Marketing & Growth
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
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brycewang-stanford Skill Jbv Literature PositioningUse when positioning a Journal of Business Venturing (JBV) manuscript in the entrepreneurship literature — joining a live conversation, problematizing assumptions instead of gap-spotting, and engaging across economics, psychology, and sociology. Positions the paper; it does not derive the mechanism (jbv-theory-development) or state the contribution claim (jbv-contribution-framing).
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brycewang-stanford Skill Jedpsych Data AnalysisUse when analyzing and reporting results for a Journal of Educational Psychology manuscript. JEP expects analyses that respect nesting (multilevel/SEM/growth models), report educationally meaningful effect sizes with confidence intervals, test mechanisms (mediation/moderation), and follow JARS with full disclosure. Guides analysis norms; it does not fabricate results.
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brycewang-stanford Skill Jms Literature PositioningUse when positioning the contribution against the literature for a Journal of Management Studies (JMS) manuscript — locating the paper in a named theoretical conversation and showing what it adds. Stakes the contribution; it does not build the mechanism (jms-theory-development) or write the closing contribution paragraph (jms-contribution-framing).
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brycewang-stanford Skill Jmr Literature PositioningUse when positioning a Journal of Marketing Research (JMR) manuscript against the closest behavioral, modeling, and methods literatures so the contribution reads as a genuine advance — not a better application of an existing design or model. Spans both of JMR's methodological streams and uses AMA author-year citation conventions.
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brycewang-stanford Skill Jme Literature PositioningUse when positioning a Journal of Monetary Economics (JME) manuscript against the monetary-economics and macroeconomics frontier — staking the contribution against monetary-policy, business-cycle, DSGE, intermediation, and expectations literatures without writing a standalone survey.
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brycewang-stanford Skill Jpube Literature PositioningUse when positioning a Journal of Public Economics (JPubE) manuscript against the public-finance literature — locating the contribution relative to the tax, social-insurance, public-expenditure, and optimal-policy frontier without writing a standalone survey. Positions the paper; it does not frame the core contribution (use jpube-contribution-framing).
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brycewang-stanford Skill Jams MethodsUse when matching the research design to the claim for a Journal of the Academy of Marketing Science (JAMS) manuscript — construct validity and measurement, survey/SEM design, secondary-data identification, experiments, or meta-analysis. Designs the study and stress-tests validity; jams-data-analysis executes and reports the estimates.
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brycewang-stanford Skill Revacc Contribution FramingUse when results exist but the "so what for accounting" is thin for a Review of Accounting Studies (RAST) manuscript — turning estimates or propositions into one sharp, defensible accounting contribution. Sharpens the claim; it does not position against the literature (revacc-literature-positioning) or polish the prose (revacc-writing-style).
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brycewang-stanford Skill Restud Literature PositioningUse when positioning a The Review of Economic Studies (REStud) manuscript against the closest related work — confronting the nearest papers and stating the marginal contribution precisely. Sharpens positioning; does not write the full introduction or run empirics.
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brycewang-stanford Skill Ahr Historiography PositioningUse when positioning an American Historical Review (AHR) manuscript within the historiography so it reads as an intervention, not a report. AHR readers are historians across fields who expect you to engage the relevant scholarship and say precisely what you change. Stakes the contribution against prior work; it does not write the literature survey.
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brycewang-stanford Skill Car Contribution FramingUse when turning results into an explicit contribution for a Contemporary Accounting Research (CAR) manuscript — articulating what the paper adds to accounting knowledge and to practice/standard-setting, adapted to whether the contribution is archival evidence, an experimental mechanism, or an analytical insight. Frames the contribution; it does not position the literature (car-literature-positioning).
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brycewang-stanford Skill Eursr Literature PositioningUse when positioning a European Sociological Review (ESR) manuscript against the literature so it reads as a contribution to a comparative, theory-driven quantitative debate rather than a national note. Stakes the contribution in a European sociological debate and names the closest prior estimates; it does not write the literature review.
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brycewang-stanford Skill Jar Literature PositioningUse when positioning a Journal of Accounting Research (JAR) manuscript within the accounting literature — stating the conversation you join, the marginal contribution over prior archival/disclosure/audit work, and why JAR (not TAR/JAE/RAST/CAR) is the home. Positions the paper; it does not build the mechanism (jar-theory-development) or articulate the discussion-section contribution (jar-contribution-framing).
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brycewang-stanford Skill Joap Literature PositioningUse when positioning a Journal of Applied Psychology (JAP) manuscript against the I-O literature so the theoretical contribution is unmistakable. JAP expects the gap and the advance stated against the closest prior work — and a clear distinction from sibling venues (Personnel Psychology, AMJ, OBHDP, JOB). Stakes the contribution; it does not write the literature review.
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brycewang-stanford Skill Jbf Literature PositioningUse when positioning a Journal of Banking & Finance manuscript against banking, intermediation, corporate finance, investments, regulation, and capital-market literatures so the contribution is precise rather than a generic finance literature review.
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brycewang-stanford Skill Jcp Literature PositioningUse when staking a Journal of Consumer Psychology (JCP) manuscript's contribution against the consumer-psychology literature and its siblings (JCR, JMR, Marketing Science, Psychological Science). Positions the mechanism as new; it does not build the theory (jcp-theory-development) or design studies (jcp-methods).
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brycewang-stanford Skill Jedpsych Tables FiguresUse when building tables and figures for a Journal of Educational Psychology manuscript. JEP uses APA 7th-edition style and expects exhibits that report multilevel/SEM model results, effect sizes with uncertainty, and growth trajectories clearly, and that are anonymized for masked review. Designs exhibits; it does not run the analysis.
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brycewang-stanford Skill Jfe Literature PositioningUse when the related-work section of a Journal of Financial Economics (JFE) manuscript reads like a list and the marginal contribution relative to the top-3 finance frontier is not sharp. Builds the positioning argument; it does not assess identification or design.
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brycewang-stanford Skill Jim Theory DevelopmentUse when building or repairing the conceptual framework of a Journal of International Marketing (JIM) manuscript — theorizing why effects differ across countries, choosing cultural/institutional lenses, and drafting cross-national hypotheses. It builds the mechanism; jim-literature-positioning stakes the claim against prior work.
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brycewang-stanford Skill Jmf Literature PositioningUse when positioning a Journal of Marriage and Family (JMF) manuscript against the literature so it reads as a family-science contribution. JMF readers span sociology, psychology, demography, and family studies, so the paper must engage the family literatures they expect across disciplines. Stakes the contribution; it does not write the literature review.
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brycewang-stanford Skill Jppm Data AnalysisUse when estimating and stress-testing results for a Journal of Public Policy & Marketing (JPP&M) manuscript — treatment effects from experiments, DiD/RDD/synthetic-control policy evaluations, subgroup analyses for vulnerable populations, and policy-interpretable reporting. Runs the analysis; it does not choose the design (jppm-methods).
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brycewang-stanford Skill Jppm Writing StyleUse when drafting or revising the prose of a Journal of Public Policy & Marketing (JPP&M) manuscript — the policy-problem-led introduction, the 200-word abstract, dual-audience clarity, and the evidence-not-advocacy voice. Polishes the writing; it does not change design, analysis, or framing decisions.
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brycewang-stanford Skill Jams RebuttalUse when planning a revision and drafting the point-by-point response letter for a Journal of the Academy of Marketing Science (JAMS) R&R — prioritizing the editor's decisive concerns, strengthening both the theoretical and managerial contribution, and preserving double-anonymized rules. Plans and drafts the response; it does not interpret the original decision (jams-review-process).
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brycewang-stanford Skill Jams WorkflowUse when deciding which jams-* sub-skill to invoke next, or when sequencing manuscript work from question to rebuttal for a Journal of the Academy of Marketing Science (JAMS) submission. Routes — it does not replace — the specialized skills.
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brycewang-stanford Skill Pubar Literature PositioningUse when positioning a Public Administration Review (PAR) manuscript against the literature so it reads as a field-wide contribution that also informs practice. PAR readers span public management, governance, and the practitioner community, so the paper must engage the core PA debates and not just one niche. Stakes the contribution; it does not write the lit review.
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brycewang-stanford Skill Qje Literature PositioningUse when staking a Quarterly Journal of Economics (QJE) manuscript's contribution against the frontier — what it builds on, what it overturns, and why it belongs in a general-interest journal. Positions the contribution; it does not write the full literature survey.
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brycewang-stanford Skill Jegeo Literature PositioningUse when staking a Journal of Economic Geography (JEG) manuscript's contribution against both the geographical-economics and human-geography frontiers, and against sibling journals. Sharpens positioning; it does not invent citations.
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brycewang-stanford Skill Jeg Replication And Data PolicyUse when preparing Journal of Economic Growth (JEG) data availability statements, replication code, calibration files, digitized historical sources, GIS layers, and Springer Nature research-data documentation for empirical, quantitative, or theoretical growth and comparative-development papers.
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brycewang-stanford Skill Jppm Review ProcessUse when calibrating expectations for the Journal of Public Policy & Marketing (JPP&M) review cycle — desk-screen logic, the mixed reviewer pool, decision types, and what an R&R typically demands. Reads the process and the letter; drafting the response is jppm-rebuttal.
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brycewang-stanford Skill Jppm Tables FiguresUse when building exhibits for a Journal of Public Policy & Marketing (JPP&M) manuscript — event-study and DiD displays, condition-contrast tables, subgroup forest plots, and stimuli exhibits that a policy reader can act on. Builds the exhibits; it does not produce the estimates (jppm-data-analysis).
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brycewang-stanford Skill Jru Literature PositioningUse when staking a Journal of Risk and Uncertainty (JRU) manuscript's contribution against the expected-utility-and-alternatives literature. Positions the claim within risk/uncertainty scholarship; it does not invent evidence or citations.
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brycewang-stanford Skill Revacc Literature PositioningUse when the contribution relative to the accounting frontier and the sibling journals is fuzzy for a Review of Accounting Studies (RAST) manuscript — joining the right disclosure/earnings/valuation conversation and stating the marginal contribution. Positions the paper; it does not sharpen the one-sentence claim (revacc-contribution-framing) or build the mechanism (revacc-theory-development).
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brycewang-stanford Skill Asq Literature PositioningUse when situating an Administrative Science Quarterly (ASQ) manuscript within organization-theory conversations and sharpening the gap/tension it addresses. Positions the argument; it does not develop the core theory or write the methods.
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brycewang-stanford Skill Car Literature PositioningUse when positioning a Contemporary Accounting Research (CAR) manuscript within the accounting literature — identifying the conversation it joins, distinguishing it from closely related accounting/finance/economics work, and disclosing overlap with the authors' own related papers as CAR's author declaration requires.
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brycewang-stanford Skill Journal Of Marketing ResearchUse when targeting Journal of Marketing Research (JMR) or deciding whether a marketing manuscript fits this venue. Encodes the journal's fit, framing, method-and-evidence bar, house style, official-submission re-check, and desk-reject heuristics.
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brycewang-stanford Skill Jape Literature PositioningUse when positioning a Journal of Applied Econometrics (JAE) manuscript against prior work — applied-econometrics precedent, the methods you apply, and JAE's own corpus and Data Archive of replicable papers. Frames the gap as an application/replication advance under JAE's citation-style-agnostic Free Format.
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Frequently asked questions
What are Marketing & Growth agent skills?
Marketing & growth agent skills cover the full content and growth stack: SEO audits, copywriting, social posts, campaign planning, and analytics. Each skill is a safety-reviewed SKILL.md your agent loads on demand, in Claude Code, Cursor, and 60+ other agents.
Which Marketing & Growth skills are most installed?
Popular Marketing & Growth skills on SkillMD right now include jbv-literature-positioning, jedpsych-data-analysis, jms-literature-positioning. Rankings shift as installs change; sort this page by "Most installs" for the live list.
Do Marketing & Growth skills work with Claude Code and Cursor?
Yes. Every skill here ships as a SKILL.md file, an open format that works in Claude Code, Claude.ai, Cursor, Codex, Windsurf, and 60+ other agents. Install one with npx skillmds@latest add <owner>/<name>, or copy the file into your agent's skills directory.