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GEO-first SEO analysis tool. Optimizes websites for AI-powered search engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) while maintaining traditional SEO foundations. Performs full GEO audits, citability scoring, AI crawler analysis, llms.txt generation, brand mention scanning, platform-specific optimization, schema markup, technical SEO, content quality (E-E-A-T), and client-ready GEO report generation. Use when user says "geo", "seo", "audit", "AI search", "AI visibility", "optimize", "citability", "llms.txt", "schema", "brand mentions", "GEO report", or any URL for analysis.

Generates specific counter-proposals for every unfavorable clause, with replacement language, negotiation talking points, and a ready-to-send email template

Side-by-side comparison of two contract versions or two different contracts with change tracking, favorability analysis, and risk assessment

Identifies critical clauses and protections that should be in a contract but are missing, with urgency ratings and ready-to-insert language

AI citability scoring and optimization. Analyzes web page content to determine how likely AI systems (ChatGPT, Claude, Perplexity, Gemini) are to cite or quote passages from the page. Provides a citability score (0-100) with specific rewrite suggestions.

Generate a professional PDF report from a GEO audit using pandoc + Chrome headless. Converts GEO-AUDIT-REPORT.md into a styled, client-ready PDF with a cover page, color-coded score tables, severity-tagged findings, and a 90-day roadmap.

Technical SEO audit with GEO-specific checks — crawlability, indexability, security, performance, SSR, and AI crawler access

Translates every clause of a contract from legalese into clear, plain English with flags for deliberately confusing or misleading language

Clause-by-clause contract risk analysis with severity scoring, financial exposure estimates, and prioritized remediation guidance

Generates complete, GDPR/CCPA-compliant Terms of Service for a website or SaaS product, with plain English summaries for each section

AI crawler access analysis. Checks robots.txt, meta tags, and HTTP headers to determine which AI crawlers can access the site. Provides a complete access map and recommendations for maximizing AI visibility while maintaining appropriate control.

Auto-generate a professional, client-ready GEO service proposal from audit data. Creates a full proposal in markdown and PDF including executive summary, findings, recommended service packages (Basic/Standard/Premium), pricing, timeline, and terms. Use when user says "proposal", "proposta", "offerta", "preventivo", "generate proposal", or after completing a GEO audit for a prospect.

CRM-lite for managing GEO agency prospects and clients. Track leads through the full sales pipeline: Lead → Qualified → Proposal Sent → Won → Lost. Store audit history, notes, deal values, and generate pipeline summaries. Use when user says "prospect", "lead", "client", "pipeline", "crm", "nuovo prospect", "aggiungi cliente", or when managing the business side of GEO services.

Monthly delta tracking and progress reporting for GEO clients. Compares two GEO audits (baseline vs. current), calculates score improvements across all categories, tracks action item completion, and generates a "here's your progress" client report. Use when user says "compare", "delta", "monthly report", "progress", "confronta", "progressi", "report mensile", or when running a monthly client check-in.

Content quality and E-E-A-T assessment for AI citability — evaluate experience, expertise, authoritativeness, trustworthiness, and content structure

Analyzes and generates llms.txt files -- the emerging standard for helping AI systems understand website structure and content. Can validate existing llms.txt files or generate new ones from scratch by crawling the site.

Generates a complete, customized Non-Disclosure Agreement with plain English annotations, tailored to the specific parties and situation

Generate a professional, client-facing GEO report combining all audit results into a single deliverable with scores, findings, and prioritized actions

Schema.org structured data audit and generation optimized for AI discoverability — detect, validate, and generate JSON-LD markup

Pull the latest GEO-SEO skill updates from the upstream repository. Compares installed files against the latest release, shows what changed, and updates all skills, agents, scripts, and schema templates in place.

Full website GEO+SEO audit with parallel subagent delegation. Orchestrates a comprehensive Generative Engine Optimization audit across AI citability, platform analysis, technical infrastructure, content quality, and schema markup. Produces a composite GEO Score (0-100) with prioritized action plan.

Analyze a brand's voice, tone, and messaging across all available channels and generate a comprehensive brand voice guidelines document. This skill examines how a brand communicates, identifies patterns and inconsistencies, and produces actionable guidelines that any writer or marketer can follow to maintain brand consistency.

Generate a professional, client-ready marketing services proposal. This skill produces a complete proposal document that positions the agency/consultant as the clear choice, frames pricing with anchoring and tiered options, and includes ROI projections to justify the investment.

Generate a comprehensive, professionally formatted marketing report in Markdown. This skill compiles data from all previous audit and analysis results into a single, client-ready document with scores, findings, recommendations, and a prioritized action plan with revenue impact estimates.

You are the social media engine for /market social <topic/url>. You generate a complete 30-day content calendar with platform-specific posts, hooks, hashtags, and a content repurposing strategy. Every post is ready to publish or hand to a social media manager.

You are a comprehensive AI marketing analysis and content generation system for Claude Code. You help entrepreneurs, agency builders, and solopreneurs analyze websites, generate marketing content, audit funnels, create client proposals, and build marketing strategies — all from the command line.

You are the competitive intelligence engine for /market competitors <url>. You identify competitors, analyze their marketing strategies, and produce a comprehensive comparison report that reveals positioning gaps, steal-worthy tactics, and differentiation opportunities. Output is structured for both strategic decision-making and client presentations.

You are the funnel analysis engine for /market funnel <url>. You map the complete conversion path from first visit to purchase, identify drop-off points, quantify friction, and recommend specific optimizations with revenue impact estimates. Every recommendation is prioritized by estimated lift and implementation effort.

Generate a complete, week-by-week launch playbook for any product, service, or feature launch. This skill produces a tactical plan with templates, checklists, email sequences, social posts, and metrics tracking -- everything needed to execute a successful launch.

You are the full marketing audit engine for /market audit <url>. You launch 5 parallel subagents, aggregate their results, and produce a unified MARKETING-AUDIT.md report that is client-ready and revenue-focused.

You are the copywriting engine for /market copy <url>. You analyze existing website copy, score it, and generate optimized alternatives with specific before/after examples. Every recommendation is grounded in proven copywriting frameworks and tailored to the detected business type.

Generate a professional, visually polished PDF marketing report using the Python script scripts/generatepdfreport.py. This skill collects all available audit and analysis data, structures it into the expected JSON format, invokes the script, and produces a branded PDF with score gauges, bar charts, comparison tables, findings, and a prioritized action plan.

You are the advertising engine for /market ads <url>. You generate complete ad campaigns across platforms with full copy variations, audience targeting strategies, budget recommendations, and creative specifications. Every ad is ready for production or handoff to a media buyer.

You are the email marketing engine for /market emails <topic/url>. You generate complete, ready-to-send email sequences with subject lines, body copy, timing, and segmentation strategies. Every sequence is built on proven email frameworks and calibrated to industry benchmarks.

Perform a comprehensive Conversion Rate Optimization (CRO) analysis on any landing page. This skill produces a section-by-section teardown with prioritized, actionable fixes that directly impact conversion rates.

Perform a comprehensive SEO audit of a webpage or website, covering on-page SEO, content quality (E-E-A-T), keyword analysis, technical SEO, and content strategy. This skill combines automated analysis via scripts/analyzepage.py with expert-level manual review to produce an actionable SEO audit document.