Marketing & Growth

sarojkjha Bundle

Use when the user wants to write, sharpen, or pressure-test a positioning statement, value proposition, or core messaging for a product or company. Also use when the user mentions positioning, messaging, value prop, "what do we do / who is it for", category, differentiation, or competitive alternative. Produces a defensible positioning statement, supporting proof points, and a one-line value proposition, with variants by audience lens.

sarojkjha Bundle

Use when the user wants to know whether marketing spend actually caused conversions, rather than just preceded them — incrementality testing, holdout or geo tests, iROAS, or media mix modelling. Also use when the user mentions incrementality, holdout test, geo test, lift test, iROAS, incremental CAC, MMM, "is this channel actually working", or doubts about attributed conversions. Designs the test, sizes it, then reads it out honestly — including whether it was ever powerful enough to answer the question.

sarojkjha Bundle

Use when the user wants to build or fix lifecycle email — welcome sequences, onboarding emails, nurture, win-back, expansion, or re-engagement. Also use when the user mentions email sequences, drip campaigns, automated emails, lifecycle marketing, email flows, or "what emails should we be sending". Maps which sequences exist, checks the combined send load for fatigue, and writes the sequences that are missing.

sarojkjha Bundle

Use when the user wants to audit a landing page, homepage, or website for conversion — clarity, calls to action, trust, friction, speed, and tracking. Also use when the user mentions CRO, conversion rate, "why isn't this page converting", landing page review, page teardown, or improving signups/leads. Produces a 0–100 conversion score across 6 weighted categories, a grade, and prioritized fixes.

sarojkjha Bundle

Use when the user wants to set or sanity-check a total marketing budget — how much to spend overall, as a percentage of revenue, by company stage and business model — and split it across brand, demand gen, content, and tooling. Also use when the user mentions marketing budget, % of revenue on marketing, how much should we spend on marketing, or budget allocation across functions. Produces a recommended budget and a function-level split.

weikinhuang Skill

WHAT: Draft commit messages and PR descriptions for this dotfiles repo, defaulting to subject-only and adding a short body only when the why is not visible in the diff. WHEN: User asks to commit, write or rewrite a commit message, or open or describe a pull request. DO-NOT: Add test counts, lint or typecheck sign-offs, per-file walkthroughs, or marketing voice; do not write a body when the subject already conveys the change.

alibaba Bundle

Use when troubleshooting Linux server performance or stability issues — CPU saturation, high load, scheduling delay, memory pressure, OOM events, high RSS, page cache / shared memory growth, memory cgroup residue, Java heap issues, disk IO saturation or latency, packet loss, network jitter, or a server that is slow, stuck, or unstable. Performs diagnosis and surfaces recommendations; does not apply fixes automatically.

amit-t Bundle

Engineering-only. Stress-tests an engineering artifact (eng spec, TDD plan, refactor proposal, architecture sketch, technical design, schema migration, API contract) against the project's CONTEXT.md. Reads CONTEXT.md read-only, interviews the user against existing terminology and decisions, surfaces conflicts, may add ADRs for new hard-to-reverse decisions. For PRDs, marketing plans, or any non-code artifact, refuse and redirect to /grill-me. Supports a depth selector (quick / standard / deep) — deep is the default. Triggers include "grill this spec", "domain grill", "stress-test against CONTEXT", and "/domain-grill".

garrettjsmith Skill

Manages persistent work state (briefs) for local SEO engagements. Automatically load this skill when starting work on a specific business or location, when a user says "resume," "continue," "pick up where we left off," or references a specific client or location by name. Also load when any tool call is about to be made for a business, that's the trigger to create or update a brief. Load when receiving output from a scheduled task.

garrettjsmith Skill

Quick-reference for which skills to load together based on what the user is asking. Load this FIRST when a local SEO request comes in and you're unsure which skills to activate. This prevents loading all skills when you only need 2-3.

garrettjsmith Skill

When the user needs bulk SERP data, local pack data at scale, keyword volumes for hundreds of terms at once, Google Maps business data programmatically, or is building custom local SEO tools/dashboards. Trigger on "bulk keyword data," "SERP data at scale," "DataForSEO," "Google Maps API data," "business data API," or when any other keyword/SERP tool would be too slow for the volume needed.

garrettjsmith Skill

When the user wants to build citations, fix NAP inconsistencies, manage business directory listings, or audit citation presence. Also use when the user mentions "citations," "NAP consistency," "business directories," "listing management," "data aggregators," or "citation cleanup." For GBP profile work, see gbp-optimization. For full audit, see local-seo-audit.

garrettjsmith Skill

When the user wants to create local SEO reports, track local ranking performance, set up reporting dashboards, or communicate results to clients. Also use when the user mentions "local SEO report," "client reporting," "local metrics," "KPIs for local," "GBP insights," "how to measure local SEO," or "prove ROI on local." For geogrid-specific analysis, see geogrid-analysis. For competitor benchmarking, see local-competitor-analysis.

garrettjsmith Skill

When the user wants to audit, review, or diagnose a business's local search presence. Also use when the user mentions "local SEO audit," "why am I not showing up on Google Maps," "local search issues," "local ranking problems," "GBP audit," or "local presence check." For geogrid-specific analysis, see geogrid-analysis. For GBP-only optimization, see gbp-optimization.

garrettjsmith Skill

When the user wants citation audits, citation building, review monitoring across platforms, GBP audit scoring, or white-label local SEO reports. Trigger on "citation audit," "check my citations," "NAP consistency," "where am I listed," "BrightLocal," "directory listings," "review monitoring," or "client report."

garrettjsmith Skill

When the user wants to analyze local ranking data using geogrid scans, interpret map pack rankings across a geographic area, or understand ARP/ATRP/SoLV metrics. Also use when the user mentions "geogrid," "rank grid," "local rank tracking," "Local Falcon," "grid scan," "map pack rankings," "ranking heatmap," or "where am I ranking." For broader local audit, see local-seo-audit. For competitor analysis, see local-competitor-analysis.

garrettjsmith Skill

When the user operates a service-area business (SAB) without a public storefront. Also use when the user mentions "service area business," "SAB," "no storefront," "hide my address," "mobile business," "home-based business SEO," or "I go to the customer." For location page creation, see local-landing-pages. For GBP setup, see gbp-optimization.

garrettjsmith Skill

When the user wants to pull local SEO data — SERP results, local pack rankings, business profile data, reviews, citations, audits, geogrid scans, keyword research, AI visibility, competitor analysis, or any local search intelligence. This is the DEFAULT data tool for LocalSEOSkills. Trigger on any data request before considering other tools. Also trigger on "LocalSEOData," "LSD," "run an audit," "check my rankings," "pull reviews," "citation check," "keyword opportunities," "AI visibility," or "geogrid scan."

garrettjsmith Skill

When the user wants to programmatically manage Google Business Profiles at scale via API, automate GBP updates, build GBP management tools, or integrate GBP data into their systems. Also use when the user mentions "GBP API," "Google Business Profile API," "bulk GBP management," "automate GBP," "GBP integration," or "programmatic GBP." For manual GBP optimization, see gbp-optimization. For multi-location strategy, see multi-location-seo.

garrettjsmith Skill

When the user manages SEO across multiple business locations (10-500+). Also use when the user mentions "multi-location," "franchise SEO," "enterprise local SEO," "managing multiple GBPs," "chain store SEO," "location at scale," or "bulk GBP management." For single-location GBP work, see gbp-optimization. For location pages, see local-landing-pages.

garrettjsmith Skill

When the user needs to create a client-facing document such as an SEO audit, proposal, scope of work, competitive analysis report, onboarding document, or market intelligence report. Also use when the user mentions "audit report," "proposal," "scope of work," "SOW," "pitch deck," "client presentation," "pricing document," "onboarding checklist," "competitive report," "market analysis," "prospect audit," "free audit," "AI visibility audit," or "deliverable." For ongoing performance reports, see local-reporting. For the research behind audits, see local-seo-audit.

garrettjsmith Skill

When the user wants to create location pages, service-area pages, city pages, or locally-relevant content for SEO. Also use when the user mentions "location pages," "city pages," "service area pages," "local landing pages," "[service] in [city] pages," "local content," "local blog," "neighborhood content," or "pages for each location." For SAB-specific strategy, see service-area-seo. For schema, see local-schema.

garrettjsmith Skill

Generate complete semantic content briefs for local SEO content — location pages, service pages, blog posts, FAQ content, and pillar pages. Use this skill when the user needs a content brief for any piece of local SEO content, has a concept cluster from local-content-strategy and needs to brief the content, asks "what should this page cover", "brief me on [topic] for local SEO", "what concepts should my location page cover", or needs to know what depth to cover each topic at. Also trigger when producing briefs in bulk for a content production run. This skill combines semantic content brief methodology (concept coverage, entity requirements, depth assignments, question mapping) with local SEO specificity (geo-modified entities, local intent signals, GBP-to-page consistency, local schema requirements, AI visibility considerations). Output is a complete brief that a writer or Claude CLI generation loop can execute directly.

jpoindexter Skill

Use when diagnosing why a team, publication, or product keeps shipping weak or dishonest data graphics; when chart production is owned by art, brand, or marketing alone; when a brief claims the audience won't understand, statistics are boring, or 'if you have to explain it, don't use it'; when auditing what share of a report's displays are relational; or when deciding who must review a data display before it ships.

lukaskellerstein Bundle

Create a comprehensive design language and styleguide for any project — websites, apps, blogs, presentations, marketing pages. Given a project type, brand, and audience, produces aesthetic direction, font selections with pairings, color strategy, spacing philosophy, imagery style, and tone. Use when the user asks to "create a styleguide", "define the design language", "what fonts should I use", "choose a color palette for my project", "design direction for my website", "how should my app look", "visual identity", or "brand style". References design-system for technical implementation and media-plugin for asset generation.

christopheralphonse Skill

Surfaces product expansion, reduction, trust, and positioning opportunities one decision at a time.

alihusains Skill

Builds a search content brief grounded in observed intent: classifies the query's intent, reads what currently ranks to infer what the searcher wants, sets the page type and the questions the page must answer, and defines internal linking and success measurement. Use when planning a page or article intended to earn organic search traffic; trigger on 'SEO brief', 'what should this page target', 'we want to rank for X', 'content brief for the blog', 'keyword research for this topic'. Not for paid campaign briefing (use marketing-campaign-brief), not for verifying claims inside the finished copy (use marketing-claim-substantiation), and not for technical crawl, indexation, or site-speed remediation.

alihusains Skill

Reviews marketing or client-facing copy claim by claim, classifies each claim type, demands a named and dated source, and returns a verdict of SUPPORTED, NEEDS-QUALIFIER, or UNSOURCED — never a rewrite that quietly weakens an unsupported claim. Use before publishing web copy, ads, decks, PR, or sales collateral; trigger on 'check these claims', 'is this copy compliant', 'can we say this', 'substantiate', 'legal review of the copy', 'we claim we are the fastest'. Not for writing the campaign that will carry the claims (use marketing-campaign-brief), not for search-intent content planning (use marketing-seo-content-brief), and not for verifying a metric's calculation logic (use data-analytics-metric-definition).

brucelanlan Bundle

Peter Lynch AI — GARP / PEG, consumer growth, everyday observations

brucelanlan Bundle

Philip Fisher AI — growth quality / scuttlebutt, tech and specialty

bxmaximum Skill

Covers SEO module — sitemap generation, robots.txt, webmaster/search-engine engines, keywords/tools orientation; links to iblock IPROPERTY / InheritedProperty for page meta. Applied for crawl maps, Webmaster/Search Console wiring, SEO tooling. Key terms — Sitemap, Generator, Job, RobotsFile, Webmaster, SearchEngine, InheritedProperty, IPROPERTY_TEMPLATES.

bxmaximum Bundle

Iblock types/elements/sections, ORM compileEntity, properties, SEO templates. Use for content iblock work.

orientpine Skill

visual-generator gov 테마(정부/공공기관 PPT 슬라이드) 무드 팔레트. theme=gov일 때 사용. 9종 무드(technical-report, growth, clarity, connection, innovation, tech-focus, knowledge, presentation, workshop) 각각 4색 팔레트 제공.

orientpine Skill

visual-generator seminar 테마(세미나/발표 자료) 무드 팔레트. theme=seminar일 때 사용. 9종 무드(technical-report, clarity, tech-focus, growth, connection, innovation, knowledge, presentation, workshop) 각각 4색 팔레트 제공.

harshanandak Bundle

Heavyweight EXTERNAL research reports — market, industry, competitive, strategic — via Parallel AI's paid pro/ultra processors that crawl and synthesize dozens of sources into one long cited report. Use when the user wants a market analysis, competitive landscape, industry deep-dive, multi-vendor/technology comparison, strategic recommendations, or market sizing/growth outlook — any multi-source synthesis needing more than 3-4 web searches. Typical phrasings: "market analysis of X", "competitive landscape comparing A/B/C", "industry deep-dive on...", "deep research report on...", "strategic report with predictions for 2027". WRONG tool for quick facts, a single-page fetch, one-URL scraping, or small structured-field extraction — use built-in WebSearch/WebFetch. Also NOT the Forge RESEARCH or PLAN stage: "run the research stage", "do Phase 2", or codebase/OWASP/DRY investigation into a design doc route to `research` and `plan` (they may INVOKE this skill). Requires PARALLEL_API_KEY.

gtrabanco Skill

Internal SEO review pass of the agentic-workflow review pack — composed in-turn by review-change and product-audit; not a menu entry. Checks changed web pages/routes for indexability, metadata, and structured data — applies only to public web surfaces. Findings only; never edits code.