Marketing & Growth

ultroncore Skill

Full growth marketing toolkit — ad copy and creative, paid campaigns, social content, product launches, email sequences, lead magnets, referral programs, and competitor SEO pages.

ultroncore Bundle

When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' or 'should I offer a free plan.' Use this whenever someone is figuring out what to charge or how to structure their plans. For in-app upgrade screens, see paywall-upgrade-cro.

ultroncore Bundle

When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," "building many pages for SEO," "pSEO," "generate 100 pages," "data-driven pages," or "templated landing pages." Use this whenever someone wants to create many similar pages targeting different keywords or locations. For auditing existing SEO issues, see seo-audit. For content strategy planning, see content-strategy.

ultroncore Bundle

When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch-strategy.

ultroncore Bundle

When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps.' Use this for any document or asset that helps a sales team close deals. For competitor comparison pages and battle cards, see competitor-alternatives. For marketing website copy, see copywriting. For cold outreach emails, see cold-email.

ultroncore Skill

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give it away to attract leads or earn links. For downloadable content lead magnets (ebooks, checklists, templates), see lead-magnets.

ultroncore Bundle

When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," "website planning," "what pages do I need," "how should I organize my site," or "site navigation." Use this whenever someone is planning what pages a website should have and how they connect. NOT for XML sitemaps (that's technical SEO — see seo-audit). For SEO audits, see seo-audit. For structured data, see schema-markup.

ultroncore Bundle

When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For A/B test measurement, see ab-test-setup.

ultroncore Bundle

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking users to upgrade. Distinct from public pricing pages (see page-cro) — this focuses on in-product upgrade moments where the user has already experienced value. For pricing decisions, see pricing-strategy.

ultroncore Bundle

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' 'consumer behavior,' 'anchoring,' 'social proof,' 'scarcity,' 'loss aversion,' 'framing,' or 'nudge.' Use this whenever someone wants to understand or leverage how people think and make decisions in a marketing context.

ultroncore Bundle

Personal leadership development for founders and first-time CEOs. Covers founder archetype identification, delegation frameworks, energy management, CEO calendar audits, leadership style evolution, blind spot identification, imposter syndrome, founder mental health, and succession planning. Use when a founder feels like the bottleneck, struggles to delegate, is burning out, transitioning from IC to executive, managing a board, or when user mentions founder mode, CEO growth, leadership development, delegation, burnout, or imposter syndrome.

ultroncore Bundle

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For sales-specific competitor docs, see sales-enablement.

ultroncore Skill

Identifies high-quality leads for your product or service by analyzing your business, searching for target companies, and providing actionable contact strategies. Perfect for sales, business development, and marketing professionals.

ultroncore Bundle

Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.

ultroncore Bundle

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing-context.md` that all other skills reference for product, audience, and positioning context.

npbuilds Bundle

Brand strategy fundamentals — positioning, values, audience definition, personality frameworks, and competitive differentiation. The strategic layer that informs all visual and verbal brand decisions. Use before any brand execution work.

npbuilds Bundle

Design and prioritize the skill library's growth — turn gap analyses, frontier scans, and pattern insights into concrete, sequenced build plans. Use when deciding what domain to build next, how to sequence skill construction, where to invest effort, or how to evolve existing domains.

npbuilds Bundle

Knowledge skill covering business cycle analysis, debt cycle frameworks, leading/coincident/lagging indicators, and practical cycle positioning. Use when determining where we are in the economic cycle and what historical patterns suggest comes next.

npbuilds Bundle

Dalio-quadrant macro overlay. Asks regime-intelligence which growth×inflation quadrant we're in and rotates a small SPY/TLT/IEF/GLD basket to the corresponding target weights. Monthly cadence, plus off-cadence on regime shift. Composes both regime-intelligence and asset-universe. Use when user asks "what regime are we in for positioning", "macro overlay view", or "how should I tilt the book". Default review-only.

npbuilds Bundle

Knowledge skill covering central bank policy frameworks, rate cycle analysis, liquidity conditions, yield curve interpretation, and the transmission of monetary policy to markets. Use when assessing whether monetary policy is a headwind or tailwind for investment positioning.

npbuilds Bundle

Expert knowledge on Howard Marks's contrarian investment framework — first-level vs second-level thinking, consensus analysis, cycle positioning, the relationship between price and risk, and the psychological requirements of contrarian investing.

npbuilds Bundle

Direct narrative architecture, LinkedIn optimization, public portfolio strategy, credibility translation, audience tuning, resume craft, and cover letter craft to the right specialist skill. Activate when the user is shaping how they show up to a target audience — refreshing a resume, drafting a cover letter, rewriting a LinkedIn About, deciding what to publish on GitHub, or translating clinical credibility for non-clinical audiences. Personal positioning is the discipline of being legible to the rooms you want to enter.

npbuilds Bundle

Strategic and tactical asset allocation frameworks — from classic models (60/40, risk parity, endowment) to regime-based positioning, glide path design, liability-driven investing, and rebalancing methodology.

npbuilds Skill

Modern quantitative sentiment measurement using options-derived data, flow analysis, NLP-based text analysis, and alternative data sources. Covers GEX/DEX, 0DTE dynamics, CFTC positioning, social media sentiment, FinBERT, and frameworks for building composite sentiment indicators.

ffsshhttiikk Skill

Guiding products from conception through launch and growth by balancing user needs, business goals, and technical feasibility

nahisaho Skill

Copy variant generation skill. Creates messaging alternatives for experiment arms with variable isolation, segment-appropriate tone, and A/B-ready formatting. Use when GENERATING copy variants, writing CTA alternatives, creating messaging for experiment arms, or adapting tone for different user segments.

nahisaho Skill

Deep research skill for growth. Web search, CLI /research command, and MCP-based deep research for growth benchmarks, competitive analysis, and market data. Use when RESEARCHING growth benchmarks, competitive landscapes, market trends, conversion rate baselines, or industry best practices.

nahisaho Bundle

Benchmarks target positioning against direct and adjacent competitors.

nahisaho Skill

Funnel analysis skill. AARRR-stage mapping, conversion bottleneck detection, segment-level drop-off analysis, and revenue impact quantification. Use when ANALYZING conversion funnels, diagnosing drop-off points, comparing segment performance, or estimating revenue impact of funnel improvements.

nahisaho Skill

Growth learning capture and knowledge persistence skill. Records experiment insights, edge cases, and growth playbook updates from completed tasks. Use when FINISHING a growth task, discovering a growth pitfall, resolving an analysis error, or updating Gotchas for future sessions.

nahisaho Bundle

Experiment design skill. Hypothesis-driven A/B test planning with sample size calculation, MDE definition, guardrail metrics, and runtime estimation. Use when DESIGNING A/B tests, calculating sample sizes, defining hypotheses, setting guardrail metrics, or planning experiment rollout.

nahisaho Bundle

User segmentation skill. Behavioral, value-based, and lifecycle segmentation with RFM analysis, MECE validation, and segment sizing. Use when DEFINING user segments, creating cohorts, building personas, running RFM analysis, or validating segment coverage.

nahisaho Skill

Learning synthesis skill. Experiment result interpretation with Scale/Iterate/Kill decision framework, effect size review, and next hypothesis generation. Use when INTERPRETING experiment results, deciding to scale or kill a test, reviewing effect sizes, or generating next-iteration hypotheses.

yejiming Bundle

Earn funding rate payments by positioning on the paying side of perpetuals.

nahisaho Bundle

BCG-specific framework definitions and selection reference. 12 frameworks covering finance, cost, strategy, operations, transformation, problem-solving, growth. Use when looking up BCG framework definitions, comparing frameworks, or selecting the best BCG framework for a business question.

nahisaho Bundle

McKinsey-specific framework definitions and selection reference. 9 frameworks covering organization, cost, strategy, problem-solving, communication, growth. Use when looking up MCK framework definitions, comparing frameworks, or selecting the best MCK framework for a business question.