Results for “channel-economics”

Creates a professional paid-advertising strategy covering objectives, economics, platform selection, campaign architecture, audiences, budget, creative, measurement, experiments, governance, rollout, and reporting.

Cross-channel campaign performance analysis with blended CAC and budget recommendations

Calculate and model paid-media financial metrics including CPA, CPL, CPC, CPM, ROAS, MER, break-even targets, contribution margin, LTV:CAC, impression-share opportunity, budgets, forecasts, and experiment economics.

Analyzes sales pipeline health, revenue forecasting accuracy, and go-to-market efficiency metrics for SaaS revenue optimization.

Create uncontested market space using value innovation instead of competing head-to-head. Covers the Four Actions Framework, Six Paths, strategy canvas, and buyer utility map.

Analytics tracking, interpretation, funnel analysis, product metrics, and ROI measurement. Use when setting up GA4/GTM tracking, interpreting analytics data, analyzing conversion funnels, calculating ROI, or measuring product engagement. Triggers on "analytics," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "tracking plan," "funnel analysis," "conversion rates," "user flow," "cohort analysis," "retention," "product metrics," "North Star metric," "ROI," "break-even," "payback period," "investment analysis," "validate my funnel," "why isn't my funnel converting," or "executive financial report." For A/B test setup, see ab-test-setup.

Revenue leadership for B2B SaaS companies. Revenue forecasting, sales model design, pricing strategy, net revenue retention, and sales team scaling. Use when designing the revenue engine, setting quotas, modeling NRR, evaluating pricing, building board forecasts, or when user mentions CRO, chief revenue officer, revenue strategy, sales model, ARR growth, NRR, expansion revenue, churn, pricing strategy, or sales capacity.

Analyzes sector rotation patterns and market cycle positioning using publicly available CSV data, with optional chart image analysis.

Pick the right business-model canvas (Lean Canvas, Business Model Canvas, or Value Proposition Canvas) for the stage and fill it with specifics — one segment, one primary canvas, top-3 assumptions, no fluff in the moat or channel boxes. Load when the user asks to fill a business model canvas, lean canvas, value proposition canvas, model this business, map the business model, says "fill the BMC", "make a Lean Canvas", "Value Proposition Canvas for this", "model this idea", "what's the business model", "design the business model". Sub-skill of `venture-exploration`. Hard-bans "everyone" segments, generic channels ("SEO/social/content/ads"), and "unfair advantage = AI/data/network effects" with no concrete asset. Does NOT score viability — for that use `idea-evaluation`.

Map customer journeys from awareness to advocacy by visualizing touchpoints, identifying drop-off points, analyzing channel interactions, and optimizing the end-to-end experience.

Evaluates prospective partnerships by classifying partner tier, designing a 90-day joint GTM plan, modeling revshare economics, and surfacing kill criteria for under-performing partnerships.

Knowledge base from "Oversubscribed: How to Get People Lining Up to Do Business with You" by Daniel Priestley. Use when applying Priestley's frameworks for demand generation, the Campaign Driven Enterprise (CDE) method, signalling, the 7-Hour Rule, products-for-prospects, becoming oversubscribed, or building a Key Person of Influence brand — or when studying or referencing the book.

Build self-serve acquisition and expansion motions, including deciding between PLG and sales-led, optimizing activation, driving freemium conversion, and building growth equations.