Results for “growth-strategy”

Apply Andrew Chen's 'The Cold Start Problem' framework to launch and scale networked products by building atomic networks, solving the hard side, and navigating the five stages of network effects.

A great product that nobody knows about is a failed product. Go-to-market strategy is how you get your product into customers' hands. Not marketing in the abstract - specific motions, channels, and sequences for your specific situation. This skill covers GTM motion selection (product-led, sales-led, community), channel strategy, launch sequencing, early customer acquisition, and the critical transitions between GTM phases. Use when "go to market, GTM, launch strategy, how to get customers, sales vs product-led, channel strategy, market entry, customer acquisition, distribution strategy, product launch, getting first customers, sales motion, bottoms up, top down sales, go-to-market, gtm, launch, product-led-growth, sales, channels, customer-acquisition, distribution, marketing" mentioned.

When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, incentive structure, and growth optimization.

Build empowered product teams using discovery and delivery dual-track. Use when the user mentions "product discovery", "empowered teams", "feature factory", "product roadmap", "opportunity assessment", "product vision", "product-led growth", or "discovery vs delivery". Also trigger when restructuring product teams away from output-driven models, setting product strategy, or defining what to build next based on outcomes. Covers product discovery techniques, team structure, and continuous value delivery. For customer interviews, see mom-test. For ongoing discovery systems, see continuous-discovery.

World-class autonomous sales and revenue skill system. Use ANY time the user asks to sell, pitch, prospect, close, negotiate, launch, monetize, build funnels, write outreach, craft proposals, develop pricing, design offers, write sales copy, create email sequences, plan campaigns, position products, handle objections, create playbooks, build pipeline, forecast revenue, develop GTM strategy, optimize conversions, write ad copy, create sales decks, score leads, nurture prospects, upsell, cross-sell, retain customers, write case studies, price products, structure enterprise deals, create battle cards, script discovery calls, build affiliate programs, plan product launches, create webinar funnels, design pricing pages, A/B test offers, analyze unit economics, calculate LTV/CAC, or ANY other sales, revenue, monetization, go-to-market, or commercial growth task. If it involves selling, revenue, deals, pipeline, or commercial strategy — USE THIS SKILL. Trigger aggressively.