Marketing & Growth
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
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brycewang-stanford Skill Jde Literature PositioningUse when staking a manuscript's contribution against the development-economics literature for the Journal of Development Economics (JDE). Positions the paper at the frontier; it does not write a standalone survey.
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brycewang-stanford Skill Jim Contribution FramingUse when articulating what a Journal of International Marketing (JIM) manuscript contributes — converting results into theory advances for international marketing and decisions for border-crossing managers, and defending against the "context extension" verdict. It frames the payoff; jim-writing-style polishes the prose.
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brycewang-stanford Skill Jom Literature PositioningUse when positioning a Journal of Operations Management (JOM) manuscript within the operations and supply chain management conversation — joining a live OM/SCM debate, distinguishing the paper from analytical OM work, and aligning the framing with the target Department's mission.
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brycewang-stanford Skill Jppm Topic SelectionUse when testing whether a research question is policy-first enough for the Journal of Public Policy & Marketing (JPP&M), and which of its domains and paper shapes it fits, before design and data are locked. Settles fit and outlet; it does not build the theory of the policy lever (jppm-theory-development).
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brycewang-stanford Bundle Jams SubmissionUse when running the final pre-submission preflight for a Journal of the Academy of Marketing Science (JAMS) manuscript — Springer Editorial Manager portal, double-anonymized blinding, APA style, the blinded title page, data/code availability, and declarations. Checks readiness to submit; it does not handle the post-decision response (jams-rebuttal).
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brycewang-stanford Skill Cjms Literature ReviewUse when building the literature review and contribution positioning for a 《中国管理科学》 (Chinese Journal of Management Science) manuscript — running the Chinese and international literatures as two lanes and pinning a nameable methodological increment. Positions the paper; it does not construct the model itself.
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brycewang-stanford Skill Jfqa WorkflowUse when routing a Journal of Financial and Quantitative Analysis (JFQA) manuscript — decides which jfqa-* skill to use next across topic selection, literature positioning, identification, data analysis, contribution framing, tables/figures, writing style, the code-sharing archive, review process, submission preflight, and R&R rebuttal. Start here when unsure what to do next.
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brycewang-stanford Skill Jmsc Fit PositioningUse when judging whether a manuscript fits 《管理科学学报》 (Journal of Management Sciences in China) — a 数理/定量 (mathematical / quantitative) management-science journal whose deliverable is a model plus provable properties plus an algorithm. Use when the draft is regression coefficients + policy talk, or survey-SEM, to detect OFF-FIT and re-route to 管理世界 / 南开管理评论 / 金融研究. Use before drafting and whenever a reviewer asks whether the contribution is in method or in conclusion.
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brycewang-stanford Skill Smr Literature PositioningUse when positioning a Sociological Methods & Research (SMR) manuscript against the methods literature across sociology, statistics, econometrics, psychometrics, and computational social science, and avoiding sibling-journal misattribution. Maps the contribution onto prior methods; does not derive or simulate.
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brycewang-stanford Skill Apsr Literature PositioningUse when positioning an American Political Science Review (APSR) manuscript against the literature so it reads as a discipline-wide contribution. APSR readers span subfields, so the paper must engage the literatures they expect and avoid the desk-rejection trigger of "failure to engage the relevant literatures." Stakes the contribution; it does not write the lit review.
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brycewang-stanford Skill Jie Literature PositioningUse to position a Journal of International Economics (JIE) manuscript against the international-trade or open-economy-macro frontier — staking the contribution against gravity/structural-trade or international-finance literatures without writing a standalone survey. Sharpens positioning; it does not draft the paper.
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brycewang-stanford Skill Jim Literature PositioningUse when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table, and pre-empting the "incremental extension" verdict. It positions the claim; jim-contribution-framing writes the payoff.
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brycewang-stanford Skill Jae Literature PositioningUse when positioning a Journal of Accounting and Economics (JAE) manuscript within the positive-accounting and economics literatures — joining the right conversation (capital-markets, contracting, disclosure, standards), engaging seminal economics-based work, and avoiding gap-spotting.
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brycewang-stanford Skill Jfi Literature PositioningUse when working on a Journal of Financial Intermediation manuscript to stake the contribution against the banking and financial-intermediation frontier — name the closest intermediation papers and the precise mechanism gap you fill. It positions; it does not write a standalone survey.
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brycewang-stanford Skill Jppm Theory DevelopmentUse when building the conceptual backbone of a Journal of Public Policy & Marketing (JPP&M) manuscript — theorizing why a policy lever changes marketplace behavior, for whom, and with what unintended effects. Builds the theory of the lever; it does not design the studies (jppm-methods).
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brycewang-stanford Skill Jams Data AnalysisUse when running and reporting the analysis for a Journal of the Academy of Marketing Science (JAMS) manuscript — selecting the estimator that matches the design (SEM/PLS, HLM, regression/econometrics, experiments, meta-analysis), reporting effect sizes and uncertainty, and translating estimates into managerial magnitudes. Executes and reports; jams-methods designs the study and jams-contribution-framing states the payoff.
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brycewang-stanford Skill Jams Writing StyleUse when shaping the prose, abstract, and introduction of a Journal of the Academy of Marketing Science (JAMS) manuscript so the dual theory-and-managerial contribution lands in the journal's voice. Polishes exposition; it does not state the contribution (jams-contribution-framing) or run the submission preflight (jams-submission).
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brycewang-stanford Skill Aos Literature PositioningUse when situating an Accounting, Organizations and Society (AOS) manuscript in the literature — entering one of the journal's own long-running conversations, engaging the interdisciplinary sources (organization theory, sociology, psychology) those conversations draw on, and marking precisely what the paper adds. Positions the argument; it does not build the theory itself (aos-theory-development).
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brycewang-stanford Skill Epsl Literature PositioningUse when positioning an Earth and Planetary Science Letters (EPSL) manuscript against prior work. EPSL's readership spans geochemistry, geophysics, geodynamics, geochronology and planetary science, so the knowledge gap must be framed across sub-fields and against the frontier, not inside one method community. It frames the gap and citations; it does not fabricate references.
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brycewang-stanford Skill Est Literature PositioningUse when positioning an Environmental Science & Technology (ES&T) manuscript against prior work across environmental chemistry, engineering, toxicology, and policy. ES&T is multidisciplinary, so the paper must engage the right literatures and state the knowledge gap it closes. It frames the gap and citations; it does not fabricate references.
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brycewang-stanford Skill Jmcb Literature PositioningUse when staking a Journal of Money, Credit and Banking (JMCB) manuscript's contribution against the monetary, banking, and macro-finance literature and its sibling journals. Sharpens the "what is new and why JMCB" claim; it does not invent citations or evidence.
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brycewang-stanford Skill Jams Review ProcessUse when understanding how Journal of the Academy of Marketing Science (JAMS) review and decisions work — the Springer Editorial Manager flow, the double-anonymized developmental review, the area-editor structure, the dual theory-and-managerial evaluation bar, and how to read a decision letter. Explains the process and reads the letter; it does not draft the response (jams-rebuttal).
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brycewang-stanford Skill Jams Tables FiguresUse when building exhibits for a Journal of the Academy of Marketing Science (JAMS) manuscript — the conceptual model figure, measurement and structural tables, interaction/simple-slopes plots, and managerial summary exhibits in APA style. Makes each exhibit self-contained and decision-relevant; it does not write the surrounding prose (jams-writing-style).
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brycewang-stanford Skill Pom Literature PositioningUse when positioning a Production and Operations Management (POM) manuscript within an operations conversation — against the target Department's prior work and adjacent OM journals (M&SOM, Management Science, Operations Research, JOM). Positions the paper; it does not build the model (pom-theory-development) or state the contribution (pom-contribution-framing).
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brycewang-stanford Skill Bjps Literature PositioningUse when positioning a British Journal of Political Science (BJPS) manuscript against the literature so it reads as a contribution of wide, cross-subfield, international interest. BJPS readers span subfields and countries, so the paper must engage the literatures they expect and avoid the desk-screen trap of looking parochial. Stakes the contribution; it does not write the lit review.
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brycewang-stanford Skill Jmsc Problem FormulationUse when formalizing the decision problem before model building for a 《管理科学学报》 (Journal of Management Sciences in China) manuscript — identifying the decision maker(s), decision variables, timing / information structure, uncertainty, and the objective, so the problem is well-posed. Use right after fit positioning and before jmsc-model-building; use when you cannot yet say who chooses what under which constraints, or when it is unclear whether the problem is optimization, game, or control.
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brycewang-stanford Skill Jppm Contribution FramingUse when sharpening the policy contribution of a Journal of Public Policy & Marketing (JPP&M) manuscript — the 300-word Policy Contribution Statement, regulator-actionable implications, and the line between evidence and advocacy. Frames the contribution; it does not produce the estimates (jppm-data-analysis).
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brycewang-stanford Skill Jams Topic SelectionUse when choosing or sharpening the research question for a Journal of the Academy of Marketing Science (JAMS) manuscript — confirming it is a broad, managerially consequential marketing-science question and routing it away from sibling marketing journals. Frames the question; it does not build the theory (jams-theory-development) or run the analysis.
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brycewang-stanford Skill Popdevr Literature PositioningUse when positioning a Population and Development Review (PDR, Wiley / Population Council) manuscript against the population-and-development literature so it reads as a broad-interest contribution. PDR readers span demography, economics, environment, and policy, so the paper must engage both the population-science conversation and the development debate it touches. Stakes the contribution; it does not write the lit review.
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brycewang-stanford Skill Restat Literature PositioningUse when the marginal contribution of a The Review of Economics and Statistics (REStat) manuscript against the closest prior work is fuzzy, generic, or oversold. Stakes the contribution precisely; it does not run analysis or write the full literature review.
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brycewang-stanford Skill Aerj Literature PositioningUse when positioning an American Educational Research Journal (AERJ) manuscript in the literature. AERJ readers span the whole field, so the paper must engage the literatures a general education-research audience expects and speak past its own subfield. Builds the positioning argument; it does not write the literature review for you.
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brycewang-stanford Skill Ajps Literature PositioningUse when positioning an American Journal of Political Science (AJPS) manuscript against the literature. AJPS is double-blind, so positioning must engage the relevant debates while keeping the manuscript fully anonymized (third-person self-citation, no first-person "we showed"). Stakes the contribution; it does not write the lit review.
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brycewang-stanford Skill Jedpsych Literature PositioningUse when positioning a Journal of Educational Psychology manuscript against the educational-psychology literature. JEP gives more room than a short-report journal (up to ~12,000 words), but the contribution must still be stated as a precise advance over the closest prior learning/instruction work, not a survey. Stakes the contribution; it does not write the literature review.
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brycewang-stanford Skill Jqte WorkflowUse when deciding which jqte-* sub-skill to invoke next, or when sequencing manuscript work from fit positioning through rebuttal for 《数量经济技术经济研究》 (The Journal of Quantitative & Technological Economics, JQTE). Routes — does not replace — the specialized skills, and cross-routes to other journals when the contribution is clean causal, industrial-policy, or pure modeling.
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brycewang-stanford Skill Jppm Literature PositioningUse when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M lane against siblings. Positions the contribution; it does not build the framework (jppm-theory-development) or design studies (jppm-methods).
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brycewang-stanford Skill Jibs Contribution FramingUse when turning results into an explicit contribution to international-business theory for a Journal of International Business Studies (JIBS) manuscript — stating what the field learns about cross-border activity, why it is non-incremental, and its implications for IB theory, practice, and (per JIBS's mission) societal impact. Frames the claim; it does not run analysis (jibs-data-analysis) or position the literature (jibs-literature-positioning).
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Frequently asked questions
What are Marketing & Growth agent skills?
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
Which Marketing & Growth skills are most installed?
Popular Marketing & Growth skills on SkillMD right now include jams-submission, jde-literature-positioning, jim-contribution-framing. Rankings shift as installs change; sort this page by "Most installs" for the live list.
Do Marketing & Growth skills work with Claude Code and Cursor?
Yes. Every skill here ships as a SKILL.md file, an open format that works in Claude Code, Claude.ai, Cursor, Codex, Windsurf, and 60+ other agents. Install one with npx skillmds@latest add <owner>/<name>, or copy the file into your agent's skills directory.