Marketing & Growth

gabrielmoreira Bundle

When a home-services business (HVAC, plumbing, roofing, electrical, or general contractor) wants to know the real problem and cost questions homeowners ask about its services, and turn them into a prioritized content plan. Also use on "what do homeowners search," "home services content ideas," "cost-to-replace content," "why is my ac freezing content," "trade SEO content plan," "questions homeowners ask," or "are we showing up in AI answers for repair questions." Reads public data only — read-only marketing research.

gabrielmoreira Skill

Use when the user asks to "review this influencer content" or "check if this post meets brand guidelines"; runs the typed STAR pre-publish gate, scores Trust and Appeal on the deliverable, folds in the creator Suitability read, computes the profile-weighted SQS, checks the disclosure/claim/brand-safety and fraud/fake-engagement vetoes, and writes constructive revision feedback. Not for drafting the brief — use brief-generator; not for partnership terms — use contract-helper. 达人内容审核/发布前质检

gabrielmoreira Skill

Use when the user asks to "codify our brand voice", "define naming rules for our products and tiers", or "write the tone-of-voice guide with banned phrases"; produces the brand-level voice canon (register, tone spectrum, banned-phrase list, few-shot examples drawn only from the brand's own published material) and the naming tax (product / feature / tier naming rules plus approved and banned terms) that seeds the narrative-registry canon and that every channel's voice adaptation points up to. Not for per-platform voice adaptation — use channel-registry's voice-dossier; not for finished copy or blog posts — use content-writer; not for the message hierarchy itself — use message-system-architect; not for claim adjudication — use offer-claims-registry. 品牌语气/词汇表/命名税/禁用词/品牌语言规范

gabrielmoreira Skill

Use when the user asks to "plan the participation ramp before we promote", "how much account history or karma do we need in this community", or "design entry incentives and member lifecycle for our own Discord"; produces the per-community pre-promotion warming plan — account-history/tenure expectations (Estimated, named sources), a give-before-ask ledger spec, a per-community etiquette + rule digest with last-verified dates, and the warming → active graduation criteria that channel-registry requires as state-transition evidence — plus the owned-community variant (entry paths + member lifecycle for your own Discord/Slack/forum/企业微信私域). Not for launch-day submissions or T-0 threads — use community-launch-runner. 社区预热/先给后取/账号养成/毕业标准

gabrielmoreira Skill

Customer Success engineer — onboarding optimization, health scoring, expansion revenue, churn prevention, and NRR growth.

gabrielmoreira Skill

Use Claygent AI research and AI-powered personalization to generate outreach copy from enriched data. Use when writing personalized email openers, running Claygent research prompts, or configuring AI columns for campaign personalization at scale. Trigger with phrases like "clay AI personalization", "claygent research", "clay outreach copy", "clay secondary workflow", "clay AI column".

gabrielmoreira Bundle

Deduplicate Podium contacts in production and survive the data-quality failures — phone-format inconsistency producing four contacts for one phone, merge-api ordering that silently discards the richer record, opt-out flags lost on merge re-enabling marketing on an opted-out person, soft-delete confusion, cross-location duplicate blind spots, and simultaneous-merge race conditions. Use when you build a Podium dedup pipeline, scan and detect duplicate clusters, normalize phones to e164 form across an entire contact corpus, preserve opt-out state through merges, or validate cross-location duplicate resolution. Trigger with "podium contact dedup", "podium phone normalization", "podium e164", "podium duplicate contacts", "podium merge contacts", "podium opt-out preservation", "podium cross-location dedup".

gabrielmoreira Skill

Evidence-first pull request judge that reviews a PR and posts one consolidated GitHub review with inline comments via the gh CLI. Runs the repo's own deterministic checks first, researches current official docs before any claim about external libraries or APIs, then reviews correctness, security, structural quality (code judo, spaghetti growth, file-size limits), and AI slop including useless code comments. Every finding must carry evidence, every comment passes a deterministic noise gate before posting, and the verdict (APPROVE, COMMENT, REQUEST_CHANGES) is weighed by findings. Use when asked to review a PR, judge this PR, review this branch or diff before merge, run the-judge, "revise esse PR", "faca o code review", or "julgue esse PR". Do NOT use for reviewing prose or documents, fixing CI failures, resolving merge conflicts, writing the fix itself, or responding to review comments (use gh-address-comments).

gabrielmoreira Skill

Use when the user asks to "author our durable brand message hierarchy", "build the brand message house that seeds the canon", or "define the main narrative, three pillars, and tagline for the whole brand"; produces the DURABLE brand message system — main narrative, three value pillars, per-persona proof points (each labeled Measured / User-provided / '[needs source]'), and the tagline/one-liner — that seeds the narrative-registry canon and from which every per-launch house derives. Not for a single launch's message house or PR-FAQ — use message-house-builder; not for claim adjudication — use offer-claims-registry; not for the change-narrative arc itself — use strategic-narrative-designer. 品牌消息屋/主叙事/三支柱/标语/持久叙事 canon

gabrielmoreira Skill

Use when the user asks to "audit our brand narrative" or "is this message on-canon"; runs separate typed TALE truth, system, or effectiveness profiles and never averages them into one composite. Checks differentiation, canon, landing consistency, and evidence integrity. Not for launch readiness — use launch-readiness-auditor; not for social operations — use social-quality-auditor. 品牌叙事分层审计/发布前一致性放行

gabrielmoreira Bundle

Implements missing-data sensitivity analyses for confirmatory clinical trials including MMRM under MAR (with Kenward-Roger correction), reference-based multiple imputation (J2R, CR, CIR, LMCF per Carpenter-Roger 2013), Permutt delta-adjustment / tipping-point analysis, pattern-mixture identifying restrictions (CCMV, NCMV, ACMV), and the Cro vs Bartlett variance debate. Use when handling missing primary or secondary endpoint data in regulatory submissions following NRC 2010 and ICH E9(R1).

gabrielmoreira Bundle

Detect, date, and contextualize whole-genome duplication (WGD / paleopolyploidy) events using wgd v2 (Chen & Zwaenepoel 2024), KsRates (Sensalari 2022 substitution-rate-corrected Ks dating), DupGen_finder (Qiao 2019), MAPS (Li 2018 phylogenomic), POInT (Conant 2008 ordered-block), SLEDGe (2024 ML-based), Whale.jl (Bayesian DTL+WGD), and synteny-anchored paranome construction. Use when identifying ancient polyploidy from Ks distributions and synteny block analysis, positioning WGD events relative to speciation, distinguishing tandem from segmental from WGD duplications, dating the 2R/3R vertebrate / fish / salmonid WGDs, building paranome and Ks-age mixture models, applying KsRates substitution-rate correction across lineages, or testing alternative biased-fractionation / dosage-balance models post-WGD.

gabrielmoreira Skill

A mini marketing agency in skill form — 7 practical, actionable marketing skills designed for local business owners (shop owners, restaurants, service providers) who don't have a marketing team. Covers social media content, email/SMS campaigns, referral programs, Google Business Profile optimization, review management, competitor analysis, and local SEO.

gabrielmoreira Skill

Create sharp B2B positioning and messaging from customer truth, segmentation choices, real alternatives, differentiated value, and proof.

gabrielmoreira Skill

Product analyst — metrics architecture, funnel analysis, A/B test design, retention, and growth measurement.

gabrielmoreira Skill

Product marketer — positioning, messaging, value prop, GTM strategy, and launch copy.

gabrielmoreira Skill

Growth engineer — acquisition channels, activation funnels, retention playbooks, and PLG strategy.

gabrielmoreira Skill

Optimize Instantly.ai costs through plan selection, account management, and usage monitoring. Use when analyzing Instantly billing, reducing per-campaign costs, or choosing between Instantly pricing tiers. Trigger with phrases like "instantly cost", "instantly pricing", "instantly billing", "reduce instantly cost", "instantly plan comparison".

gabrielmoreira Bundle

Build a LangGraph 1.0 Deep Agent — planner + subagents + virtual filesystem + reflection loop — without the state-growth and prompt-inheritance traps. Use when building a long-horizon agent that must plan, delegate subtasks, work against a scratchpad filesystem, and reflect on progress. Trigger with "langchain deep agent", "planner subagent", "virtual filesystem agent", "reflection loop", "langgraph deep agent".

gabrielmoreira Skill

When the user wants to build video-first cold outreach, create personalized video at scale, implement async selling, or use AI demo generation for prospecting. Also use when the user mentions 'video outreach,' 'personalized video,' 'video prospecting,' 'Tavus,' 'Sendspark,' 'HeyGen,' 'video email,' 'async selling,' 'video demo,' or 'made this for you.' This skill covers video-first outreach systems from personalization through conversion optimization. Do NOT use for technical implementation, code review, or software architecture.

gabrielmoreira Bundle

When a real estate agent or brokerage wants to find the neighborhood-level search and content opportunities it can actually own — where Zillow and the big portals are weak and local intent is high. Also use on "neighborhood guide ideas," "hyperlocal SEO for realtors," "what should I write to get found locally," "rank for homes for sale [neighborhood]," "local market report content," or "where can I beat Zillow." Reads public search and SERP data only — marketing research, not real-estate advice.

gabrielmoreira Skill

Use when the user asks to "monetize my newsletter", "build a sponsorship rate card", or "model paid-subscription revenue"; produces a revenue model (paid tiers, ad/sponsorship inventory + CPM/flat rate card, referral/boost loops), a list-growth ↔ revenue projection, and honest-offer / disclosure checks for the SEND-D lever. Not for scoring the whole program or running D1 — use email-quality-auditor; not for the return math — use roi-calculator; not for the post-click page — use landing-optimizer. 邮件newsletter变现/赞助刊例/付费订阅测算

gabrielmoreira Bundle

Track crypto options flow to identify institutional positioning and market sentiment. Use when tracking institutional options flow. Trigger with phrases like "track options flow", "analyze derivatives", or "check institutional".

gabrielmoreira Bundle

Implement Apollo.io email sequences and outreach workflow. Use when building automated email campaigns, creating sequences, or managing outreach through Apollo. Trigger with phrases like "apollo email sequence", "apollo outreach", "apollo campaign", "apollo sequences", "apollo automated emails".

gabrielmoreira Bundle

Detect potential memory leaks and analyze memory usage patterns in code. Use when troubleshooting performance issues related to memory growth or identifying leak sources. Trigger with phrases like "detect memory leaks", "analyze memory usage", or "find memory issues".

gabrielmoreira Skill

Collect Instantly.ai debug evidence for support tickets and troubleshooting. Use when encountering persistent issues, preparing support tickets, or auditing campaign/account state. Trigger with phrases like "instantly debug", "instantly support ticket", "instantly diagnostic", "instantly audit", "collect instantly evidence".

gabrielmoreira Bundle

Execute Klaviyo production deployment checklist and validation procedures. Use when deploying Klaviyo integrations to production, preparing for launch, or implementing go-live procedures for email/SMS marketing. Trigger with phrases like "klaviyo production", "deploy klaviyo", "klaviyo go-live", "klaviyo launch checklist", "klaviyo prod ready".

gabrielmoreira Skill

When the user wants to decide domain structure for multiple products or brands—subfolder vs subdomain vs independent domain. Also use when the user mentions "subfolder vs subdomain," "subdirectory vs subdomain," "multiple products domain," "multiple websites," "brand architecture," "branded house," "house of brands," "where to host product," "domain structure," or "hub-spoke domain." For brand SERP, use multi-domain-brand-seo.

gabrielmoreira Skill

When the user wants to plan, implement, or optimize discount and promotional pricing strategy. Also use when the user mentions "discount strategy," "promo code," "coupon," "redeem code," "lifetime deal," "LTD," "AppSumo," "Black Friday," "Cyber Monday," "BFCM," "seasonal sale," or "promotional pricing." For pricing page, use pricing-page-generator.

gabrielmoreira Skill

将增长目标、指标体系、渠道策略、实验计划、复盘结论、资源约束和停止条件，整理成符合 Agent Knowledge v0.6 document-first 标准、可被 AI 安全调用的增长策略知识库。适用于用户要求“整理增长知识库”“沉淀增长策略”“把增长计划变成项目资料”“维护增长实验资料包”的场景。

gabrielmoreira Bundle

Implements Syncfusion .NET MAUI Popup (SfPopup) control for displaying alert messages, custom views, and modal dialogs. Use when working with popups, overlays, dialogs, modal windows, alert boxes, or confirmation dialogs in .NET MAUI applications. Covers positioning (center, absolute, relative to view), layout customization (header, footer, content templates), animations, and modal behavior.

gabrielmoreira Skill

When the user wants to define their ideal customer profile, position an AI product, build messaging architecture, or validate product-market fit. Also use when the user mentions 'ICP,' 'ideal customer profile,' 'positioning,' 'PMF,' 'product-market fit,' 'messaging,' 'buyer persona,' 'enrichment signals,' 'market positioning,' or 'competitive positioning.' This skill covers market positioning, ICP definition, messaging architecture, and PMF validation for AI-native products. Do NOT use for technical implementation, code review, or software architecture.

gabrielmoreira Skill

Use when the user asks to "measure how our narrative is landing", "track echo rate against our canon lexicon", or "check how AI answer engines describe our brand"; produces a resonance report — echo rate (overlap of market language with the narrative-registry canon lexicon, method declared), AI-answer perception via tavily.py --answer (proxy-labeled), share-of-voice on a locked competitor panel (reusing share-of-voice-tracker), and resonance signals from bluesky.py / gdelt.py / pageviews.py — every number labeled Measured / proxy / User-provided, feeding the TALE E dimension and the upstream of the E1 evidence-integrity veto. Not for rebuilding share-of-voice machinery — use share-of-voice-tracker; not for own-site GA4/GSC analytics — use performance-monitor; not for scoring TALE profile result — use narrative-quality-auditor; not for adjudicating claims — use offer-claims-registry. 回声率/AI回答感知/份额之声/共鸣信号

gabrielmoreira Skill

Diagnose and fix Instantly.ai API v2 common errors and exceptions. Use when encountering Instantly errors, debugging failed requests, or troubleshooting campaign/account/lead issues. Trigger with phrases like "instantly error", "instantly 401", "instantly 429", "instantly api failed", "instantly debug", "instantly troubleshoot".

gabrielmoreira Bundle

Execute Klaviyo primary workflow: profiles, lists, and subscriptions. Use when creating/updating profiles, managing lists, subscribing contacts, or syncing customer data to Klaviyo for email/SMS marketing. Trigger with phrases like "klaviyo profiles", "klaviyo lists", "klaviyo subscribe", "add contacts to klaviyo", "klaviyo customer data".

gabrielmoreira Skill

Google Search scraping with SerpApi -- organic results, knowledge graph, answer boxes. Use when building search-powered features, SEO monitoring, or extracting structured data from Google results. Trigger: "serpapi google search", "scrape google", "serpapi organic results".