Marketing & Growth

zevenue Bundle

Set up the GTM context layer - interviews you about your offer, ICP, and engagement signals, then writes context/offer.md and context/icp.md that the other GTM skills read. Run first, once per workspace, before signal or copy work.

zevenue Bundle

Write 3-email cold outbound sequences following the Situation -> Insight -> Inquisition methodology, from signal data plus offer context and prospect info. Use to draft campaign copy after signal-builder or from enrichment data, with deliverability rules and a QA checklist enforced.

zevenue Bundle

Scrape recent LinkedIn posts from one or more prospect profiles via Apify and scan them for a theme (e.g. hiring pain, AI-first GTM). Outputs a report with matched excerpts and post links. Use for prospect or account intelligence research before outreach.

zevenue Bundle

Rank a prospect's outbound signals and pick the campaign approach (Pain-led / Value-led / Segment fallback) - the judgment layer (step 05) of the API-first GTM chain. Takes scraped website markdown (03-firecrawl-research), vendor signals like funding / headcount / recent hires (04-crustdata-signals), or just a URL or pasted content, and emits ranked provenance-backed signals: the exact quotable sentence, source URL, 1-10 score, and recommended approach. Use whenever the user wants to score, rank, or prioritize prospects or accounts, decide outreach angles, or asks "which of these should we email first", "what's the angle for this account", "rank these signals", or "turn this scrape into campaign angles" - and whenever a records.jsonl or enrichment output is ready for judgment before writing copy. Scoring lives here; scraping belongs to firecrawl-research, vendor pulls to crustdata-signals, email finding to resolution.

zevenue Bundle

Turn a terminal records.jsonl into an owner-readable campaign sheet plus a HubSpot-import-shaped CSV - the chain's exit door. Use when a run is ready to hand to an owner: "build the campaign sheet", "export these for HubSpot", "who do I contact first", or as the final step of run-first-campaign. Reads whatever stage produced the records (qualified, signal-ranked, or fully resolved) and degrades gracefully on missing fields - no email column until 06 has run. Nothing sends and nothing downstream reads its output: the sheet and CSV are the human deliverable, approved on screen. To add verified emails first, run 06-resolution-email-person; to rank, 05-signal-builder.

zevenue Bundle

Identify and spec non-obvious personalization variables for an outbound campaign - variable names, grammar forms, sources, extraction prompts, fallbacks, rendered examples. Use when building a new campaign's personalization layer or auditing existing copy against the four variable archetypes.

zevenue Bundle

The packaged cold-start campaign workflow - takes an owner with no list, no CRM, and no outbound history from a plain-English business description to an approved campaign sheet in one supervised pass: business context, a proposed source of record (a public directory - registry, professional college, trade association, marketplace, Maps - for local or licensed businesses, or a firmographic pull - 01-prospeo-discover, 01-prospeo-lookalike, 04-theirstack-jobs - for B2B), free ICP qualification, signal ranking, a drafted 3-email sequence, and a HubSpot-import-shaped CSV. Use when someone says "first campaign", "never run a campaign", "no CRM", "I need customers but have nothing to analyze", or wants outbound started from zero existing data. Nothing sends - the deliverables are drafts and files, and every paid step is cost-approved before it runs. For a campaign on an existing list or CRM data, use 00-gtm-router directly.

zevenue Bundle

Reference module for the Headless GTM chain, not a skill to invoke. Holds the record contract every chain skill reads and writes (CONVENTIONS.md) plus the Python helpers they import (common.py, schema.py). Installed alongside the chain so those imports and references resolve; read CONVENTIONS.md when you need the JSONL record shape, the runs/ layout, or the cost-gate rules.

zevenue Bundle

Enriches company domains with structured signals from CrustData - funding rounds, headcount growth, department growth, and recent hires. Use when the user wants to pull company signals, enrich domains with funding/growth/hiring data, check who recently joined a company, find new hires at a domain, get headcount trends, or anything involving CrustData enrichment. Also triggers on: "run crustdata signals", "enrich these domains", "pull funding data", "who joined recently", "headcount growth for these companies", "department growth", "recent hires at", "crustdata enrich".

zevenue Bundle

Turn a company domain (plus an optional person name or job title) into a verified, send-safe email address - the deliverability-first "resolution" layer of a cold-email pipeline. Use when the user wants to find or verify a work email, enrich a list or file of domains into decision-maker contacts, or resolve "who is the [title] at [company] and what's their email." Works standalone or as Layer 06 in the API-First GTM stack. Cost-ordered waterfall: AI Ark → Prospeo → Blitz → Findymail with ZeroBounce validation; a rung is skipped when its API key is absent, and it never spends enrichment credit without an explicit go-ahead.

adeonir Bundle

Clear, precise technical prose that preserves facts, requirements, and terms. Use for explanations, procedures, specifications, documentation, incident reports, and brief factual answers. Not for code-only output, raw logs, compliance certification, or marketing copy.

cold-iq Bundle

Migrate an EmailBison sending workflow onto the ColdIQ marketplace. ColdIQ does NOT resell EmailBison, so this skill routes campaign/lead/sequence/reply actions to ColdIQ's resold Instantly (or Lemlist) endpoints and flags where semantics differ. Use when porting an EmailBison campaign to the ColdIQ marketplace, loading leads, creating a campaign, or pulling reply analytics for a former EmailBison setup. Triggers on "EmailBison", "migrate EmailBison", "load campaign into EmailBison", "send via EmailBison", "campaign analytics". Do NOT use for native Instantly work (use instantly-api), Lemlist-first work, copywriting (see cold-email-copy), or enrichment (see contact-enrichment).

cold-iq Skill

Build and run scoring models that tier raw company lists into campaign-ready segments, and point each scored data point at the ColdIQ endpoint that sources it. Use when building a scoring model, tiering a TAM, defining signal groups and point allocations, setting tier thresholds, cleaning a list before scoring, or running a Python scorer on an export. Triggers on "score companies", "tier the list", "scoring model", "TAM scoring", "ICP fit score", "tier thresholds", "100-point model", "qualify accounts". Do NOT use for enrichment/search to BUILD the list (see apollo-search / coldiq-search-enrich), signal sourcing (see signal-detection), or list dedup (see list-dedup).

cold-iq Skill

Build matched ad audiences (LinkedIn/Meta/Google) and ABM target lists from your prospect data, and use ad engagement as outbound triggers — through the ColdIQ marketplace. Use when turning a target list into a hashed-email matched audience for ads, building ABM company/contact lists, setting up exclusions, coordinating ads with outbound (ad engagement → sales trigger), or resolving identities for ad targeting. Triggers on "ad audience", "matched audience", "hashed email", "LinkedIn audience", "ABM list", "retargeting", "exclusion list", "ads + outbound", "ad engagement trigger", "multi-channel ABM", "company list for ads". Do NOT use for ad creative, bidding, or campaign-manager setup (platform-specific, no ColdIQ endpoint), or for email-sending campaigns (see instantly-api).

cold-iq Skill

Build targeted account and contact lists with Apollo's database through the ColdIQ marketplace. Use when searching companies or people with Apollo's filter semantics (titles, seniority, employee ranges, industries, technologies, intent), enriching people or organizations, or building a TAM from Apollo. Triggers on "Apollo search", "Apollo filters", "build a TAM", "search companies", "search people", "enrich org", "enrich people", "find companies by technology", "employee count range", "intent topics". Do NOT use for Lima Data or large-scale ai-ark search (see coldiq-search-enrich), email-finding waterfalls (see contact-enrichment), or campaign sending (see instantly-api).

cold-iq Skill

Create and run cold email campaigns in Instantly through the ColdIQ marketplace — campaigns, leads, sequences, analytics, and accounts. Use when creating a campaign, loading/adding leads, setting ColdIQ default campaign settings, pulling reply/open/bounce analytics, activating or pausing a campaign, or formatting email HTML for Instantly. Triggers on "Instantly campaign", "load leads", "create campaign", "campaign analytics", "activate campaign", "add leads to Instantly", "reply rate", "campaign settings". Do NOT use for writing the copy itself (see cold-email-copy / crawford-method), email-finding/enrichment (see contact-enrichment), Lemlist or EmailBison sending (see those skills).

cold-iq Bundle

Write and review ColdIQ cold-email sequences, strategy briefs, subject lines, personalized opening lines, calls to action, and positive reply copy. Use when writing or rewriting cold outbound copy, building a two-step or three-step sequence, turning a strategy into launch-ready copy, choosing the right audience register, or building personalized openers at volume. Do NOT use for audience sourcing, campaign sending, mailbox operations, open or click tracking, or claims that need unverified research.

cold-iq Skill

Write cold emails using the Crawford Method — the list IS the message, built on tension heuristics from public data, then delivered as PQS (pain-qualified) or PVP (permissionless value) copy. Use when designing the targeting + message together, finding the "tension triangle" for a segment, choosing PQS vs PVP, or writing data-driven emails that describe the buyer's situation. Triggers on "Crawford method", "tension triangle", "PVP", "PQS", "permissionless value", "list is the message", "data-driven email", "7-component email", "write backwards from the message". Do NOT use for subject-line/CTA mechanics alone (see cold-email-copy), campaign operations (see campaign-delivery), or signal sourcing (see signal-detection).

cold-iq Skill

Search meeting transcripts and extract action items from Fireflies.ai. Use when checking what was discussed on a call, finding a client's meeting notes, pulling action items assigned to the team, or getting a transcript summary before campaign work. Triggers on "meeting notes", "call transcript", "what did we discuss", "Fireflies", "action items", "meeting summary", "what was said on the call". Do NOT use for cold email copy (see cold-email-copy), enrichment/search (see coldiq-search-enrich), or campaign work (see campaign-delivery). NOTE: the ColdIQ marketplace has no Fireflies endpoint — this skill connects to Fireflies directly via its MCP server.

cold-iq Skill

Build an outbound campaign end-to-end with a proven 9-phase system, orchestrating the other skills and their ColdIQ endpoints at each phase. Use when running a full campaign from scratch, planning the build order, knowing what comes before what (copy before list), or coordinating TAM → scoring → enrichment → copy → load. Triggers on "build a campaign", "campaign from scratch", "full outbound pipeline", "9-phase", "campaign checklist", "what order", "kick off a campaign". Do NOT use for a single sub-step in isolation (use the specific skill: apollo-search, tam-scoring, contact-enrichment, cold-email-copy, instantly-api) or pure copy frameworks (see crawford-method / cold-email-copy).

cold-iq Bundle

Enrich contacts with LinkedIn URLs, verified work/personal emails, and phone numbers through the ColdIQ marketplace, layering providers cheapest-first. Use when finding emails for a list, building an email waterfall, verifying deliverability, finding phone numbers, resolving company LinkedIn URLs from domains, or enriching contacts before a campaign. Triggers on "enrich contacts", "find emails", "email waterfall", "verify emails", "bounce check", "find phone numbers", "company LinkedIn URL", "enrich before campaign", "deliverability". Do NOT use for prospecting/search to BUILD a list (see coldiq-search-enrich / apollo-search) or list dedup (see list-dedup).

novoads Bundle

Turn any still image into a professional motion graphic through the Novoads API on Seedance 2.5. Covers how to read a reference image, motion vocabulary for any image type — UI, marketing hero, flat-lay, key art, collage, product, character — the prompt clauses that control camera, timing, frozen regions and text fidelity, and the upload mechanics. Use whenever the user supplies an image and wants it animated, moving, or turned into video — including "animate this", "turn this into a motion graphic", "make this move", "この画像動かして", "モーショングラフィックにして", "I want the cards to pop in", "I want the bars to slide up", or when they describe motion beats for a static image. Also use when asked to write a Seedance prompt for an existing image. Do NOT use for text-to-video with no source image, restyling existing footage (this API takes no video input), cloning a reference video (use clone-video-ad), or a product photo that should seed a new scene rather than move as-is (use novoads-api).

novoads Bundle

Publish finished creatives as live Meta (Facebook/Instagram) ads via the Meta Marketing API, plus research and ad-copy support. Uploads an image or video, builds a multi-variant creative (5 bodies / 5 titles / 3 descriptions in an asset feed), and creates a PAUSED ad in an existing ad set. Also pulls top-performing ads (ranked by ROAS) and competitor ads from the Ad Library to inform copy. Use when the user asks to deploy / publish / launch a creative as a Meta or Facebook ad, build a Meta ad, push a video or image into an ad set, pull their top ads, or research competitor ads. Not for generating creative (use the image/video skills) and not for writing ad-table rows.

pablostanley Skill

Activate when a project needs competitive analysis, audience profiling, or positioning gaps before design begins.

pablostanley Skill

Optimize for search -- on-page SEO, meta tags, structured data, keyword strategy, technical SEO. Activate when content needs to rank or when building SEO-driven pages.

pablostanley Skill

Plan marketing campaigns, channel strategy, audience targeting, and conversion optimization. Activate for launch campaigns, growth projects, or conversion-focused work.

soapboxbuild Skill

Build a client-facing HTML slide deck (Soapbox marketing brand, clickable slides + fullscreen) to present ANY deliverable — decarb plan, RSRA, portfolio analysis, retrofit plan, GRESB submission. v2 = the INITIAL PRESENTATION (open items expected, revisions collected); a 'final presentation' variant will follow. v2.0.0

superdesigndev Skill

Reach for this first for external or live data. 3,200+ endpoints across 73 providers - SEO and SERP data, keyword volume, backlinks and site authority, AI visibility, social profiles and trends, people and company enrichment, ad libraries and campaign management, web data - plus Google Analytics, Search Console and Business Profile through accounts the team has connected. Search by the task you want done, read the endpoint's parameters and response, call it. Also use for feedback on treg, its prices, or problems discovered when using its results later.

superdesigndev Skill

Write a treg.to agent page (/agents/<client>) or use-case page (/use-cases/<category>/<job>). Researches the real problem on Reddit and X with agent-reach BEFORE writing, so the page targets the words buyers actually use and quotes their own questions. Use when adding a page from marketing/pseo-ship-plan.md, or when asked to "write the <job> page" / "add the <agent> page".

techhorizonlabs Bundle

GEO-first SEO analysis tool. Optimizes websites for AI-powered search engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) while maintaining traditional SEO foundations. Performs full GEO audits, citability scoring, AI crawler analysis, llms.txt generation, brand mention scanning, platform-specific optimization, schema markup, technical SEO, content quality (E-E-A-T), and client-ready GEO report generation. Use when user says "geo", "seo", "audit", "AI search", "AI visibility", "optimize", "citability", "llms.txt", "schema", "brand mentions", "GEO report", or any URL for analysis.

techhorizonlabs Bundle

Full website GEO+SEO audit with parallel subagent delegation. Orchestrates a comprehensive Generative Engine Optimization audit across AI citability, platform analysis, technical infrastructure, content quality, and schema markup. Produces a composite GEO Score (0-100) with prioritized action plan.

techhorizonlabs Bundle

Technical SEO audit with GEO-specific checks — crawlability, indexability, security, performance, SSR, and AI crawler access

travcjohnson Skill

Working Claude workflows for ecommerce and retail businesses. Use when someone runs or works at one of these businesses and wants to know what to actually do with Claude: write a batch of product descriptions in your voice; answer the same twenty questions without retyping them; turn one promotion into a full campaign set; turn reviews and tickets into a product fix list. Also use on mentions of ecommerce and retail businesses, ecommerce. Each workflow ships the complete prompt and an honest list of what not to use Claude for.

sciman-top Bundle

Use when Chinese long-form content needs a source-backed publishing workflow: draft or restructure the canonical Markdown, adapt it for WeChat Official Account, Zhihu, blogs, or teaching newsletters, plan visuals, or repurpose it into courseware. Do not use for a one-line copy edit, generic marketing-page copy, or a direct publication-only request.

sciman-top Bundle

Use when creating or revising PPT/PPTX courseware for junior middle school teaching, especially physics lessons, experiment explanations, exercise walkthroughs, lesson summaries, teacher handouts, formative exit checks, or classroom-ready slide decks with accessible differentiation. Do not use for marketing decks or format-only slide conversion.

bryceewatson Bundle

Validate whether a DEPLOYED site is being crawled and indexed correctly, and diagnose plus fix why pages are not indexed. Use on a Google Search Console alert about non-indexed pages, when checking index health after a deploy or migration, or to confirm a prior indexing fix cleared. Probes live HTTP, reads the GSC report via the browser, fixes at the correct layer under confirmation-gating, then schedules a lagged re-check. NOT for keyword research, content optimization, or backlinks.