Marketing & Growth

nahisaho Bundle

BCG-specific framework application with MECE validation and pyramid structuring. 12 frameworks including BCG Growth-Share Matrix, BCG Experience Curve, BCG Strategy Palette, Hypothesis-Driven Approach. Use when ANALYZING data with BCG frameworks, applying BCG-specific methodologies, or structuring findings for BCG-style deliverables.

nahisaho Bundle

PwC-specific framework application with MECE validation and pyramid structuring. 6 frameworks including Fit for Growth, Strategy& (Capability-Driven), BXT (Business Experience Technology), TIMM (Total Impact). Use when ANALYZING data with PWC frameworks, applying PWC-specific methodologies, or structuring findings for PwC-style deliverables.

npbuilds Bundle

Map the competitive pipeline for a therapeutic area, target, or mechanism of action using ClinicalTrials.gov, SEC filings, and conference abstracts. Produces a structured competitive landscape matrix with differentiation axes, timeline analysis, and first-mover vs fast-follower positioning. Activate when evaluating what else is in development, who the competitors are, and where an asset sits in the competitive field.

npbuilds Bundle

Build and refresh a resume — convert an academic CV to an industry resume, draft and edit outcome-led bullets, tailor to a specific JD, produce one-page and two-page variants. Reference when starting a search, refreshing materials, or preparing for a specific application. The physician CV is a record; the industry resume is a positioning artifact. The conversion is its own discipline.

npbuilds Bundle

Tune the same underlying narrative for different audiences — clinical peer, recruiter, hiring manager, VC partner, board chair, founder, journalist — without distorting truth. Reference when preparing a version of materials for a specific audience, when the user has multiple parallel processes targeting different archetypes, or when feedback suggests the message landed wrong for the audience. Audience tuning is selection, not distortion.

npbuilds Bundle

Name the gap between the user's current skill stack and the target role archetype's requirements, then design the smallest credible action to close each gap. Reference when evaluating readiness for a target role, planning a multi-year build, or auditing why current applications aren't converting. Honest gap analysis is the foundation of growth; most stalled trajectories are stalled because gaps are unnamed.

npbuilds Bundle

Strategize what to publish on GitHub, blog, or other public surfaces as proof-of-thinking artifacts that compound credibility over time. Reference when deciding what to make public, curating an existing portfolio, or evaluating whether a piece of work merits a public artifact. The asymmetric leverage of senior professionals is that one good public artifact becomes part of the credibility you draw on for years.

npbuilds Bundle

Assess clinical differentiation of a therapeutic asset versus competitors using structured cross-trial analysis, competitive positioning matrices, and second-level thinking frameworks. Identifies where consensus clinical interpretation diverges from what the data actually shows. Reference when performing competitive diligence, evaluating a company's differentiation claims, or identifying underappreciated clinical advantages.

npbuilds Bundle

Draft firm-specific, thesis-aware cover letters for VC, operator, board, and advisory applications. Reference when applying for any role where a cover letter is required or optional-but-strategic. The strong cover letter is the highest-ROI artifact in a senior search: 30 minutes of work that demonstrates diligence, judgment, and reading-the-firm, and that distinguishes the user from the 95% who submit generic letters.

npbuilds Bundle

Prepare for executive-level interviews — CMO, Head of Clinical Development, SVP, Chief Medical Officer at startups, scale-ups, and growth-stage biotechs. Cover the canonical executive interview elements — strategic thinking, P&L judgment, leadership scenarios, "first 90 days" plans, and board-readiness. Reference when prepping for any executive loop, building a 100-day plan presentation, or rehearsing leadership-scenario answers.

npbuilds Bundle

Optimize LinkedIn for the named trajectory — headline, About, featured section, experience bullets, recommendations, and activity strategy. Reference when refreshing the profile for a search, increasing recruiter visibility, or aligning the profile with a newly-architected narrative. LinkedIn is the search engine of professional life; what is not searchable about you on LinkedIn does not exist for most opportunity flow.

npbuilds Bundle

Build and refresh the underlying career narrative — the through-line that ties past decisions to future trajectory and gives every surface (resume, LinkedIn, cover letter, interview answer) a coherent center. Reference when starting a search, navigating a pivot, or noticing that artifacts read inconsistently. A narrative without architecture is biography; a narrative with architecture is a thesis a sophisticated audience can endorse in 30 seconds.

npbuilds Bundle

Translate clinical, academic, and trial-development credentials into the operator, investor, or board vocabulary the target audience parses. Reference when rewriting bullets for a non-clinical audience, preparing to explain trial work to a VC, or auditing whether the audience can recognize the value of the user's experience. Untranslated credibility is invisible to the wrong audience — and the wrong audience is most audiences outside clinical settings.

mittuled Bundle

Activates the GTM plan at launch including channel execution and partner coordination. Use when launch day arrives and the GTM plan needs to move from strategy to execution. Also consider when a launch is being phased across segments or geographies. Suggest when cross-functional teams need a single activation checklist to coordinate against.

mittuled Bundle

Prepares and delivers the PMM briefing pack to sales and CS before a launch. Use when a launch is one to two weeks out and field teams need structured preparation. Also consider when a major positioning or pricing change requires a synchronous briefing. Suggest when enablement materials exist but field teams have not been walked through them.

mittuled Bundle

Crafts the product positioning statement that differentiates the product in the market. Use when launching a new product or repositioning an existing one. Also consider when win/loss data shows buyers do not understand your differentiation. Suggest when messaging across channels feels inconsistent or generic.

mittuled Bundle

This skill defines and scores Ideal Customer Profiles across 6 dimensions using a 100-point scoring rubric to focus sales team on highest-value segments. Use when asked to define an ICP, build a customer profile, or prioritize segments. Also consider when marketing and sales disagree on lead quality. Suggest when pipeline analysis shows low conversion in specific segments.

mittuled Bundle

Develops the pricing strategy based on market positioning, competitive benchmarks, and WTP research. Use when launching a new product or rethinking pricing for an existing one. Also consider when competitive pricing shifts or win/loss cites price as a top factor. Suggest when the team has a product but no structured pricing rationale.

mittuled Bundle

Maps the competitive landscape including positioning, pricing, and feature differentiation. Use when entering a new market segment or preparing annual competitive strategy. Also consider when a new competitor emerges or an existing one pivots significantly. Suggest when sales encounters unfamiliar competitors in pipeline deals.

mittuled Bundle

Finalises pricing tiers and packaging for product launch from a marketing perspective. Use when pricing strategy is set and the final price points need lock-down before launch. Also consider when a pricing page refresh is planned alongside a product release. Suggest when pricing has been modelled but not yet validated against positioning and sales motion.

mittuled Bundle

Designs the product packaging and naming from a marketing and positioning perspective. Use when defining or restructuring product tiers, bundles, or plan names. Also consider when the current packaging confuses buyers or misaligns with positioning. Suggest when pricing strategy is set but the tier structure has not been named or framed.

mittuled Bundle

Builds the launch narrative including headline, proof points, and story arc. Use when a product launch needs a cohesive story that spans all channels. Also consider when marketing assets feel disconnected because there is no unifying narrative. Suggest when the team has positioning but no story structure for the launch.

mittuled Bundle

Contributes the messaging framework to the sales playbook. Use when building or refreshing the sales playbook's messaging sections. Also consider when positioning has changed and the playbook's talk tracks are stale. Suggest when reps improvise messaging because the playbook does not match how buyers talk.

mittuled Bundle

This skill anchors pricing in real willingness-to-pay data from sales conversations and competitive analysis. Use when asked to develop pricing strategy, set price points, or align pricing to market positioning. Also consider when entering a new segment with no pricing precedent. Suggest when pricing decisions are being made without field data.

mittuled Bundle

This skill validates that final pricing is sellable based on field feedback and competitive positioning. Use when asked to sign off on pricing, review pricing before launch, or assess whether pricing changes will impact win rates. Also consider when field reps report consistent pricing objections. Suggest when pricing is being set without sales input.

mittuled Bundle

This skill designs the v1 brand identity including logo, colour palette, typography, and usage guidelines. Use when asked to create a visual identity system, design a logo, or build a brand style guide. Also consider when a product has brand foundations but no visual system. Suggest when the user is about to create marketing assets without an established identity kit.

mittuled Bundle

This skill briefs the product marketing team on upcoming releases to align messaging and launch activities. Use when asked to prepare a PMM handoff, create a release brief, or sync marketing on what is shipping. Also consider when a release date is approaching and PMM has not been looped in. Suggest when the team is about to ship without coordinated go-to-market messaging.

mittuled Bundle

This skill frames the sales motion implications for a beachhead customer segment. Use when asked to define the initial sales approach, structure deal positioning, or align the sales motion to a new market entry. Also consider when pivoting the target segment. Suggest when the user is launching into a new segment without a defined sales motion.

mittuled Bundle

This skill analyses conversion funnels to identify drop-off points and improvement opportunities. Use when asked to diagnose funnel drop-off, measure conversion rates, or identify where users abandon a flow. Also consider when a key metric declines without clear cause. Suggest when a product change ships without funnel impact analysis.

mittuled Bundle

This skill activates the GTM plan from a sales perspective including pipeline targets and outreach sequencing. Use when asked to launch a sales-side GTM motion, set pipeline ramp targets, or coordinate sales readiness for a launch. Also consider when marketing is launching a campaign without sales alignment. Suggest when a GTM plan exists but sales has no activation plan.

mittuled Bundle

This skill builds the initial financial model covering revenue, costs, cash flow, and key SaaS metrics. Use when asked to create the company's first financial model, build a three-statement model for a startup, or establish the baseline financial projections. Also consider when fundraising begins without a financial model. Suggest when the user is making growth commitments without modelled financials.

mittuled Bundle

This skill runs periodic pricing reviews to assess whether pricing remains competitive and margin-accretive. Use when asked to evaluate current pricing effectiveness, benchmark against competitors, or assess whether a price increase is warranted. Also consider when margins are declining without a recent pricing review. Suggest when the user is adjusting pricing without data on competitive positioning or margin impact.

mittuled Bundle

This skill plans the demand generation strategy including lead volume targets, channel investment, and MQL definitions. Use when building quarterly demand plans, setting pipeline targets, or defining MQL criteria. Also consider when channel ROI shifts require rebalancing spend. Suggest when a new quarter is approaching without an updated demand gen plan.

mittuled Bundle

This skill defines MVP growth experiments to validate acquisition and activation hypotheses. Use when asked to design a growth experiment, define a minimum viable test, or scope the first growth sprint. Also consider when the growth model has untested assumptions. Suggest when the team wants to scale a channel before running a validation experiment.

mittuled Bundle

This skill monitors unit economics metrics including CAC, LTV, payback period, and gross margin. Use when asked to track unit economics trends, report on CAC/LTV ratios, or flag when economics are deteriorating. Also consider when growth spending is accelerating without corresponding unit economics monitoring. Suggest when the user is scaling acquisition spend without tracking payback period.

mittuled Bundle

Broadcasts internal communications about positioning changes and competitive updates. Use when positioning, messaging, or competitive intelligence has been updated. Also consider when a launch is imminent and field teams need a heads-up. Suggest when sales or CS uses outdated language in customer-facing interactions.