Marketing & Growth

younesbenallal Bundle

Write a complete search-led SEO article from a target keyword. Use when the user wants the finished article, including its preparatory brief and outline, grounded in an existing site's positioning and editorial style.

younesbenallal Bundle

Design SEO-driven pages at scale using templates and data. Use when the user wants a programmatic SEO strategy, page-family specification, or implementation for directory, location, comparison, integration, or other template-driven pages.

younesbenallal Skill

Build an interactive Search Console SEO report. Use when the user wants a client-side Vite+React dashboard that imports GSC data, stores it locally, and visualizes query and page KPIs.

younesbenallal Bundle

Find and qualify guest-post, niche-edit, or link-exchange opportunities, match them to the user's content, draft tailored outreach, maintain a flexible campaign log, and submit approved requests. Use when the user wants to contact a publisher or page owner for an editorial backlink. Use linking-opportunities for page-only opportunity mapping without outreach.

younesbenallal Bundle

Set up, audit, and operationalize PostHog tracking from SEO or LLM-referral landing through signup, subscription, and revenue. Use when a user wants SEO/GEO acquisition attribution in a website and SaaS app, a PostHog dashboard for it, or a copy-paste implementation prompt. Do not use for measuring AI-search visibility itself or for query-level SEO reporting without Search Console.

zaialamm Skill

Audit a page for citability — AI-crawler access, llms.txt, answer-shaped headings, structured data, classic on-page SEO — then apply the ordered fix list in the codebase and re-audit. $0.01 per audit.

leadmagic Skill

LeadMagic competitor ads research — Google Ads, Meta (Facebook/Instagram) Ads, and B2B ads library search plus single-ad details. Use when researching a competitor's ad creatives, messaging, or offers, monitoring ad changes over time, or mining ad copy for positioning and cold-email angles.

leadmagic Skill

Composable LeadMagic recipes for building outbound systems — ICP list building, waterfall enrichment, bulk CSV pipelines, hiring-intent trigger sweeps, job-change champion tracking, competitor ad monitoring, lookalike expansion, TAM mapping, and list hygiene. Use when designing or running any multi-step outbound, prospecting, or GTM data workflow with LeadMagic.

miyamura80 Skill

Core visual principles for frontend work - subtract text, prefer SVG over prose, detail behind summary, one CTA. Use when building or editing UI, React components, pages, dashboards, docs or marketing sections, modals, or reviewing a frontend diff.

miyamura80 Skill

Run an extremely strict maintainability review for abstraction quality, giant files, and spaghetti-condition growth. Use for a thermo-nuclear or thermonuclear code quality review, deep code-quality audit, or especially harsh maintainability review.

leanos-technologies Skill

Designs the complete GTM plan for the hypothesis register. Sequences channels by phase with gate criteria, builds messaging framework from value proposition, sets target KPIs per phase, derives operational constraints from all hypotheses, and defines success/kill criteria. Use when constructing register section 7 (GTM Plan) during BUILD.

leanos-technologies Skill

Selects GTM acquisition channels, estimates per-channel CAC, designs channel mix with investment allocation, and sequences channels by phase. Constrained by ACV-channel viability from pricing and growth architecture from solutions. Produces channel strategy for unit economics hypothesis.

leanos-technologies Skill

Designs solution architecture, selects growth model, assembles positioning, maps features to problems, and defines MVP scope. Use when constructing Solution Design section during BUILD phase 2.

leanos-technologies Skill

Maps competitive landscape, identifies positioning gaps, and assesses competitor response capability for red-team input. Use when researching competition during BUILD phase 1 or feeding destruction phase.

dkadts Skill

Pre-ship checklist. Anti-AI-slop, hardcode, perf, a11y, SEO, security, contract, mobile, typography, and references-compliance checks. Report pass/fail. Blocks /deploy on any blocking failure.

exiao Skill

Create a product pitch/proposal to improve a step in the growth funnel (acquisition to activation to engagement to retention to monetization to referral). Use when asked to write a pitch, proposal, or business case for a feature, growth experiment, or UX change, when someone says 'pitch this', 'make the case for X', 'proposal for', 'should we build', or wants to justify a change by its funnel-metric impact. Enforces working prototypes over prose, a storyboard diagram of where in the flow it lands, expected metric deltas (gains AND losses), risks with mitigations, alternatives including do-nothing, and a final recommendation.

exiao Skill

When the user wants to plan a product launch, feature announcement, or release strategy. Use when someone mentions 'launch,' 'Product Hunt,' 'feature release,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' or 'launch checklist.'

ianalloway Skill

Calculate optimal bet sizes using the Kelly Criterion formula. Maximize long-term bankroll growth while managing risk.

ertugrulakben Bundle

Performs comprehensive SEO audits on websites covering technical SEO, on-page optimization, off-page signals, and performance metrics. Generates actionable reports with prioritized recommendations.

ertugrulakben Skill

Writes professional blog posts, social media content, and email newsletters optimized for SEO and engagement. Follows proven content frameworks to deliver publish-ready copy.

ertugrulakben Skill

Performs competitor research and generates detailed analysis reports with market positioning insights. Covers feature comparison, pricing analysis, SWOT, and strategic recommendations.

felipecabargas Skill

Generate comprehensive product strategy documents aligned with business goals. Use this when defining or updating your product's strategic direction, aligning teams on where to play and how to win, or creating a STRATEGY.md that bridges vision and execution. Triggers include: clarifying product strategy, articulating competitive positioning, defining strategic pillars, creating alignment documents, or answering 'what are we betting on as a company?' This skill scans existing project docs (roadmaps, market research, competitive analyses) to inform strategy, then either creates a new STRATEGY.md or updates an existing one.

isanthoshgandhi Skill

Financial survival check for startups. Takes burn, revenue, and growth rate — outputs a single verdict: DEFAULT ALIVE or DEFAULT DEAD, runway in months, and the exact lever that flips the verdict. No estimates accepted. Forces honest numbers. Invoke when the user asks "can we survive?", "how long do we have?", "are we default alive?", "runway check", or /runway-check.

jpoindexter Skill

Use when the user invokes /brand, or asks to build, name, position, design, roll out, evaluate, or refresh a brand identity — a logo/brandmark, brand strategy, positioning, brand brief, visual system, brand guidelines, touchpoints, or a rebrand — and it is unclear which brand-identity reference skills apply. Dispatcher that routes to the right companion skills distilled from Wheeler & Meyerson's Designing Brand Identity (6e).

jpoindexter Skill

Use when accounting for contemporary forces on a brand — social justice stances, sustainability/triple bottom line, going global or localizing, AI in the workflow, big-data analytics, social media strategy, digital/AR/VR interfaces, mobile app icons, evidence-based marketing, private-label architecture, brand licensing, certification symbols, crisis communications, or personal branding.

jpoindexter Skill

Use when defining what a brand stands for and what to call it — distilling research into a unifying idea, narrowing focus, writing a positioning strategy, developing a brand brief, running a naming project, or screening names for trademark/legal availability. Also when a merger, joint venture, blank-page startup, or repositioning needs a strategy or name.

jpoindexter Skill

Use when starting a brand identity project and you need to understand the organization before designing — gathering baseline documents, interviewing stakeholders, defining the problem, running market research or usability tests, auditing marketing/competitors/language, or presenting a findings report to decision makers.

macmenes Bundle

TRIGGER when the user runs `/vantage`, or asks for competitive landscape / competitive intelligence / marketing-intelligence work, or says "competitive analysis", "competitor teardown", "competitive landscape", "size up our competitors", "how do we stack up", "share of voice", "competitive matrix", "build a battlecard". This is Vantage — a Marketing Intelligence OS. It opens a guided console, asks what the user wants one question at a time, then runs it. DO NOT trigger for: pure technical/on-page SEO audits (use seo / seo-* skills), single "X vs Y" comparison PAGE creation (use seo-competitor-pages), backlink profiles only (use backlink-analyzer), or live keyword data lookups.

macmenes Skill

TRIGGER when the user wants competitor paid-media / ad-creative intelligence — "what ads are they running", "Meta Ad Library", "ad creative analysis", "competitor ads", "their offers", "paid media teardown", "ad spy". Part of the `vantage` suite. Reads public ad libraries to map creatives, offers, and spend posture. DO NOT trigger for running the user's OWN ads or pure keyword bid data (use seo-dataforseo).

macmenes Bundle

TRIGGER when the user wants to CREATE their own paid ads / campaign concepts — "write ad copy", "ad concepts", "campaign ideas", "Meta ad variants", "Google RSA", "ad angles", "creative brief", "hooks for ads". Part of the `vantage` (Vantage.os) Paid-Media Lab pack. Turns competitive ad intelligence + positioning into ready-to-test ad concepts. DO NOT trigger for ANALYZING competitor ads (use vantage-ads) or organic content (use vantage-content-plan).

macmenes Skill

TRIGGER when the user wants a marketing-level read of a competitor's content engine & organic footprint — "their content strategy", "what do they blog about", "content cadence", "share of search", "content gaps vs competitors", "their resources". Part of the `vantage` suite. DO NOT trigger for deep keyword/backlink DATA (use seo-dataforseo, backlink-analyzer) or full SEO audits (use seo) — this skill HANDS OFF to those.

macmenes Skill

TRIGGER when the user wants a competitor website & conversion-path teardown — "teardown their site", "their funnel", "conversion analysis", "their pricing page", "how do they capture leads", "CTA analysis", "their offers". Part of the `vantage` suite. Maps funnel, offers, pricing presentation, proof, and lead capture. DO NOT trigger for technical SEO / Core Web Vitals (use seo-technical) or copywriting the user's own pages (use copywriting).

macmenes Skill

TRIGGER when the user needs to identify and tier the real competitor set for a brand/domain — "who are our competitors", "find our competitors", "build a competitor list", "competitive set", "who else is in this market". Part of the `vantage` suite. Produces a tiered, evidence-backed competitor set. DO NOT trigger for analyzing competitors already named (use the relevant vantage-* channel skill) or keyword-ranking rivals only (use seo-dataforseo).

macmenes Bundle

TRIGGER when the user wants to build email / lifecycle / nurture flows — "email sequence", "welcome series", "onboarding emails", "nurture flow", "drip campaign", "winback", "lifecycle marketing", "trial conversion emails", "write our emails". Part of the `vantage` (Vantage.os) Lifecycle & Email pack. Produces a lifecycle map, sequence designs, full email copy, and trigger/timing logic. DO NOT trigger for one-off broadcast/newsletter copy only (use copywriting) or paid ads (use vantage-ad-lab).

macmenes Bundle

TRIGGER when the user wants to build or sharpen THEIR OWN positioning & messaging — "our positioning", "messaging house", "value proposition", "our one-liner", "homepage copy", "how should we position", "messaging framework", "what's our narrative". Part of the `vantage` (Vantage.os) Positioning Studio pack. Produces a positioning statement, messaging house, hero copy, and narrative. DO NOT trigger for analyzing a COMPETITOR's positioning (use vantage-positioning) or writing long-form content (use vantage-content-plan / copywriting).

macmenes Skill

TRIGGER when the user wants a SALES battlecard or win/loss material for a competitor — "build a battlecard", "how do we beat X", "why we win vs X", "objection handling for X", "competitor kill sheet", "sales enablement for competitor". Part of the `vantage` suite. Produces a rep-ready battlecard. DO NOT trigger for marketing positioning analysis (use vantage-positioning) or comparison PAGES (use seo-competitor-pages).