Results for “ma”

Analyze and optimize individual pages for conversion performance. Use when the user wants to improve conversion rates, diagnose why a page is underperforming, or increase the effectiveness of marketing pages (homepage, landing pages, pricing, feature pages, or blog posts). This skill focuses on diagnosis, prioritization, and testable recommendations— not blind optimization.

Conduct systematic access reviews and certifications to ensure users have appropriate access rights aligned with their roles, covering review campaign design, reviewer selection, risk-based prioritization, and remediation tracking for compliance with SOX, HIPAA, and PCI DSS.

Comprehensive content marketing toolkit with brand voice analysis, SEO optimization scripts, content frameworks, social media strategy, and content calendar planning. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or developing content strategy. For deep SEO writing optimization, see the seo-content-writer skill.

Klaviyo API and developer integration expertise. Event tracking, SDKs, webhooks, rate limits, OAuth, catalog sync, and code patterns. Use when the user asks about Klaviyo API, integrating with Klaviyo, tracking events, building custom integrations, webhook handling, or developer implementation. For marketing strategy, flow optimization, and campaign auditing, see the klaviyo-analyst skill.

Generates a single-file HTML funnel infographic from 3-6 ordered stages with absolute values, showing conversion rates and drop-off at each step. Output is a static 9:16 vertical image with inline CSS, no JavaScript, no external dependencies.

Use when planning an ACM PODC campaign end to end — running the single annual cycle backward from the February deadline through abstract registration, lightweight double-blind review, the late-April notification, the May camera-ready, and the arXiv full version — and coordinating the regular-paper-vs-Brief-Announcement decision along the way.

Fill the fb.ai CRM with sendable leads — search (0.25/query), import, and enrich (0.075/lead) so emails are unmasked, then build the lists and segments a campaign targets. Unenriched leads are silently dropped by a send, so this skill's real job is getting emails unmasked. Run on demand.

When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," or "building many pages for SEO." For auditing existing SEO issues, see seo-audit.

Pick the right business-model canvas (Lean Canvas, Business Model Canvas, or Value Proposition Canvas) for the stage and fill it with specifics — one segment, one primary canvas, top-3 assumptions, no fluff in the moat or channel boxes. Load when the user asks to fill a business model canvas, lean canvas, value proposition canvas, model this business, map the business model, says "fill the BMC", "make a Lean Canvas", "Value Proposition Canvas for this", "model this idea", "what's the business model", "design the business model". Sub-skill of `venture-exploration`. Hard-bans "everyone" segments, generic channels ("SEO/social/content/ads"), and "unfair advantage = AI/data/network effects" with no concrete asset. Does NOT score viability — for that use `idea-evaluation`.

Use when planning a full ISCA campaign on a calendar — working back from the expected mid-November abstract and paper deadlines to freeze simulation evidence in time, staffing the winter two-round review wait, preparing for the February-March rebuttal and revision window, and branching to camera-ready, artifacts, and the June conference.

Use when the user wants to automate SEO tasks using Gemini CLI — meta titles, meta descriptions, alt text, schema markup, keyword research, or bulk page optimization. Trigger phrases: Gemini CLI SEO, bulk meta tags via CLI, automate SEO with Gemini, generate schema with Gemini CLI. For AI-powered SEO strategy see ai-seo.

When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'GTM plan,' 'launch checklist,' or 'launch momentum.' This skill covers phased launches, channel strategy, and ongoing launch momentum.

Implementation and taxonomy skill for analytics tracking — event naming, properties, tracking plans, GA4/GTM/Amplitude setup, and debugging. Use this for the "how do we actually wire this up" layer, not the "what should we measure and why" layer (that's `product-analytics` — use this skill alongside it, after the metrics/tracking-plan decisions are made). Use this — without waiting to be asked — whenever the user mentions "set up tracking," "GA4," "Google Analytics," "Amplitude," "event tracking," "UTM parameters," "tag manager," "GTM," "tracking plan," "event taxonomy," "are my events firing," "why isn't this event showing up," "naming convention for events," or "instrument this feature." Produces a concrete tracking plan (event names, properties, triggers) plus implementation and debugging steps for the tools actually in use.

Generates a premium single-page HTML landing page with 3D CSS animations, GSAP scroll effects, and mouse-parallax depth. Forcing intake (product + elevator pitch, audience register, brand overrides, tone) locks down positioning before any copy or markup is written, so the page reflects the actual product rather than generic boilerplate. Use whenever the user says 'landing for X', 'create a landing page', 'build a landing page', 'make a landing page for X', 'I need a web page for Y', or provides product/service details and wants a polished website. Also triggers on 'promotional page', 'product page', 'one-pager', 'web presence', 'sales page'. Outputs a single self-contained HTML file (Claude Code) or HTML artifact (Claude.ai). Supports configurable brand colors via CSS custom property overrides.

SEO, AEO (Answer Engine Optimization), and GEO strategy for search engines and AI visibility. Use when working on "SEO audit," "technical SEO," "on-page SEO," "AI search optimization," "AEO," "GEO," "AI visibility," "optimize for ChatGPT," "optimize for Perplexity," "AI Overviews," "answer engine optimization," "generative engine optimization," "AI citations," "featured snippets," "meta tags," "schema markup," "search ranking," "content optimization," "E-E-A-T," "structured data," "search console," "SEO health check," "why am I not ranking," "AI search readiness," "backlink strategy," "link building," "domain authority," "programmatic SEO," "SEO at scale," "template-based SEO," "AEO monitoring," "AI search monitoring," "JSON-LD," "rich snippets," "schema.org," "SERP analysis," "search intent," "site architecture," "information architecture," "URL structure," "internal linking," or "navigation." For keyword research, see keyword-research-and-clustering.

Professional CV and resume builder transforming career narratives into ATS-optimized, multi-format resumes. Integrates with career-biographer for data and competitive-cartographer for positioning. Generates PDF, DOCX, LaTeX, JSON Resume, HTML, and Markdown. Activate on 'resume', 'CV', 'ATS optimization', 'job application'. NOT for cover letters, portfolio websites (use web-design-expert), LinkedIn optimization, or interview preparation.

Pre-send email quality review and scoring across 5 dimensions (subject line, copy quality, technical/HTML, deliverability, compliance). Analyzes subject lines, body copy, HTML structure, spam triggers, and CAN-SPAM compliance. Scores 0-100 with detailed recommendations for improvement. Use when user wants to review an email before sending, check email quality, or validate marketing email best practices.

Run a source-grounded paid-advertising audit across major platforms including Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat, and X. Produces a versioned JSON audit bundle and human-readable reports with platform health scores, evidence coverage, and prioritized actions.

When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," or "SEO health check." For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup.

When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," or "SEO health check." For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup.

When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," or "SEO health check." For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup.

Use when you need high-quality stock-style images from Aura Assets (aura.build/assets) similar to Unsplash for design mockups and marketing: backgrounds, abstract wallpapers, architecture, portraits, and headshots. Includes a workflow for searching by tag on aura.build/assets and returns 5 real image URLs per category plus practical guidance for using different resolutions and aspect ratios.

Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance. Use when the user asks for an SEO audit, technical SEO review, ranking diagnosis, on-page SEO review, meta tag audit, or SEO health check. This skill identifies issues and prioritizes actions but does not execute changes. For large-scale page creation, use programmatic-seo. For structured data, use schema-markup.

Strip AI-generated tells from a draft and rewrite it in Heath's personal voice (GTM Juice). Fire whenever the user asks to "humanize", "de-AI", "clean up", "rewrite in my voice", "make this sound like me", "kill the AI tells", or "polish this draft". Also fires as the mandatory final pass inside juice-content-dispatch — every LinkedIn post, newsletter, and video script drafted there must run through this skill before the Notion write. Applies the 29-pattern Wikipedia "Signs of AI writing" catalog (em dashes, significance inflation, promotional language, rule of three, synonym cycling, inline-header lists, sycophantic tone, hyphenated word pairs, persuasive-authority tropes, signposting, etc.), then applies a hardcoded Heath-voice calibration: self-implicating first, failure-derived, plain declaratives over bumper-sticker aphorisms, no bow-tied endings, never Mixmax corporate brand voice. Forked from blader/humanizer (MIT).

SERP-based semantic topic clustering for content architecture planning. Groups keywords by actual Google SERP overlap (not text similarity), designs hub-and-spoke content clusters with internal link matrices, and generates interactive visualizations. Optionally executes content creation if claude-blog is installed. Use when user says "topic cluster", "content cluster", "semantic clustering", "pillar page", "hub and spoke", "content architecture", "keyword grouping", or "cluster plan".

Make sure to use this skill whenever the user mentions anything related to job searching on Akademikernes Jobbank, jobbank.dk, or looking for academic or highly educated positions in Denmark — even if they don't mention jobbank.dk explicitly. Also invoke this skill for questions about Danish job listings, graduate trainee positions, Ph.d. jobs, or finding work in specific industries or regions in Denmark. Trigger phrases include: jobbank, akademikernes jobbank, jobs denmark, academic jobs denmark, find job denmark, highly educated jobs, graduate job denmark, trainee position denmark, ph.d. position denmark, postdoc denmark, studiejob, fuldtidsjob, deltidsjob, vikariat, freelance job, praktikplads, job søgning, jobsøgning, søg job, ledige stillinger, nye jobs, it jobs denmark, engineering jobs denmark, marketing jobs denmark, finance jobs denmark, healthcare jobs denmark, remote job denmark, fjernarbejde, job københavn, job aarhus, job odense, nyuddannede job, job til nyuddannede, international job denmark, jo

Build and run the owner's self-branding system in a structured way across LinkedIn, Substack, dev.to, X, profile rewrites, recurring series, and comment strategy. Use when the owner asks for positioning, a branding plan, profile updates, content drafts, a publishing sequence, comment ideas, or help maintaining a consistent public voice. Optimize for operator credibility: specific experience, defensible numbers, concrete artifacts, and category ownership.

Use when someone asks what is true, false, misleading, unsupported, unknown, or genuinely complicated in a persuasive message, article, pitch, advertisement, policy claim, or viral post. Analyze propaganda, spin, selective framing, urgency, social proof, deceptive marketing, and AI-generated persuasion by tracing claims to evidence and separating literal truth from implied conclusions. Do not use to read deception from demeanor, adjudicate intent, or replace broad domain research.

When the user wants help with pricing decisions, packaging, or monetization strategy. Use when the user mentions 'pricing,' 'pricing model,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'pricing strategy,' 'pricing experiments,' 'price anchoring,' 'enterprise pricing,' 'GTM pricing,' 'price setting,' 'value-based pricing,' 'revenue optimization,' or 'pricing psychology.' This skill covers pricing research, tier structure, packaging strategy, discount frameworks, upsell mechanics, and pricing experiments.

Helps users report issues with GTM skills — incorrect advice, broken activation, missing context, or unexpected behavior. Guides through gathering the right details (skill name, prompt used, actual vs expected output, context files present) and generates a properly formatted GitHub issue. Use when users say: 'this skill gave wrong advice', 'report a bug', 'file an issue', 'skill isn't working', 'wrong output', 'skill didn't activate', 'bad recommendation', 'incorrect behavior', or 'something is broken'.

Comprehensive SEO analysis for any website or business type. Full site audits, single-page analysis, technical SEO (crawlability, indexability, Core Web Vitals with INP), schema markup, content quality (E-E-A-T), image optimization, sitemap analysis, and GEO for AI Overviews/ChatGPT/Perplexity. Industry detection for SaaS, e-commerce, local, publishers, agencies. Triggers on: SEO, audit, schema, Core Web Vitals, sitemap, E-E-A-T, AI Overviews, GEO, technical SEO, content quality, page speed, structured data.

Audit a landing page or marketing site through one lens: what is the ONE thing this page wants the visitor to do, and does every element on the page move them toward it? Reconstructs who lands on the page and why, spawns visitor-persona agents to react to it cold, maps the belief chain a visitor must climb before acting, inventories CTAs and everything competing with them, then delivers a prioritized cut/move/add/rewrite plan. Use whenever the user asks "what do we want people to do on this page", "is this page converting", "critique this landing page", "why would someone book/buy/sign up here", "audit the funnel on X page", or wants strategic critique of page content and structure (not visual polish). Works from frontend code in a repo, a live URL via browser tools, or pasted copy/screenshots. Judges persuasion and intent-alignment; for flow usability and friction use ux-audit, for visual and aesthetic quality use the impeccable critique/audit skills.

Your customer-interview target finder. Connect Salesforce (CSM-managed customer book) and a canonical ICP doc — turns "who should I interview to validate the ICP, test the positioning, learn how they found us?" into a ranked slate of ~20 customers, each with a verdict, three-bullet why, and one named buying-committee recipient ready for a CSM-mediated intro. Use when a founder, GTM leader, or PMM is starting an ICP-validation round, testing new positioning, building a win-story program, or scouting reference customers. Trigger on "find customers to interview", "ICP validation interviews", "test our positioning with customers", "customer interview targets", "who in my book matches the ICP", "build a customer research slate", "find reference customers", "who should we talk to about how they found us", "validate the ICP with real customers", or any request to convert a CSM or AE book into a prioritized interview slate. Also fires when a new ICP doc ships and needs socializing with the customers who define it.

One-command multilingual blog creation. Writes a blog post, translates it into user-specified languages, applies cultural adaptation, and emits hreflang tags, sitemap entries, and a CMS-ready language map. The complete write-to-publish pipeline for international content. Orchestrates blog-write, blog-translate, blog-localize, and (optionally) seo-hreflang. Use when user says "multilingual blog", "blog multilingual", "write in multiple languages", "international blog", "mehrsprachiger Blog", "blog multilingue", "blog multilingue", "create blog in German and French".

When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.

When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.