Marketing & Growth

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Master go-to-market strategy, launch planning and execution, sales enablement, and marketing campaigns. Execute successful product launches. Use when this capability is needed.

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Professional CV and resume builder transforming career narratives into ATS-optimized, multi-format resumes. Integrates with career-biographer for data and competitive-cartographer for positioning. Use when this capability is needed.

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Run a unified SEO and GEO audit for a website, page, or domain. Use when the user asks for a full SEO audit, GEO audit, AI visibility review, EEAT review, entity audit, authority audit, or wants one prioritized report that combines technical findings, content quality, trust signals, and AI citation readiness. Use when this capability is needed.

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This skill transforms Claude into a marketing automation specialist, capable of designing, implementing, and optimizing automated marketing campaigns. It should be used when a user needs to create a welcome series for new subscribers, recover abandoned carts, nurture leads through the sales funnel, or engage customers post-purchase. Activate this skill when users mention terms like "marketing automation," "email drip campaign," "lead scoring," "customer journey," or "automated workflows. Use when this capability is needed.

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Use when working with the SMS & Mobile Marketing skill helps users create and manage effective SMS marketing campaigns. Use this skill to get guidance on compliance, audience segmentation, content personalization, and campaign optimization. Trigger this skill for questions about SMS marketing, mobile marketing, text message campaigns, and subscriber engagement.

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This skill transforms Claude into a specialist in organic social media marketing. Use it to develop strategies, create high-quality content, and build an engaged community. Trigger with keywords like 'social media strategy', 'organic marketing', or 'community building'. Use when this capability is needed.

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Use when designing growth infrastructure including onboarding funnels, referral mechanics, A/B test instrumentation, and re-engagement loops. Covers activation metrics, funnel mapping, and experimentation design. Do not use for pricing or paywall architecture (use monetization-design) or product copy and naming (use messaging-strategy).

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Use when developing product messaging frameworks including value propositions, feature naming, microcopy guidelines, and CTA strategy. Covers voice and tone definition, conversion copy, and upgrade prompt language. Do not use for pricing architecture or paywall placement (use monetization-design) or onboarding funnels and referral systems (use growth-engineering).

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Use when asked to "growth loops", "build a growth engine", "design a viral loop", "create a content loop", "move beyond paid acquisition", or "why isn't growth compounding". Helps design self-reinforcing growth systems where output becomes input. The Growth Loops framework (from Brian Balfour / Reforge and Elena Verna) shifts thinking from linear funnels to compounding loops.

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This skill helps you define, measure, and analyze your marketing performance. Use it when you need to set goals, track conversions, and make data-driven decisions to improve your marketing ROI. Use when this capability is needed.

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Use when designing monetization architecture including pricing tiers, paywall placement, subscription infrastructure, and upgrade flows. Covers freemium models, billing integration, and retention mechanics. Do not use for product copy or naming conventions (use messaging-strategy) or onboarding funnels and A/B tests (use growth-engineering).

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Content Creation Skill

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This skill should be used when the user asks to "enhance readme", "add badges to readme", "create readme infographic", "improve readme marketing", "add shields.io badges", "create architecture diagram", "generate project infographic", "make readme more engaging", "add project badges", "create visual overview", or needs to improve README.md with marketing badges and visual infographics that capture project architecture, features, and purpose. Use when this capability is needed.

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Generate marketing content applying all 5 frameworks - for GitHub READMEs, landing pages, social media, and more Use when this capability is needed.

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Full-stack marketing AI covering 40 specialist skills. Use for copywriting, Use when this capability is needed.

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Analyzes competitor SEO and GEO strategies including their ranking keywords, content approaches, backlink profiles, and AI citation patterns. Reveals opportunities to outperform competition.

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Comprehensive SEO optimization skill based on Google's official guidelines. Covers technical SEO, content SEO, structured data, Core Web Vitals, E-E-A-T strategies, practical code generation, and site audit workflows. Use when this capability is needed.

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Positioning Development

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Validate programmatic SEO pages against quality standards to prevent thin content, duplicate content, and keyword cannibalization. Use when auditing pSEO output quality, before deploying new pages, when Google Search Console reports issues, or when checking if generated pages meet quality thresholds. This skill can also be used automatically to validate changes made by other pseo-* skills. Use when this capability is needed.

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SEO Specialist and Answer Engine Optimizer. Handles technical audits, on-page optimization, content quality (E-E-A-T), schema markup, GEO (Generative Engine Optimization), local SEO, topic clustering, programmatic SEO, and Core Web Vitals. Use when auditing a site for search visibility, optimizing a page for AI citation, building a topic cluster, diagnosing a ranking drop, or implementing schema markup. Use when this capability is needed.

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Use when structuring paid media campaigns/ad sets to balance testing,

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Toolkit for structuring hypotheses, variants, guardrails, and measurement Use when this capability is needed.

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Framework for defining, approving, and auditing GTM metrics and KPIs. Use when this capability is needed.

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Chinese technical blog writing for mufeng.blog with Joey's tone, clear problem-solution structure, runnable code examples, and publish-ready SEO metadata. Use when drafting or revising technical posts, tutorials, or troubleshooting articles, especially for iOS (Swift/Objective-C), Java/Spring Boot, Vue.js, or JavaScript/TypeScript. Use when this capability is needed.

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Complete reference for WoW Retail Quest, Quest Log, Quest Info, Quest Offer, Quest Session, Quest Task, Campaign, Content Tracking, Quest Hub, and Quest Line APIs. Covers C_QuestLog (70+ functions for quest state, objectives, tracking, completion), C_QuestInfoSystem (quest type/tag info), C_QuestOffer (quest accept/decline), C_QuestSession (party sync quests), C_QuestTaskInfo (bonus objectives/world quests), C_ContentTracking, C_CampaignInfo, C_QuestHubUI, C_QuestLineUI, C_QuestItemUse, C_WarCampaign (legacy), quest POI functions, and quest gossip patterns. Use when working with quest tracking, quest log display, quest objectives, quest accept/complete flows, world quests, campaign progress, bonus objectives, or content tracking systems. Use when this capability is needed.

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Technical SEO - robots.txt, sitemap, meta tags, Core Web Vitals Use when this capability is needed.

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Help users craft compelling brand narratives. Use when someone is defining brand strategy, writing company positioning, creating pitch narratives, developing messaging frameworks, or trying to make their company story more memorable. Use when this capability is needed.

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Builds Kanban board interfaces for Eloquent models with drag-and-drop functionality. Use when creating board pages, configuring columns and cards, implementing drag-and-drop positioning, working with Filament board pages or standalone Livewire boards, or troubleshooting position-related issues.

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Implementação de infraestrutura de SEO técnico seguindo a stack RiLiGar (React, Vite, Bun, Elysia). Use para configurar sitemaps, robots.txt, meta tags, OpenGraph, dados estruturados (JSON-LD) e URLs canônicas. Use when this capability is needed.

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Email sequence design and optimization. Use when creating drip campaigns, automated flows, nurture sequences, onboarding emails, welcome sequences, re-engagement emails, or lifecycle email programs. Use when this capability is needed.

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This skill should be used when writing content for Sablier, including "write a blog post", "create a case study", "draft a tweet", "write X/Twitter posts", "write an announcement", "create educational content", or any marketing content task for Sablier's brand. Use when this capability is needed.

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Plans restaurant marketing with local SEO, social media content, loyalty programs, and seasonal promotions. Use when growing a restaurant's customer base and revenue. Use when this capability is needed.

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When the user wants to optimize brand search for a company with multiple domains (e.g. parent company.com vs product.ai). Ensure the parent/company domain ranks first for brand queries. Also use when the user mentions "brand search," "multi-domain SEO," "company domain first," "parent vs product domain," "hub-spoke domain," "brand SERP control," or "differentiate company and product domains." For domain structure, use domain-architecture. Use when this capability is needed.

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marketing-campaign-brief

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seo-on-page-optimization

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App Marketing Copy