Purpose
Design a product analytics dashboard that the team actually uses daily — with the right metrics hierarchy, alert thresholds, and cadence. Avoids the "we built a dashboard and no one looks at it" trap.
Application
Question 1: Dashboard Purpose
Agent asks: "Who is this dashboard for and what decisions will it inform?"
- Executive — Board/leadership visibility
- Product team — Daily operational decisions
- Growth team — Experiment monitoring
- Engineering — System health and performance
- Cross-functional — Shared alignment
Question 2: North Star
Agent asks: "What's your North Star Metric?"
(References skills/strategy/north-star-metric/SKILL.md)
Question 3: Metric Selection
Agent asks: "For each metric layer, which metrics matter most?"
**Dashboard Hierarchy:**
### Layer 1: North Star (1 metric)
- [NSM — the one number everyone watches]
### Layer 2: Input Metrics (3-5 metrics)
- [Metric that drives NSM — e.g., activation rate]
- [Metric that drives NSM — e.g., weekly engagement]
- [Metric that drives NSM — e.g., referral rate]
### Layer 3: Health Metrics (3-5 metrics)
- [Revenue/business health]
- [Technical health — errors, latency]
- [Customer health — NPS, support load]
### Layer 4: Experiment Metrics (variable)
- [Active experiment KPIs]
Output: Dashboard Specification
# Product Dashboard Specification
## Layout
| Row | Metric | Type | Alert Threshold |
|-----|--------|------|----------------|
| Hero | [NSM] | Big number + trend | If drops > [X%] |
| Row 1 | [Input Metric 1] | Line chart (7-day) | If below [threshold] |
| Row 1 | [Input Metric 2] | Line chart (7-day) | If below [threshold] |
| Row 2 | [Health Metric 1] | Gauge | Red if below [X] |
| Row 3 | [Experiment] | A/B comparison | If significance reached |
## Refresh Cadence
- Real-time: [Metrics that need live data]
- Daily: [Most metrics]
- Weekly: [Slower-moving metrics]
## Review Ritual
- **Daily standup:** Glance at Layer 1
- **Weekly review:** Analyze Layers 1-3
- **Monthly deep-dive:** Full analysis + action planning
References
Related Skills
skills/strategy/north-star-metric/SKILL.md— NSM definitionskills/analytics/funnel-analysis/SKILL.md— Funnel metricsskills/analytics/saas-economics-efficiency-metrics/SKILL.md— Business metrics
Skill type: Interactive Domain: Analytics & Metrics