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lauraflorentin

@lauraflorentin source repo

65 published skills

  1. Planning 2 · lauraflorentin bundle
    Roadmaps, PRDs, feature specifications, prioritization frameworks, and backlog grooming for startup and enterprise PMs — Now/Next/Later, timeline roadmaps, lean and full PRDs, RICE/ICE/MoSCoW scoring, and sprint-ready backlogs. Use when user asks to "create a roadmap", "write a PRD", "prioritize features", or mentions product requirements, backlog grooming, user stories, or RICE scoring.
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  2. Planning 3 · lauraflorentin bundle
    WBS, scheduling, resource planning, risk management, and communication planning for software and general PMs Use when user asks to "create a WBS", "build a project schedule", "risk register", or mentions work breakdown structure, resource planning, RACI, or critical path.
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  3. Harness Engineer · lauraflorentin bundle
    A complete harness engineering toolkit for agent-first development — scaffold harnesses, diagnose failures, garbage collect stale docs, and orient fresh sessions. Use when user says: 'set up a harness', 'my agent is stuck', 'agent loop broke', 'clean up the harness', 'start a new session', 'harness for this project', 'agent keeps failing', 'circuit breaker', 'garbage collect my docs', or 'agent made a mess'.
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  4. MCP · lauraflorentin
    An interoperability standard that allows AI models to connect to external data and tools securely and consistently, decoupling the tool implementation from the agent. Use when user asks about "MCP servers", "model context protocol", "connect tools to my agent", or mentions MCP integration, tool servers, or context protocol.
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  5. RAG · lauraflorentin
    A pattern that augments the model's generation by retrieving relevant documents from an external knowledge base, ensuring factual accuracy and access to private data. Use when user asks to "add RAG to my agent", "retrieval augmented generation", "search and answer", or mentions document retrieval, knowledge bases, or semantic search.
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  6. Routing · lauraflorentin
    A control flow pattern where a central component classifies an input request and directs it to the most appropriate specialized agent or tool. Use when user asks to "route between agents", "agent routing", "task dispatch", or mentions classifier routing, intent detection, or agent selection.
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  7. Planning · lauraflorentin
    A high-level cognitive pattern where an agent formulates a structured sequence of actions (a plan) before executing any of them, ensuring goal-directed behavior. Use when user asks to "add planning to my agent", "task planning", "agent planning", or mentions plan generation, plan execution, or step-by-step planning.
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  8. Tool Use · lauraflorentin
    The capability that transforms an LLM from a text generator into an agent by allowing it to execute actions and retrieve information from the real world. Use when user asks to "add tools to my agent", "function calling", "tool integration", or mentions API calls, external tools, or agent capabilities.
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  9. Reasoning · lauraflorentin
    Prompting patterns that encourage the model to articulate its specific thought process (Chain of Thought) to improve performance on complex logical, mathematical, or reasoning tasks. Use when user asks to "improve agent reasoning", "add chain-of-thought", "logical reasoning", or mentions inference, deductive reasoning, or structured thinking.
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  10. Brand Studio · lauraflorentin bundle
    Complete branding toolkit — apply consistent brand identity (colors, fonts, logo, tone of voice) across PowerPoint presentations, Word documents, logos, HTML/web artifacts, and social media templates. On first use, walks through a conversational setup (~10 questions) and saves the brand identity to brand-config.md. From then on, every branded output uses the exact colors, fonts, and tone automatically. Includes Brand Guard hook for auto-enforcement. Use when user asks to "apply brand guidelines", "create branded content", "brand consistency", or mentions brand identity, logo usage, brand colors, or branded templates.
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  11. Deck Builder · lauraflorentin bundle
    End-to-end consulting deck builder that combines strategic storytelling, structured narrative frameworks, and branded PPTX generation into one seamless workflow. Use this skill whenever the user wants to build, storyboard, write, or generate a presentation or slide deck from scratch — especially for consulting deliverables, client pitches, executive briefings, strategy decks, board presentations, or AI/transformation proposals. Also trigger when user says things like "build me a deck", "create slides for", "make a presentation about", "I need a PPTX", "help me structure a pitch", "create a consulting deck", "generate slides with my branding", "storyboard this presentation", or "turn this into a deck". This skill orchestrates the full pipeline: topic → narrative framework → storyboard → slide content → branded PPTX output. Always use this skill in place of the standalone storytelling, pptx, or brand-studio skills when the goal is a complete, ready-to-present deck.
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  12. Storytelling · lauraflorentin bundle
    Master storytelling for business: consulting decks, executive presentations, PPT storyboarding, meeting narratives, and data-driven stories. Use this skill whenever the user wants to: structure or storyboard a presentation, build a consulting deck, craft a narrative for a business meeting or pitch, apply the Pyramid Principle / SCQA / SCR frameworks, write action-oriented slide titles, turn data into a compelling story, or communicate complex ideas clearly to executives. Also trigger when users say things like "help me structure my deck", "make this more compelling", "how do I present this to leadership", "I need a story for this data", "storyboard my slides", "write slide titles", "how do I tell this story", "narrative for my presentation", or "executive communication". This skill covers both the strategic architecture (frameworks) and the slide-by-slide craft (titles, charts, flow). Always use this skill before drafting any presentation outline, slide structure, or narrative strategy.
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  13. Adaptation · lauraflorentin
    A dynamic pattern where an agent system modifies its own behavior, prompts, or tools over time based on feedback or performance metrics. Use when user asks to "make my agent adaptive", "add learning capabilities", "self-improving agent", or mentions adaptive behavior, online learning, or feedback loops.
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  14. Evaluation · lauraflorentin
    Systems for quantitatively and qualitatively measuring agent performance, reliability, and cost. Use when user asks to "evaluate agent performance", "benchmark my agent", "test agent quality", or mentions agent metrics, scoring, or performance assessment.
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  15. Guardrails · lauraflorentin
    A defensive pattern where inputs and outputs are inspected by dedicated safety agents or rules to preventing malicious use, jailbreaks, and harmful content. Use when user asks to "add safety checks", "set up guardrails", "prevent harmful outputs", or mentions agent boundaries, output validation, or content filtering.
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  16. Reflection · lauraflorentin
    A recursive pattern where an agent evaluates and critiques its own output to iteratively improve quality and catch errors. Use when user asks to "add self-reflection", "agent introspection", "self-critique", or mentions self-evaluation, meta-cognition, or quality self-assessment.
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  17. QA Management · lauraflorentin
    Diligence Q&A process acceleration. Synthesizes approved VDR documents, disclosure schedules, and prior responses to auto-draft defensible answers to buyer diligence questions. Routes drafts for expert approval while maintaining consistency across a multi-bidder auction process. Use when user asks to "manage Q&A process", "organize buyer questions", "data room Q&A", or mentions Q&A tracking, management presentations, or buyer inquiries.
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  18. Exploration · lauraflorentin
    An open-ended pattern where agents autonomously conduct research, generate hypotheses, and explore solution spaces without a predefined path. Use when user asks to "add exploration to my agent", "balance exploration and exploitation", or mentions curiosity-driven, search strategies, or novelty seeking.
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  19. Deal Marketing · lauraflorentin
    Sell-side deal marketing deliverables — CIM drafting, management presentation decks, and equity story construction. Synthesizes raw financials, management interviews, and competitive data into compelling investment narratives that maximize competitive bidding tension and valuation. Use when user asks to "prepare deal marketing materials", "create a CIM", "teaser document", or mentions deal marketing, investor outreach, or sell-side materials.
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  20. Deal Screening · lauraflorentin
    Rapid target evaluation through CIM extraction and IOI drafting. Strips sell-side marketing rhetoric from Confidential Information Memorandums to isolate core financials (EBITDA, margins, churn, CAC/LTV). Enables buy-side teams to screen dozens of targets daily and generate customized Indications of Interest. Use when user asks to "screen a deal", "evaluate acquisition target", "deal pipeline", or mentions target screening, deal criteria, or preliminary assessment.
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  21. Vdr Management · lauraflorentin
    Virtual Data Room classification and organization. Scans unstructured file uploads, identifies document types (cap tables, IP licenses, vendor contracts, tax filings, payroll), applies standardized M&A naming conventions and folder hierarchies. Transforms chaotic seller document dumps into diligence-ready repositories on day one. Use when user asks to "set up a data room", "organize VDR", "data room management", or mentions virtual data room, document indexing, or VDR permissions.
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  22. Closing · lauraflorentin bundle
    Retrospectives, lessons learned, and project closeout for software and general PMs Use when user asks to "run a retrospective", "close out the project", "lessons learned", or mentions post-mortem, project handoff, or release notes.
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  23. Goal Setting · lauraflorentin
    An iterative pattern where an agent defines clear success criteria and continuously evaluates its progress, adjusting its actions until the goal is achieved. Use when user asks to "set agent goals", "define objectives for my agent", "goal decomposition", or mentions goal hierarchies, sub-goals, or objective functions.
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  24. Harness Gc · lauraflorentin bundle
    Garbage collect the harness: find and fix stale documentation, architectural layer violations, inconsistent feature states, dead context, and entropy accumulated from agent-generated code. Run periodically (weekly or after large sprints) to keep the harness healthy and agents oriented correctly. Produces a prioritized cleanup report and applies fixes — all written by the agent, never manually. Based on OpenAI's "garbage collection agents" pattern and the principle that documentation for agents must be maintained by agents. Trigger on: "gc the harness", "clean up harness", "docs are stale", "harness drift", "garbage collect", "harness maintenance", "agent keeps getting confused", "clean up features.json".
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  25. Legal Diligence · lauraflorentin
    Legal due diligence automation — NDA redlining against firm playbooks, change-of-control clause scanning across material contracts, disclosure schedule drafting for purchase agreements, and red flag report generation. Covers the full spectrum of legal risk identification in M&A transactions. Use when user asks to "run legal due diligence", "review contracts", "legal risk assessment", or mentions legal DD, contract review, or compliance diligence.
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  26. Workflow Chains · lauraflorentin
    End-to-end M&A pipeline orchestration — chains individual slash commands and report generators into continuous operational pipelines. Three core Use when user asks to "chain M&A workflows", "end-to-end deal process", "deal lifecycle", or mentions workflow automation, multi-phase deals, or deal coordination. chains: Origination-to-IOI (7 days → 4 hours), VDR Drop-to-Red Flag (5 days → 6 hours), and Synergy-to-Day 1 Integration (3 weeks → 3 days).
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  27. Strategy · lauraflorentin bundle
    Product vision, OKRs, and competitive analysis for startup and enterprise PMs — lean canvas, full vision docs, cascading objectives, feature parity grids, and positioning maps. Use when user asks to "write a product vision", "set OKRs", "competitive analysis", or mentions product strategy, lean canvas, positioning, or market analysis.
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  28. Skill Checker · lauraflorentin bundle
    Validate, review, and improve Claude skills against Anthropic's official best practices from "The Complete Guide to Building Skills for Claude." Use when a user says "check my skill", "review this skill", "validate my SKILL.md", "is my skill good", "skill audit", "skill review", "proof check my skill", "grade my skill", or uploads a skill folder or SKILL.md for feedback. Also trigger when the user mentions skill quality, skill triggering issues, skill debugging, or wants to ensure a skill follows Anthropic's official guidelines before publishing or sharing.
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  29. Synergy Analysis · lauraflorentin
    Synergy identification, quantification, and validation for M&A transactions. Maps overlapping headcount, vendor relationships, and infrastructure across buyer and target organizations. Generates cost-takeout plans with costs-to-achieve estimates for lender validation and integration planning. Use when user asks to "analyze synergies", "cost synergy model", "synergy targets", or mentions revenue synergies, cost savings, or synergy bridge.
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  30. Discovery · lauraflorentin bundle
    User research, persona development, jobs-to-be-done mapping, and opportunity scoring for startup and enterprise PMs — guerrilla interviews, formal research plans, proto-personas, data-backed segmentation, JTBD frameworks, and Opportunity Solution Trees. Use when user asks to "run product discovery", "user research plan", "build personas", or mentions customer interviews, jobs-to-be-done, or opportunity scoring.
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  31. Execution · lauraflorentin bundle
    Standups, sprint planning, decision tracking, and change management for software and general PMs Use when user asks to "plan a sprint", "run standup", "track decisions", or mentions sprint planning, daily standup, change requests, or kanban.
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  32. Prioritization · lauraflorentin
    A management pattern where an agent assesses the urgency and importance of incoming tasks to organize a dynamic execution queue. Use when user asks to "prioritize tasks", "rank agent actions", "task ordering", or mentions priority queues, urgency scoring, or triage.
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  33. Harness Init · lauraflorentin
    Scaffold a complete harness for any new project or repo so AI coding agents can work effectively across multiple sessions. Use whenever starting a new project with Claude Code, Codex, or any AI agent, or when an existing project has no harness and agents keep losing context between sessions. Creates: AGENTS.md table-of-contents, docs/ knowledge base, features.json with all features pre-marked failing, init.sh dev server startup script, claude-progress.txt handoff file, current_tasks/ multi-agent lock directory, layers.json architectural dependency graph, and wires the circuit breaker hooks. Trigger on: "set up harness", "scaffold this project", "init harness", "new project", "agent keeps forgetting context", "set up for agent-first development".
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  34. Initiation · lauraflorentin bundle
    Project charters, stakeholder mapping, and kickoff planning for software and general PMs Use when user asks to "create a project charter", "map stakeholders", "kick off a project", or mentions project setup, stakeholder analysis, or kickoff meeting.
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  35. Monitoring · lauraflorentin bundle
    Status reporting, burndown analysis, risk reviews, dependency tracking, and project health checks for software and general PMs Use when user asks to "write a status report", "check project health", "track progress", or mentions burndown, RAG status, risk review, or earned value.
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  36. Parallelization · lauraflorentin
    A concurrency pattern where multiple agent tasks are executed at the same time to speed up processing or gather diverse perspectives. Use when user asks to "run agents in parallel", "parallelize tasks", "concurrent execution", or mentions parallel processing, fan-out, or batch execution.
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  37. Prompt Chaining · lauraflorentin
    A fundamental pattern where the output of one LLM call serves as the input for the next, enabling complex tasks to be broken down into manageable sequential steps. Use when user asks to "chain prompts together", "multi-step prompts", "prompt pipeline", or mentions sequential prompts, prompt workflows, or chain-of-thought.
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  38. Harness Doctor · lauraflorentin
    Analyze agent failures and automatically generate harness fixes to prevent recurrence. Use whenever an agent session went wrong, produced broken output, got stuck in a loop, failed to complete features, or the codebase is in a bad state after an agent run. Reads git log, progress files, circuit breaker logs, and test output to diagnose the failure mode, then generates a targeted harness patch (AGENTS.md update, features.json fix, new hook, or architectural constraint) that prevents the same failure from happening again. Based on LangChain's Trace Analyzer and OpenAI's "failure = harness signal" principle. Trigger on: "agent failed", "session went wrong", "agent got stuck", "loop broke", "agent made a mess", "why did it fail", "harness doctor", "fix my harness".
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  39. Financial Diligence · lauraflorentin
    Financial due diligence and Quality of Earnings (QoE) reporting. Automates trial balance tie-outs, EBITDA adjustment validation, working capital analysis, and debt-like item identification. Detects anomalies in general ledgers and accelerates the reconciliation process that traditionally consumes weeks. Use when user asks to "run financial due diligence", "analyze financials", "quality of earnings", or mentions financial DD, QofE, or financial analysis.
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  40. Human In The Loop · lauraflorentin
    A hybrid pattern where the system pauses execution to request human approval, input, or disambiguation before proceeding with critical actions. Use when user asks to "add human approval", "require human review", "human-in-the-loop", or mentions approval workflows, human oversight, or escalation.
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  41. Memory Management · lauraflorentin
    Techniques for persisting, retrieving, and managing state across agent interactions, enabling long-coherency and personalization. Use when user asks to "add memory to my agent", "persistent context", "conversation history", or mentions long-term memory, memory retrieval, or context windows.
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  42. Harness Onboard · lauraflorentin
    Session startup ritual for AI coding agents — orients a fresh agent at the start of every Claude Code session in a harness-enabled project. Automatically fires via SessionStart hook. Reads progress files, git history, feature list, runs the dev server smoke test, picks the next feature, and primes the agent with the reasoning sandwich (xhigh planning → high implementation → xhigh verification). Eliminates the "new agent arrives with no context" problem described in Anthropic's long-running agent research. Also implements LangChain's LocalContextMiddleware pattern: maps directory structure, available tools, and injects environment context upfront. Trigger on: "start a new session", "orient the agent", "session startup", "onboard", auto-fires at SessionStart in harness-enabled projects.
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  43. Integration Planning · lauraflorentin
    Post-merger integration (PMI) planning and cultural diagnostics. Generates Day 1 readiness checklists, 100-day functional workstream plans, governance structures, systems migration roadmaps, and change management communications. Includes cultural compatibility assessment using behavioral mapping. Use when user asks to "plan post-merger integration", "PMI plan", "integration workstream", or mentions Day 1 readiness, synergy capture, or integration management.
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  44. Regulatory Screening · lauraflorentin
    Cross-border regulatory risk assessment for M&A transactions. Screens target revenue footprints against global antitrust and Foreign Direct Investment (FDI) thresholds. Flags jurisdictions requiring mandatory pre-close filings to prevent deal delays, fines, or forced unwinding. Use when user asks to "check regulatory requirements", "antitrust screening", "regulatory risk", or mentions HSR filing, competition law, or regulatory approval.
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  45. Launch Growth · lauraflorentin bundle
    Go-to-market plans, launch management, A/B testing, and growth experiments for startup and enterprise PMs — lean launches, phased rollouts, hypothesis-driven testing, and AARRR funnel optimization. Use when user asks to "plan a launch", "GTM strategy", "A/B test design", or mentions go-to-market, growth experiments, feature flags, or AARRR metrics.
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  46. Exception Handling · lauraflorentin
    Patterns for ensuring system resilience by detecting failures (API errors, hallucinations, validation errors) and executing predefined fallback logic. Use when user asks to "handle agent errors", "add error recovery", "make my agent fault-tolerant", or mentions exception handling, graceful degradation, or retry logic.
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  47. Proposal Sow · lauraflorentin bundle
    Develop professional proposals, statements of work, and engagement letters for client projects. Trigger on proposals, SOWs, scoping, pricing, bid responses, RFP responses, engagement letters, and contract initiation. Use when user asks to "write a proposal", "draft a SOW", "scope of work", or mentions RFP response, engagement proposal, pricing structure, or professional services agreements.
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  48. Point Of View · lauraflorentin
    Create compelling POVs (Points of View) that establish expertise, build credibility, and generate advisory demand through structured strategic arguments. Use when user asks to "write a point of view", "develop a POV", "thought leadership piece", or mentions industry perspective, strategic viewpoint, or expert opinion.
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  49. Resource Optimization · lauraflorentin
    A routing pattern that optimizes for cost and latency by dynamically selecting the most efficient model or tool for a given task complexity. Use when user asks to "optimize agent resources", "reduce token usage", "efficient agent", or mentions cost optimization, latency reduction, or throughput.
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  50. Harness Engineering · lauraflorentin bundle
    Expert guide for designing autonomous AI agent systems using harness engineering principles — the full environment of scaffolding, constraints, alignment, and evaluation that makes AI agents production-reliable. Use this skill whenever the user asks about: building AI agent systems or pipelines, designing context/prompt/scaffolding architecture, setting up evaluation frameworks or benchmarks for AI agents, aligning AI behavior with constitutional principles, measuring AI agent performance (accuracy, latency, cost, safety), debugging or improving agent reliability, or any request involving "agents", "harness", "evals", "scaffolding", "LangSmith", "CI/CD for AI", "agentic workflows", "multi-agent systems", or similar.
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  51. Product Analytics · lauraflorentin bundle
    Metrics frameworks, dashboard design, sprint reviews, and comprehensive product reviews for startup and enterprise PMs — North Star metrics, input metrics, funnel analysis, retention cohorts, and cross-cutting product health assessments. Use when user asks to "define product metrics", "build a dashboard", "product review", or mentions north star metric, funnel analysis, retention cohorts, or QBR.
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  52. Bench Management · lauraflorentin
    Optimize consultant utilization, manage resource allocation, and balance bench capacity with engagement demand. Track skill matching, forecast staffing needs, and ensure healthy utilization rates while supporting consultant development. Use when user asks to "manage bench resources", "staff my project", "resource allocation", or mentions bench time, staffing, or utilization.
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  53. Interview Guides · lauraflorentin bundle
    Design, conduct, and synthesize stakeholder interviews for consulting engagements — question design, interview protocols, note-taking, cross-interview synthesis, and insight generation. Use whenever stakeholder interviews, interview guides, question banks, interview synthesis, qualitative research, or discovery interviews come up. Use when user asks to "create interview guides", "stakeholder interview plan", "discussion guide", or mentions research interviews, structured interviews, or interview questions.
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  54. Change Management · lauraflorentin bundle
    Organizational change management (OCM) for consulting engagements — stakeholder mapping, impact assessment, communication planning, training design, adoption tracking, and resistance management. Use this skill whenever change management, OCM, stakeholder mapping, adoption, resistance, communication plans, training rollouts, or organizational readiness come up. Use when user asks to "plan change management", "change readiness assessment", "stakeholder adoption plan", or mentions organizational change, resistance management, or transition planning.
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  55. Research Analysis · lauraflorentin
    Comprehensive market research, competitive analysis, benchmarking, and industry analysis for strategic consulting engagements Use when user asks to "conduct research", "market analysis", "competitor landscape", or mentions industry research, benchmarking, or data analysis.
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  56. Inter Agent Communication · lauraflorentin
    Protocols and patterns that allow independent agents to exchange messages, negotiate, and collaborate across network boundaries or process isolation. Use when user asks to "make agents communicate", "agent messaging", "inter-agent protocol", or mentions agent coordination, message passing, or shared state.
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  57. Multi Agent Collaboration · lauraflorentin
    A structural pattern where multiple specialized agents communicate and coordinate to solve a problem that is too complex for a single agent. Use when user asks to "build a multi-agent system", "agents working together", "agent collaboration", or mentions team of agents, distributed agents, or swarm.
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  58. Financial Modeling · lauraflorentin bundle
    Build business cases, ROI analyses, and financial models for consulting recommendations — cost-benefit analysis, NPV/IRR calculations, sensitivity analysis, scenario modeling, and investment justification. Use whenever business case, ROI, financial model, cost-benefit, NPV, IRR, payback period, scenario analysis, or investment justification come up. Use when user asks to "build a financial model", "revenue forecast", "DCF analysis", or mentions financial projections, valuation, scenario modeling, or sensitivity analysis.
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  59. Project Management · lauraflorentin
    Comprehensive project management guidance for management consulting engagements, covering planning, tracking, risk management, and client communication Use when user asks to "manage a consulting project", "project plan", "workstream tracking", or mentions project governance, milestone tracking, or engagement management.
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  60. Client Deliverables · lauraflorentin
    Create professional management consulting deliverables including reports, presentations, frameworks, recommendations, findings, client decks, executive summaries, readouts, and whitepapers. Includes assessment structures, implementation roadmaps, and executive-ready analysis documents. Use when user asks to "create a client deliverable", "build a deck", "consulting report", or mentions slide decks, executive summaries, or client presentations.
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  61. Contract Management · lauraflorentin
    Legal Disclaimer
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  62. Structured Thinking · lauraflorentin bundle
    Quick-access analytical thinking frameworks for management consultants — from root cause analysis and phased implementation to stakeholder accountability and rapid executive communication. Designed for in-the-moment problem solving during client engagements. Use when user asks to "apply a framework", "MECE analysis", "hypothesis-driven", or mentions issue trees, pyramid principle, or structured problem-solving.
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  63. Workshop Facilitation · lauraflorentin bundle
    Design and facilitate high-impact client workshops — agenda design, facilitation techniques, virtual and in-person formats, idea generation, decision-making, and synthesis. Includes ASE (Accelerated Solutions Environment) methodology for complex, multi-day co-creation workshops. Use whenever workshops, facilitation, brainstorming sessions, design thinking, strategy sessions, alignment meetings, ASE, or working sessions come up. Use when user asks to "design a workshop", "facilitate a session", "brainstorming agenda", or mentions facilitation, design thinking, strategy offsite, or ASE methodology.
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  64. Real Estate Analyzer · lauraflorentin
    Adaptive multi-agent system for real estate investment analysis — deal screening, underwriting, pro forma modeling, financing strategies, tax optimization, stress testing, syndication structuring, and international deals. Use when user asks to "analyze a property", "run an underwriting model", "pro forma analysis", or mentions cap rate, NOI, cash-on-cash return, DSCR, 1031 exchange, syndication, hotel investment, international real estate, or investment documents.
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  65. Whitepaper Thought Leadership · lauraflorentin bundle
    Guide consultants through a structured whitepaper creation pipeline — from raw idea intake through structuring, drafting, research enhancement, and professional formatting. Produce publication-ready thought leadership content that establishes expertise and generates advisory demand. Use when user asks to "write a whitepaper", "thought leadership draft", "industry paper", or mentions research publication, executive brief, or content strategy.
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