Marketing & Growth
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
-
agent-engineer-master Bundle Audit BrandAudits and evolves brand positioning, voice consistency, and messaging for an existing brand. Works across personal brands and DTC/ecommerce store brands. Runs a structured audit across positioning, voice, visual direction, and content pillars, then produces a scorecard with specific fix recommendations. Also develops reusable messaging frameworks (positioning statements, value propositions, pillar definitions). Use for brand health checks, positioning refreshes, and messaging framework development. Do NOT invoke for building a brand from scratch (use /build-brand), content creation, or product copy.
-
agent-engineer-master Skill Stress TestThree-phase strategic decision analysis combining verbalized sampling (Stanford arXiv 2510.01171), customizable analytical lenses, and a structured decision brief. Surfaces tail-distribution insights — the non-obvious, suppressed analyses that mode-collapsed prompting misses. Adapted from @alex_prompter's Model Council article (April 2026) for single-Claude use. Works on any high-stakes decision: founder pivots, DTC category selection, brand positioning, workstream prioritisation, pricing, hiring.
Audited -
agent-engineer-master Bundle Write ReportReview-only quality grader for reader-facing analytical deliverables (HTML reports, executive briefs, strategy decks, decision documents). Modes: spec (returns authoring template), spec-judge (grades the storyline before writing), review pass 1 (argument structure), review pass 2 (readability), review pass 3 (humanization — verifies the caller's humanize edit landed: zero em-dashes, no AI tells, human texture); each pass gates the next. Returns structured violation reports; the CALLING skill applies fixes. Rule of thumb: if a human will read it, it goes through this review; machine artifacts, agent-read repo docs, and working drafts do not. Invoke via 'run write-report on X', 'get an authoring spec', or 'judge this storyline'. Do NOT use for SEO review (use seo-review-loop), code review, fact-checking, or short chat replies. Full mode/strictness/doc-type details in the skill body.
Audited -
agent-engineer-master Bundle Marketing PlanMarketing Plan
-
agent-engineer-master Bundle Analyzing Dtc StoresUse when the user provides a DTC or ecommerce store URL and asks for a teardown, breakdown, brand analysis, competitor teardown, investor memo, store audit, deep dive, or 'what's going on with [brand]'. Produces an investor-grade markdown teardown report covering brand, market, unit economics, supply chain, channel mix, marketing, reviews, agentic-commerce readiness, risks, and a falsifiable verdict. Triggers: 'dtc teardown', 'brand teardown', 'store teardown', 'competitor teardown', 'analyze this store', 'investor memo on [brand]', 'break down [store url]'. Do NOT use for SEO-only audits, design-system extraction, lead-gen scraping, or general web scraping with no brand/investor focus.
-
agent-engineer-master Bundle Size MarketProduces a granular market sizing for a defined industry/sub-segment using McKinsey G3 granular-growth decomposition + arenas qualification screen, with top-down and bottom-up triangulation. Output: market-sizing.md with TAM/SAM/SOM, ≥3 sub-segment growth-rate decomposition, explicit de-averaging statement, and V/C/A/I provenance tags on every numeric claim. Sized to PE-CDD speed. Triggers on 'size the [industry] market', 'TAM SAM SOM for [industry]', 'how big is the [industry] market', 'market sizing for [industry]', 'granular market sizing'. Sub-skill of analyze-industry but invocable standalone. Do NOT activate for single-company revenue forecasting (use build-company-model), customer-segment demand analysis (use analyze-demand), or competitive share analysis (use map-competitive-arena).
-
agent-engineer-master Bundle Analyze DemandStructural demand-side analysis for a defined industry: JTBD (Christensen/Ulwick — functional + emotional + social), JTBD-based segmentation (NOT demographic), substitution risk per segment (named cross-category candidates + switching cost + likelihood), WTP drivers per segment, and named leading demand signals. Output: demand.md — surfaces disruption threats before they show in share data. Sub-skill of analyze-industry, also invocable standalone. CONDITIONAL: orchestrator SKIPS when ALL three hold — market mature (>20yr) AND demand volatility <±2% AND no substitution threat flagged in Five Forces; standalone caller decides. Triggers: 'analyze demand for [industry]', 'JTBD for [industry]', 'customer segmentation for [industry]', 'substitution risk for [industry]', 'WTP drivers in [industry]'. Do NOT use for product-level JTBD, single-company positioning (use build-company-model), market sizing (use size-market), or supply-side competition (use map-competitive-arena).
-
agent-engineer-master Bundle Map Five ForcesProduces a Porter Five Forces analysis extended with complementors (sixth force, Brandenburger/Nalebuff) and AI-as-named-force (cost-structure impact + new-entry vector + data-intermediary position) for a defined industry. Output: five-forces.md naming THE governing force that determines this industry's profit distribution in one causal sentence, plus per-force intensity assessment with V/C/A/I-tagged evidence and explicit profit-pool cross-reference. Sub-skill of analyze-industry but invocable standalone. Triggers on 'five forces analysis for [industry]', 'Porter analysis for [industry]', 'industry-structure analysis for [industry]', 'is [industry] structurally attractive'. Do NOT activate for single-company competitive positioning (use map-competitive-arena or build-company-model), market sizing (use size-market), or moat assessment of a specific company (use assess-moat-sources).
-
agent-engineer-master Bundle Reimagine IndustryProduces a ranked shortlist of venture concepts for disrupting an industry via a 6-phase workflow (Industry Deconstruction → Value Chain Pain Audit → Enabling Conditions Scan + capability seeds → Framework Application → Idea Generation via eight structural moves → Stress Test). Runs two generation lanes: an incumbent-anchored lane (Blue Ocean ERRC, Aggregation, Decoupling, Counter-positioning) and a first-principles lane (Phase 3 capability seeds + Move 8 capability-first + Thiel's Secrets reframed as testable bets, never truth-gated). The incumbent:capability mix is allocated per-industry from Phase 1-3 signals and ratified by the human at Gate 2 (not hardcoded), with a ≥1-per-lane floor. Every concept ships as a bet (load-bearing hypothesis + cheapest validation test); the human gate is test-worthiness, not conviction. Built against a disruption-dataset.yaml from inherited analyze-industry outputs or fresh librarian research. Three approval gates. Reimagination-specific bar test (≥3 non-obvious concepts, ze
-
agent-engineer-master Bundle Assess Moat SourcesAssesses which of Helmer's 7 Powers (scale economies, network economies, counter-positioning, switching costs, branding, cornered resource, process power) protect incumbents in a defined industry, how durable each is over the analysis horizon, and which Power combination the winning archetype must hold. Output: moat-sources.md with per-Power present/absent + intensity, benefit + barrier decomposition for each present Power, durability rating (erosion timeframe + vector), buildability for a new entrant or roll-up, winner-archetype Power profile, durability risks, and reconciliation against value-chain-profit-pools.md if present. Sub-skill of analyze-industry; invocable standalone. Triggers on 'assess moat for [industry]', '7 powers analysis of [industry]', 'how durable is the moat in [industry]', 'moat durability [industry]', 'will the moat hold'. Do NOT use for single-company moat (use build-company-model), customer-lock-in only (use analyze-demand), or share analysis (use map-competitive-arena).
-
brennanjcollins Skill P L Translation CoachCoaches PMs to translate product metrics into P&L (Profit & Loss) language — positioning their product as a profit center rather than a cost center, calculating contribution margin, building ROI-based budget defenses, and speaking the language of CFOs and finance teams.
-
brennanjcollins Skill Impostor To StrategistConvert impostor syndrome from a career liability into strategic fuel — diagnosing the specific competence gap behind the feeling, building a personal development strategy around it, and stacking strengths others don't have. Coaches new PMs, recently promoted leaders, and career changers through Brennan Collins' Insecurity-to-Strategy framework.
-
brennanjcollins Skill Resume As Product CoachRedesign your PM resume using product thinking — treating it as a conversion funnel where the summary creates intrigue, bullets tell strategic stories, and keywords match your target niche. Catches generic messaging, delivery-language bias, and the 'biography trap' that makes experienced PMs invisible to hiring managers.
-
brennanjcollins Skill Four Pillars Pm CheckEvaluate your product thinking across Brennan Collins' four pillars of PM — Strategy, Delivery, Customer Experience, and Growth — with 0-5 scoring per pillar, bias/blind-spot identification, and phase-appropriate coaching to stop you from leaning on your comfort zone.
-
brennanjcollins Skill Offer Negotiation PlaybookNegotiate PM job offers using leverage, not emotion — building competing offers, analyzing total compensation, evaluating startup equity, setting walk-away thresholds, and calibrating to market conditions. Coaches first-time negotiators, lateral movers, and startup equity evaluators through Brennan Collins' systematic negotiation framework.
-
brennanjcollins Skill Pm Interview CoachPractice PM interviews as conversations, not performances — replacing rehearsed STAR-method answers with natural storytelling that shows how you think. Simulates behavioral, product sense, and strategy questions with realistic follow-ups, then coaches on hedging language, impact framing, and the 'show your thinking' principle that separates hires from passes.
-
brennanjcollins Skill Career Transition NavigatorMap your non-PM background onto the Four Pillars of product management (Strategy, Delivery, Customer Experience, Growth) to discover you already have 3 out of 4 covered. Coaches engineers, designers, data scientists, consultants, and project managers through the PM career pivot with transferable skills mapping, vocabulary translation, and a gap-closing plan.
-
brennanjcollins Skill Niche Job Search StrategistRun your PM job search like a product launch — define your ICP (ideal company profile), narrow your messaging to a specific niche, and generate warm referrals instead of cold applications. Catches the 'spray and pray' trap, coaches the counter-intuitive 'fewer applications, better results' strategy, and builds a 90-day search plan.
-
iwanalq Bundle Doubao Creative Video当用户需要通用视频生成、视频创作、视频提示词规划或文生/图生视频时使用,包括创意视频、产品广告、商品广告、UGC口播/带货/信息流视频、marketing/TVC风格广告、企业宣传片、商务视频、品牌形象片、产品功能介绍、带旁白视频,以及带 ref/参考素材的视频生成。禁止用于短剧创作、剧情脚本、分集剧情、角色扮演故事或影视叙事创作;此类需求应调用 doubao-creative-drama。仅当用户明确要求把短剧/剧情素材改造成普通视频、商业广告、UGC 或企业宣传视频时,才使用本 skill。
-
rome-os Bundle SEO Content WriterWrite SEO blog posts, articles, landing pages with keyword integration, header optimization, and snippet targeting. SEO文章写作/内容优化
-
rome-os Bundle Meta Tags OptimizerOptimize title tags, meta descriptions, Open Graph, Twitter cards for maximum CTR with A/B variations. 标题优化/元描述/CTR
-
rome-os Bundle Geo Content OptimizerOptimize content for AI citations in ChatGPT, Perplexity, AI Overviews, Gemini, Claude. AI引用优化/GEO优化/AI搜索
-
rome-os Bundle Content Quality AuditorPublish-readiness gate: 80-item CORE-EEAT audit with weighted scoring, veto checks, and fix plan. 内容质量/EEAT评分
-
rome-os Bundle Schema Markup GeneratorGenerate JSON-LD structured data for FAQ, HowTo, Article, Product, LocalBusiness rich results. Schema标记/结构化数据
-
rome-os Bundle Domain Authority Auditor40-item CITE domain audit: citation, impact, trust, entity scoring with veto checks. 域名权威/网站可信度
-
idkwhatimd0ing Bundle Blog WriterWrite or expand Hackathon Playbook blog posts in `lib/blog.ts` using the site's rich content block system and SEO rules. Use this skill whenever the user asks for a new article, blog idea, SEO post, content update, or anything that should become a `/blog/[slug]` entry, even if they only describe the topic casually.
-
ominou5 Bundle Group FunnelBuilds a 2-page community group growth funnel. Drives free opt-ins to a group (Skool, Whop, Facebook Group, Discord, or any community platform) using a lead magnet. Use when the goal is to grow a free or paid community.
-
ominou5 Skill Marketing StackIntegration guide for connecting funnels to marketing tools. Covers email providers (Mailchimp, ConvertKit, ActiveCampaign), payment processors (Stripe), CRM (HubSpot), and automation platforms.
-
andvl1 Skill Vision BootstrapDerive the project's vision.md (north star) from existing context - README, CLAUDE.md, git history, coordinator memory, and a short interview. Triggers on "bootstrap vision", "create vision.md", "set the project vision", "no vision.md yet", "define the general line". Run once, then the coordinator keeps it.
Audited -
heymegabyte Bundle Brand And Content SystemExtract real brands (Wayback for rebuilds). Copy system, headline/CTA rules, trust surfaces, legal pages, SEO+structured data, anti-AI-slop, microcopy, DESIGN.md, W3C DTCG tokens, pSEO 5 types, GEO/AI search.
-
heymegabyte Bundle Observability And GrowthFull instrumentation from day one. PostHog consolidates product analytics + feature flags + error tracking (one platform, one bill). GA4 via GTM (14-step automation, custom dimensions over events, server-side tagging). Sentry (deep error tracking + performance). Stripe (webhook-first with idempotent processing). Listmonk on Coolify (newsletters via Amazon SES SMTP relay). PLG 7-layer framework. Programmatic SEO (5 page types). Incident auto-remediation via Sentry→Inngest pipeline. AI search (GEO) awareness. Local business conversions (phone_click, direction_click, form_submit, booking_click) with CRO patterns for both SaaS and local.
-
arnavpuri Skill Landing Page DesignHigh-converting landing page design with proven section frameworks and conversion patterns. Trigger: user asks to "build a landing page", "create a homepage", "design a marketing page", "make a product page", "build a SaaS landing page", "create a signup page", or any marketing/conversion-focused web page.
Audited -
dasein108 Skill Marketing GuruUmbrella orchestrator for a Slope Studio channel's viral-growth loop. Use to run the whole ideate→deploy→measure→learn cycle, read channel state, pick the next bet, or write a growth brief.
-
dasein108 Skill Marketing AutopilotUse specifically for hands-off scheduling of the Slope Studio growth loop: each tick asks what is due, then runs one due action such as measure, learn, ideate, produce, or idle.
-
dasein108 Skill Guerrilla MarketingOperator playbook for `studio guerrilla` — post a capped number of on-topic, transcript-grounded comments per day under other creators' recent videos from the configured channel, to attract viewers indirectly. Use to run the comment loop (`tick`), deploy the commenter to a VPS, generate a preview batch to read before posting, show posted comment links, tune the age window / daily cap, check the circuit breaker, or manage the watchlist.
-
dasein108 Skill Marketing Measure LearnUse 48-72h or more after publishing to measure deployed Slope Studio bets, score virality, test assumptions, and update the learned channel strategy.
Frequently asked questions
What are Marketing & Growth agent skills?
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
Which Marketing & Growth skills are most installed?
Popular Marketing & Growth skills on SkillMD right now include reimagine-industry, audit-brand, stress-test. Rankings shift as installs change; sort this page by "Most installs" for the live list.
Do Marketing & Growth skills work with Claude Code and Cursor?
Yes. Every skill here ships as a SKILL.md file, an open format that works in Claude Code, Claude.ai, Cursor, Codex, Windsurf, and 60+ other agents. Install one with npx skillmds@latest add <owner>/<name>, or copy the file into your agent's skills directory.