec for X", "define requirements for Y", "what should my PRD include", "help me document this feature", or "my spec feels too vague" all apply. Do not attempt to write the PRD directly without consulting this skill. Produces 5-stage PRDs with behavior contracts (15-25 labeled examples for AI features), measurable success metrics with specific thresholds, precise rollout plans with percentages and ramp gates, and antipattern detection. Works for AI features, SaaS, mobile apps, and traditional software.

When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad variations,' 'bulk creative,' 'iterate on ads,' 'ad copy validation,' 'RSA headlines,' 'Meta ad copy,' 'LinkedIn ad,' or 'creative testing.' This is pure creative production — distinct from paid-ads (campaign strategy). Use ad-creative when you need the copy, not the campaign plan.

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking users to upgrade. Distinct from public pricing pages (see cro) — this focuses on in-product upgrade moments where the user has already experienced value. For pricing decisions, see pricing.

Use when defining a feature's purpose and user value before building it, writing user stories, mapping user flows end-to-end, prioritizing what to build next, evaluating whether a feature solves a real problem, or reviewing scope to prevent over-engineering. Activate when user says "what should I build", "plan the feature", "is this the right approach", "define the requirements", or presents an idea without a clear user need.

Reviews a product document (PRD, spec, design brief) BEFORE implementation to surface holes — undefined edge cases, missing states, policy gaps — by attacking what the document is SILENT about (things unwritten, and things written only for the happy path). Acts as a strict "sign-off manager," ruling Approve / Conditional / Reject and producing a polite, forwardable question list. Works for planners/PMs (self-review before sharing), engineers (blocking questions before coding), and designers (screen states with no mockup). Use whenever the user wants a spec/PRD/plan/brief checked for readiness or gaps, or says "review this spec", "find holes in this PRD", "poke holes in this", "is this plan good to build?", "can I start implementing this?", "what states/edge cases am I missing?", "what should I ask the PM before coding?", "run devil", or pastes/links a planning document and asks whether it's ready to act on. Do NOT use it to: write or draft a new spec, summarize or translate a document, estimate/break down tic

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking users to upgrade. Distinct from public pricing pages (see cro) — this focuses on in-product upgrade moments where the user has already experienced value. For pricing decisions, see pricing.

Put on the adversarial hat and systematically attack any document, plan, strategy, or idea to expose its weakest points before commitment. Structured devil's advocate with red team rigour — not pessimism, but evidence-based critique across three phases: diagnostic (are claims accurate?), creative (is the problem artificially constrained?), challenge (are solutions robust?). Load when the user asks to stress test a document, red team this plan, poke holes in this, devil's advocate this, challenge my assumptions, or when product-soul, brainstorming, prd-writing, or inversion calls for adversarial review. Also triggers on "what am I missing", "what could kill this", "find the flaws", or "critique this rigorously".

A funnel and account-scoring diagnostic engine for any sales org. Connect a CRM and a product-analytics tool (plus optional enrichment, community, and meeting tools). Three modes. (1) FUNNEL DIAGNOSIS finds leaky conversion gates by channel with per-stage leakage, dollarized leverage points, and cohort velocity. (2) SPRINT PLANNING enriches qualified accounts into a ranked backlog with verified buying committees. (3) SCORING AUDIT finds where your scoring model is missing real ICPs. Trigger on 'funnel diagnosis', 'diagnose the funnel', 'where are we leaking', 'why is [channel] underperforming', 'conversion by channel', 'sprint planning', 'score these accounts', 'find missed ICPs', 'audit the scoring model', or any channel-level cohort-conversion, account-prioritization, or scoring-gap question.

YC Office Hours — two modes. Startup mode: six forcing questions that expose demand reality, status quo, desperate specificity, narrowest wedge, observation, and future-fit. Builder mode: design thinking brainstorming for side projects, hackathons, learning, and open source. Saves a design doc. Use when asked to "brainstorm this", "I have an idea", "help me think through this", "office hours", or "is this worth building". Proactively invoke this skill (do NOT answer directly) when the user describes a new product idea, asks whether something is worth building, wants to think through design decisions for something that doesn't exist yet, or is exploring a concept before any code is written. Use before /plan-ceo-review or /plan-eng-review. (gstack)

Turn happy customers into references, case studies, and referrals, on purpose instead of by accident. Reads who is happy enough to ask, picks the right ask, sets the value exchange, and builds a pipeline of advocacy over time. Built for B2B customer success teams, customizable to your product and your program. Trigger on "build an advocacy program", "who can be a reference", "find case study candidates", "ask for a referral", "customer advocacy pipeline", or any reference-and-referral planning.

When the user wants to design, construct, or improve an offer — the thing they actually sell — including value framing, bonus stacking, guarantee design, scarcity/urgency, naming, and payment structure. Also use when the user mentions 'offer,' 'offer design,' 'build an offer,' 'grand slam offer,' 'irresistible offer,' 'value stack,' 'bonus stack,' 'guarantee,' 'risk reversal,' 'money-back guarantee,' 'scarcity,' 'urgency,' 'high-ticket offer,' 'productize a service,' 'naming an offer,' 'payment plan,' 'down-sell,' 'upsell offer,' or 'why isn't my offer converting.' Best for services, agencies, courses, coaching, info products, high-ticket B2B, and direct-response. If you run pure self-serve SaaS, read pricing first — tiers and packaging do more work there. For price level itself (tiers, freemium, value metric), see pricing. For the page that presents the offer, see copywriting. For the launch moment, see launch. For sales collateral, see sales-enablement.

Greenfield development path for products, tools, and systems that do not yet exist. G Stack validates the idea before anything is planned or built. Use when starting from zero: no existing codebase, no existing schema, no existing API that this extends. AUTO-FIRE immediately when the user says any of: - "new development", "/new-development [description]" - "I have an idea for [X]", "I want to build [X] from scratch" - "new product", "new tool", "new platform", "new application" - "build [X] — it doesn't exist yet", "start a new project" Do NOT use when an existing codebase already exists for the work — use /full-development for large brownfield work. If unsure: ask "Does any part of this already exist in code?" If yes → /full-development. This is the most token-intensive command. Use it when the investment is justified by the scope of what is being built.

Use when delivery work needs structuring into epics — defining a new epic, refining or superseding an existing one, or decomposing a PRD's requirements into durable delivery structures that feed issue decomposition. Writes docs/product/epics/NN-<slug>.md (durable, id-stable, superseded-never-deleted), each epic tracing to the JTBD ids it serves and the PRD requirement IDs it bundles. In the A-Team pipeline this is a definition-phase output ("the Epics"). Do not use for full roadmap/portfolio planning across quarters (deliberately not ported), for delivery tickets or acceptance criteria (ticket-writer), or to create or revise jobs (jobs-to-be-done).

Apply Boyd's OODA loop to navigate fast-moving, uncertain, or competitive situations — Observe what is actually happening, Orient through mental models and context, Decide on the clearest path, Act quickly, then loop again. Load when the situation is changing faster than the current plan, when a competitive response is needed, when the user is stuck in analysis paralysis in a dynamic environment, when shipping under uncertainty, or when deep-thinking diagnoses a fast-moving / competitive frame. Triggers on "what should we do right now", "the situation is changing", "how do we respond to this", "competitive response", "we need to move fast", or "we're stuck deciding". Based on John Boyd's OODA loop — Observe, Orient, Decide, Act — adapted for product and business contexts (OODA Canvas 2026).

UI/UX design intelligence for web and mobile. Includes 50+ styles, 161 color palettes, 57 font pairings, 161 product types, 99 UX guidelines, and 25 chart types across 10 stacks (React, Next.js, Vue, Svelte, SwiftUI, React Native, Flutter, Tailwind, shadcn/ui, and HTML/CSS). Actions: plan, build, create, design, implement, review, fix, improve, optimize, enhance, refactor, and check UI/UX code. Projects: website, landing page, dashboard, admin panel, e-commerce, SaaS, portfolio, blog, and mobile app. Elements: button, modal, navbar, sidebar, card, table, form, and chart. Styles: glassmorphism, claymorphism, minimalism, brutalism, neumorphism, bento grid, dark mode, responsive, skeuomorphism, and flat design. Topics: color systems, accessibility, animation, layout, typography, font pairing, spacing, interaction states, shadow, and gradient. Integrations: shadcn/ui MCP for component search and examples.

Conduct a design interview, generate 5 distinct UI variations in a temporary route, collect real click-to-comment feedback on the live rendered variants via human-review, and produce an implementation plan. Use when the user wants to explore UI design options, redesign an existing component/page, or create new UI with multiple genuinely different approaches to compare — before writing production code or committing to a direction. For a lighter, single-component variant picker with no interview, use `prototype` instead. For reviewing a UI that's already real (not exploring new directions), use `visual-review`. Source: adapted from github.com/0xdesign/design-plugin's design-lab skill (interview + 5-variant structure), with feedback collection replaced by this repo's own `visual-review` skill (human-review) instead of a bespoke overlay component.