deciqAI

@deciqai source repo

237 skills
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1 day ago last updated

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Thousand True Fans · deciqai
Activate when: a creator/SMB/indie founder needs a sustainable audience-based living without going viral; 'do I need to be famous to make this work', building direct audience revenue; niche monetization. Do NOT activate when: the model genuinely requires mass scale and low per-customer value (ad-supported, etc.). More: deciqai.com/s/thousand-true-fans

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Three Radius Model · deciqai bundle
Activate when: user says 'I know what to do but I'm not doing it', 'we understand the problem but can't fix it', 'effort isn't translating to results', 'why isn't our team executing?', or 'I feel stuck despite being competent'. Also activate for pre-planning skill development or post-mortem gap analysis. Do NOT activate when: the gap is already identified and the solution is purely tactical (just execute); or when organizational constraints (not individual gaps) are clearly the sole cause. More: deciqai.com/s/three-radius-model

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Abductive Reasoning · deciqai bundle
Activate when: user says 'what's the most likely explanation,' 'why did this happen,' 'we think it's X but not sure,' 'we only have one theory,' 'the team has converged on an answer without checking alternatives,' or when diagnosing a bug/outage/symptom/anomaly under uncertainty. Do NOT activate when: the problem is purely deductive or mathematical (direct proof, not hypothesis); the situation allows direct observation or measurement that bypasses inference. More: deciqai.com/s/abductive-reasoning

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Blue Ocean Strategy · deciqai bundle
Activate when: user asks 'how do we stop competing on price?', 'what new market can we create?', 'is there a way to differentiate and cut costs at the same time?', describes an industry where all competitors look identical and margins are eroding, or a team is choosing a market entry angle to avoid head-to-head competition. Do NOT activate when: competitive dimensions are fixed by regulation (utilities, certain financial products); or a network-effects incumbent already dominates the space — use disruptive-innovation instead. More: deciqai.com/s/blue-ocean-strategy

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Contrarian Question · deciqai
Activate when: user says 'contrarian question,' 'the Thiel question,' 'what important truth do very few people agree with you on,' 'is this actually contrarian,' or 'what valuable company is nobody building'; user is drafting or stress-testing a startup thesis, pitch 'secret,' or investment view that claims to be non-consensus; user is preparing for an interview or pitch where they must defend an unpopular claim; user suspects their bold-sounding claim is really consensus in edgy clothing. Do NOT activate when: the user needs the broader portfolio-level discipline of hunting for edges across many bets (use non-consensus-thinking instead); the claim is a matter of taste or values with no evidence path to being right or wrong; the user wants validation or applause for a provocative take rather than a gate that might fail it. More: deciqai.com/s/contrarian-question

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Deliberate Practice · deciqai bundle
Activate when: user says 'I've been doing this for years but I'm not getting better'; someone suspects a skill plateau despite continued effort; designing a learning program for a high-performance outcome; an organization reports high training hours but low skill transfer. Do NOT activate when: goal is execution of existing skills rather than acquiring new ones (use deep-work instead); there is no identifiable expert performance benchmark to target. More: deciqai.com/s/deliberate-practice

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Discovery Call Spin · deciqai
Activate when: running sales discovery calls; deals stall because the buyer doesn't feel the pain; 'how do I run a sales call', 'my demos don't convert', qualifying a prospect. Do NOT activate when: the deal is transactional/self-serve with no call, or it's post-sale support. More: deciqai.com/s/discovery-call-spin

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Herzberg Two Factor · deciqai bundle
Activate when: someone says 'why isn't the team motivated,' 'we raised salaries but morale didn't improve,' 'people keep leaving for better opportunities,' 'employee engagement is low,' 'how do I retain engineers,' or when designing compensation, job roles, or performance systems. Do NOT activate when: the problem is a skill gap (people lack capability, not motivation); or the worker is in extreme economic precarity where basic survival income is the issue. More: deciqai.com/s/herzberg-two-factor

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Neurological Levels · deciqai bundle
Activate when: 'we keep trying to change this and it reverts,' 'people know what to do but don't do it,' 'the training didn't stick,' someone hits a knowing-doing gap repeatedly, or a culture change effort has failed more than once. Do NOT activate when: first attempt at change (try L2–3 first); person is in acute crisis needing stabilization. More: deciqai.com/s/neurological-levels

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Porters Five Forces · deciqai bundle
Activate when: user asks 'is this a good industry to enter?', 'why is our margin so low despite solid execution?', 'what are the barriers to entry here?', 'how much power do our suppliers/buyers have?', 'should we invest in this sector?', or requests a structured competitive/industry analysis. Do NOT activate when: the market is a platform or ecosystem (buyer/supplier roles are ambiguous), or the industry is brand-new with no stable competitive structure yet. More: deciqai.com/s/porters-five-forces

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Ramen Profitability · deciqai
Activate when: a founder needs to know if the company survives without more funding; 'are we default alive or default dead', deciding to cut burn or raise, bootstrapping to survival; runway math. Do NOT activate when: the company is already comfortably profitable and the question is scaling, not survival. More: deciqai.com/s/ramen-profitability

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Regret Minimization · deciqai bundle
Activate when: user says 'what would my 80-year-old self think', 'if I never try this will I regret it', 'I keep hesitating but the math is clear', 'regret minimization', or faces a major hard-to-reverse life decision (career pivot, founding a company, relocation, leaving a relationship) where the units are joy/meaning/identity rather than money. Do NOT activate when: the decision is routine or easily reversible (which restaurant, which tool to buy); or when money/EV is genuinely the right unit (portfolio allocation, pricing math). More: deciqai.com/s/regret-minimization

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Tunnel Vision Slack · deciqai bundle
Activate when: user says 'I'm always firefighting,' 'I never have time to think,' 'everything feels urgent,' 'I can't get ahead,' or 'we keep pushing strategic work because of day-to-day fires.' Do NOT activate when: the urgency is a single bounded crisis with a clear end date; or the person lacks goal clarity and does not yet know what strategic work to protect time for. More: deciqai.com/s/tunnel-vision-slack

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User Insight Engine · deciqai bundle
Activate when: user says 'why aren't users doing X despite saying they would', or 'our survey scores are high but churn is high', or 'we shipped a feature that tested well but nobody uses it', or 'we have conflicting signals from research', or 'I can see the drop-off point but don't know why'. Do NOT activate when: the product has no real users yet (use lean-startup / jobs-to-be-done instead); or the purchase is a multi-stakeholder B2B enterprise deal (use principal-agent / signaling-games instead). More: deciqai.com/s/user-insight-engine

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Zero To One Secrets · deciqai
Activate when: user asks 'what do we know that others don't,' 'where is our edge,' 'what important truth do few people agree with me on,' 'is this idea defensible,' or is hunting for a startup idea, an untapped market, or a hidden opportunity; a business plan claims uniqueness but can't name the truth it rests on; user says 'Zero to One,' 'Thiel secret,' or 'contrarian opportunity.' Do NOT activate when: 'secret' means credentials, API keys, passwords, encryption, secret management, or any security/privacy topic — this is a business-opportunity skill, not a security skill; the user wants execution help on an already-validated idea rather than the truth beneath it. More: deciqai.com/s/zero-to-one-secrets

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Aarrr Pirate Metrics · deciqai bundle
Activate when: user says 'our growth is stalling and we don't know why,' 'product and marketing are arguing about whose fault it is,' 'where is our funnel breaking,' 'pirate metrics,' or 'acquisition vs activation vs retention.' Also activate for: designing end-to-end metrics for a new product, building a shared instrumentation framework across teams. Do NOT activate when: the product has no users yet (use lean-startup instead), or the bottleneck is already obvious and obvious to fix. More: deciqai.com/s/aarrr-pirate-metrics

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Change And Constants · deciqai bundle
Activate when: 'we keep debating whether to pivot or stay the course', 'I don't know what we should never change', 'is this signal or noise?', 'the market shifted — what do we hold onto?', 'we're paralyzed between adapting and staying true to who we are'. Do NOT activate when: the decision is purely operational (which vendor, which tool) with no strategic identity implications; all elements clearly fall into one category and the team already has consensus. More: deciqai.com/s/change-and-constants

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Circle Of Competence · deciqai bundle
Activate when: user says 'should I enter this market / make this hire / invest in this domain,' 'am I qualified to evaluate this,' 'stay in your lane,' 'stick to what you know,' or is about to make a consequential decision in an unfamiliar domain. Do NOT activate when: the decision is small and explicitly framed as a learning bet; the domain is genuinely frontier for everyone and no one has competence yet. More: deciqai.com/s/circle-of-competence

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Continuous Discovery · deciqai
Activate when: a team ships features on opinion instead of evidence; 'we need a discovery habit', 'how often should we talk to users', building a product roadmap; connecting weekly customer contact to decisions. Do NOT activate when: pre-first-customer (use the-mom-test first) or the org has no product to iterate. More: deciqai.com/s/continuous-discovery

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Dichotomy Of Control · deciqai bundle
Activate when: user says "I can't stop worrying about something I can't control," "I'm anxious about how this will turn out," "I keep replaying what went wrong," "I need them to change," "this uncertainty is paralyzing me," or is processing a setback, preparing for a high-stakes unknown outcome, or stuck in anger/frustration at someone else's choices. Do NOT activate when: the user needs to grieve or feel first (premature Stoic framing suppresses healthy emotion); or the user is avoiding real responsibility by mislabeling a controllable thing as "outside my power." More: deciqai.com/s/dichotomy-of-control

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Dual System Thinking · deciqai bundle
Activate when: a decision feels obvious but the stakes are high; someone says 'I just trust my gut' on a consequential call; a team is converging fast without pushback; you're tired or pressured and still need to decide; you're in an unfamiliar domain moving on instinct. Do NOT activate when: the decision is genuinely routine and low-stakes; you have well-trained calibrated expert intuition in that exact domain and need to act fast. More: deciqai.com/s/dual-system-thinking

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Last Mover Advantage · deciqai
Activate when: user asks 'does being first even matter here?', 'who wins this market in the end?', 'will this business still be around in 10 years?', 'should we race to ship or wait and own the category?'; a strategy is justified mainly by 'we have to be first'; someone needs to weigh a durable endgame position against a race for early market entry; growth metrics look great but no one has asked whether the position lasts. Do NOT activate when: the question is whether a first mover's existing lead is defensible or how a follower attacks it — that is first-mover-advantage's diagnostic; or the market's endgame structure is genuinely unknowable yet and the honest move is cheap experiments, not endgame claims. More: deciqai.com/s/last-mover-advantage

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Narrow Gate Strategy · deciqai bundle
Activate when: user says 'this is taking too long', 'everyone else is doing X', 'should we take the easier path', 'is this worth it', 'we need to build a moat', 'choosing which capability to invest in long-term', or 'should we persist or pivot on this hard path'. Do NOT activate when: the path is only hard but not value-building (sunk-cost rationalization), or when the vindication horizon exceeds the organization's survival window. More: deciqai.com/s/narrow-gate-strategy

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Referral Loop Design · deciqai
Activate when: a founder wants customers to bring customers; 'how do we get referrals / word of mouth', designing a referral program, improving virality; loops, incentives, timing. Do NOT activate when: the product has weak retention/love (fix that first — referrals amplify a leaky bucket). More: deciqai.com/s/referral-loop-design

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Seven Questions Test · deciqai
Activate when: user says 'seven questions,' 'Zero to One test,' 'Thiel checklist,' 'should I start this business,' 'is this startup idea any good,' or 'stress-test my startup idea'; a business idea, pivot, product line, or funding decision is about to proceed on enthusiasm rather than evidence; a pitch or plan is strong on one dimension (usually technology or market size) and silent on the others; the user wants a structured go/no-go gate before committing capital, time, or reputation to a venture. Do NOT activate when: the venture is already running and the question is a single-dimension diagnosis (pricing, one channel, one hire) — use the specific skill for that dimension instead; the decision is a small reversible experiment where a full seven-question gate is heavier than the bet itself; the user asked only to polish pitch wording, not to test whether the underlying business should exist. More: deciqai.com/s/seven-questions-test

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Strategic Commitment · deciqai bundle
Activate when: someone says 'they don't believe we'll follow through', 'how do I make my threat credible?', 'how do we deter a competitor from entering?', 'we need to lock in this customer/partner', 'should we burn our bridges?', or when a stated threat or promise is being discounted by the other side. Do NOT activate when: the problem is capability (you cannot execute the threat, not just credibility that you will), or when the environment is changing so fast that any lock-in creates more rigidity than credibility gain. More: deciqai.com/s/strategic-commitment

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Timing Action Matrix · deciqai bundle
Activate when: a major decision is imminent and the team hasn't explicitly checked whether NOW is the right time; a correct strategy keeps hitting unexpected resistance; a post-mortem asks why something failed despite being the right call; planning a product launch or market entry. Do NOT activate when: timing is fixed by a hard deadline with no real choice about when to act; the decision is low-stakes and reversible. More: deciqai.com/s/timing-action-matrix

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Value Chain Analysis · deciqai bundle
Activate when: user asks 'where does our competitive advantage come from', 'why are our margins lower than competitors', 'which activities create value', 'how is the competitor doing it cheaper', 'cost structure analysis', 'make vs. buy decision', 'which activities should we outsource', or is evaluating an acquisition for synergies or designing competitive strategy. Do NOT activate when: the business is a platform/multisided market (use network effects analysis instead); the question is industry-level rather than firm-level (use Porter's Five Forces instead). More: deciqai.com/s/value-chain-analysis

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Business Model Canvas · deciqai bundle
Activate when: user says "business model canvas," "BMC," "Osterwalder canvas," "what's our business model," "map this business," or asks to evaluate/design/pivot/compare a business model before raising capital. Do NOT activate when: no customer segment exists yet (redirect to first-principles first); or the question is purely operational (which CRM, which feature to ship). More: deciqai.com/s/business-model-canvas

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Cash Conversion Cycle · deciqai
Activate when: a profitable-on-paper business is short on cash; 'we're profitable but always broke', managing working capital, inventory or receivables tying up cash; DSO/DIO/DPO. Do NOT activate when: a pure digital business with instant payment and no inventory/receivables (cycle ~0). More: deciqai.com/s/cash-conversion-cycle

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Cognitive Load Theory · deciqai bundle
Activate when: someone says 'this is too much to take in at once', 'learners aren't getting it despite good material', 'our onboarding is overwhelming new hires', 'why does this tutorial confuse people', 'how do I design training that actually works', 'this documentation is hard to follow', 'cognitive load', 'working memory'. Do NOT activate when: the audience is already expert (expertise-reversal applies — novice techniques frustrate experts); the bottleneck is motivational rather than cognitive. More: deciqai.com/s/cognitive-load-theory

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Comparative Advantage · deciqai bundle
Activate when: user says 'should I do this myself or delegate,' 'I'm the best at X so I should do it,' 'should we outsource or build in-house,' 'how should we divide work on the team,' 'is it worth hiring someone for this.' Do NOT activate when: the situation is genuinely single-task with no trade-off; the user is asking about competitive strategy between companies (use Porter's Five Forces instead). More: deciqai.com/s/comparative-advantage

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Disruptive Innovation · deciqai bundle
Activate when: a founder asks 'can we avoid competing head-on with big players?', someone asks 'is this disruption or just a price war?', an investor wonders if a startup's entry angle creates durable structural advantage, an incumbent spots a cheap new entrant and needs to know if it's a real threat, a product team wants to know which features to deliberately leave out of an MVP. Do NOT activate when: the market requires absolute performance with no 'good enough' threshold (aircraft engines, Class III medical devices), or the competitive situation is a pure price war with no cost-structure asymmetry. More: deciqai.com/s/disruptive-innovation

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First Mover Advantage · deciqai bundle
Activate when: user asks 'should we move first or wait?', 'is it too late to enter this market?', 'how long can they hold their lead?', 'what makes the first mover hard to beat here?', or needs to assess how durable a market leader's position is or map where a pioneer's advantages are weakest. Do NOT activate when: no one has entered the market yet and the question is whether the market exists at all; or when the decision is primarily about execution quality rather than entry timing. More: deciqai.com/s/first-mover-advantage

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Lifestage Value Curve · deciqai bundle
Activate when: someone asks 'what should I focus on at my age,' 'I feel like I'm wasting my best years,' 'how do I plan my career long-term,' 'what does my 40s/50s demand,' or a person is clearly investing for the wrong life stage (Heroic Age execution in the Golden Age, or Silver Age coasting in the Heroic Age). Do NOT activate when: the problem is domain skill acquisition unrelated to life-stage strategy; chronological and developmental age diverge significantly and more context is needed first. More: deciqai.com/s/lifestage-value-curve

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Second Order Thinking · deciqai bundle
Activate when: user says 'and then what?', 'what are the second-order effects?', 'what could go wrong downstream?', 'what happens once everyone does this?', or brings a decision where the immediate effect is clear but downstream effects are not, or says 'everyone agrees this is good.' Do NOT activate when: the decision is genuinely low-stakes and reversible (e.g., a variable rename), or the user lacks a causal model and needs to build understanding first before tracing consequences. More: deciqai.com/s/second-order-thinking

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Theory Of Constraints · deciqai bundle
Activate when: user says 'everyone is working hard but results are flat', 'where is our bottleneck', 'we keep adding capacity but throughput doesn't improve', 'backlog piling up at one stage', 'Goldratt / TOC / Five Focusing Steps', or is designing a process-improvement initiative and wants to know where to invest. Do NOT activate when: the system is single-step with no dependencies; the constraint is purely demand-side and supply-side analysis is irrelevant. More: deciqai.com/s/theory-of-constraints

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Availability Heuristic · deciqai bundle
Activate when: user says 'we keep hearing about X so it must be common', 'that just happened so it's risky', 'the news is full of stories about this', 'I've seen this a lot lately so it's probable', or is making a risk/frequency estimate driven by memorable examples rather than data. Do NOT activate when: the available evidence is genuinely representative of the reference class; the decision warrants heavy precautionary weight on rare but catastrophic/irreversible risks. More: deciqai.com/s/availability-heuristic

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Commitment Consistency · deciqai bundle
Activate when: user says "foot in the door," "I already committed so I have to follow through," "how do I design onboarding / a sales sequence / a commitment ladder," "Cialdini," "would I do this fresh," or is evaluating whether past small steps are pulling them into a bigger decision. Do NOT activate when: the situation is genuinely single-shot with no prior commitment history; commitment framing would be used to pressure someone who already has limited choice. More: deciqai.com/s/commitment-consistency

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Cpa Irs Representation · deciqai
Activate when: a client receives an IRS notice or letter; an examination opens or an IDR arrives; a client has unfiled returns, a balance owed, or a lien/levy pending; deciding whether to appeal an adjustment or collection action; scoping a representation engagement; user says 'IRS notice', 'audit letter', 'exam', 'IDR', 'levy', 'lien', 'back taxes', 'unfiled returns', 'Form 2848', 'appeal this', 'the IRS is after my client'. Do NOT activate when: the work is return preparation or review with no controversy; the matter is purely a state or local authority (different rules and timelines); facts suggest criminal exposure — stop and involve counsel. More: deciqai.com/s/cpa-irs-representation

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Hyperbolic Discounting · deciqai bundle
Activate when: user says 'I'll start tomorrow / next week / next month' repeatedly; someone intends to save / exercise / quit but never follows through; a product's free trial or subscription is creating unexpected lock-in; someone wants to design a commitment device or pre-commitment contract; a team keeps deferring long-horizon work for short-term fires. Do NOT activate when: the changed plan reflects genuine new information (rational update, not bias); the time preference shift is due to real uncertainty about future receipt (bird-in-hand is reasonable). More: deciqai.com/s/hyperbolic-discounting

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Non Consensus Thinking · deciqai bundle
Activate when: user says 'everyone agrees on this,' 'the obvious move is X,' 'why go against the grain?'; user is entering a crowded market where the right strategy feels obvious; user has an early signal conflicting with the mainstream narrative; user is making a high-stakes allocation where popular choice and correct choice may diverge. Do NOT activate when: user just wants to be different with no specific edge to audit; context is purely creative where originality is the goal rather than competitive decision-making. More: deciqai.com/s/non-consensus-thinking

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Pmf Crossing The Chasm · deciqai bundle
Activate when: user says "PMF," "product-market fit," "crossing the chasm," "early adopter to mainstream," "whole product," "we're stuck after our beachhead," or "growth stalled after an initial good period"; startup has early traction but can't tell if it's real; team is debating which segment to target next after winning early fans. Do NOT activate when: the product has no users yet (use lean-startup instead); the business is already category-mature and the question is about scaling proven channels. More: deciqai.com/s/pmf-crossing-the-chasm

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Point Line Plane Solid · deciqai bundle
Activate when: user says 'we're good at X but not growing,' 'we need a moat,' 'we're just a feature not a platform,' 'competition keeps copying us,' 'we want to build something hard to replicate,' or asks how to move from product to platform to ecosystem. Do NOT activate when: the user is still searching for product-market fit (the point-level value hasn't been validated yet); or when the question is purely about execution speed or cost within an existing market (a line-level optimization, not a dimension problem). More: deciqai.com/s/point-line-plane-solid

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Power Law Distribution · deciqai bundle
Activate when: user is allocating capital or resources across a portfolio and wants to know where to concentrate; user says 'our average customer / deal / employee performs at X' and is making decisions from that average; user is building a risk model using standard deviation or VaR; user asks why a few customers or deals drive almost all revenue; user is evaluating VC fund returns or startup portfolio outcomes. Do NOT activate when: the distribution is demonstrably Gaussian (e.g., manufacturing tolerances under statistical process control); stakes are low enough that distribution shape does not affect the decision. More: deciqai.com/s/power-law-distribution

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Probabilistic Thinking · deciqai bundle
Activate when: user says 'what are the odds,' 'base rate,' 'Bayesian update,' 'calibration,' or 'what's the probability'; user is making a forecast or estimating a conversion/close/hire/outcome probability; someone claims 'I'm 90% sure' without any evidence grounding; a vivid story is being used in place of a prior frequency; team is treating an uncertain outcome as binary will/won't. Do NOT activate when: the problem has a deterministic answer from its inputs (math, well-defined engineering); the question is about identity, ethics, or meaning rather than fact. More: deciqai.com/s/probabilistic-thinking

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Regression To The Mean · deciqai bundle
Activate when: someone says 'things always bounce back,' wonders why an intervention seemed to work on a struggling team, is surprised their star performer regressed, is evaluating whether a coaching/bonus/firing had an effect, or is interpreting before-vs-after performance changes without a control group. Do NOT activate when: the measurement is genuinely noise-free (e.g., deterministic process outputs); the underlying signal has demonstrably changed due to a structural shift (new product launch, technology change). More: deciqai.com/s/regression-to-the-mean

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Situational Leadership · deciqai bundle
Activate when: user says 'my management style isn't working for this person', 'I don't know how much to delegate', 'my top performer is disengaged', 'my new hire is struggling without guidance', 'should I give him more autonomy?', or asks how to lead/manage a specific person on a specific task. Do NOT activate when: the performance issue is an incentive misalignment (reward structure is wrong — use principal-agent instead); the organization is in acute crisis requiring uniform command and all debate is suspended. More: deciqai.com/s/situational-leadership

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Tragedy Of The Commons · deciqai bundle
Activate when: shared resource is degrading even though no one is doing anything "wrong"; team complains about free riders or overuse; designing API quotas, rate limits, or open-source governance; someone says "everyone is overusing this" or "the system worked fine until it got popular"; evaluating why a platform or community is burning out. Do NOT activate when: the resource is fully non-rival (unlimited supply, zero marginal cost); the problem is a purely individual-action issue with no shared resource. More: deciqai.com/s/tragedy-of-the-commons

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Dynamic Core Competence · deciqai bundle
Activate when: user asks 'what is our real edge?', 'what will our moat look like in 3 years?', 'which capabilities should we invest in?', someone says 'competitive advantage' without a specific testable claim, or a team is assessing whether their current position will survive a technology or market shift. Do NOT activate when: the question is purely operational (no competitive position implication), or the market is too new to assess competence importance trajectories (use lean experimentation instead). More: deciqai.com/s/dynamic-core-competence

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Hidden Elite Advantages · deciqai bundle
Activate when: 'what makes top investors/founders truly different', 'how do I close the gap with elite performers', 'what am I missing that successful people have', 'I want to learn from [elite person]', designing a personal development plan that needs to separate learnable from non-learnable advantages. Do NOT activate when: goal is immediate performance improvement (this is a multi-year instrument), or person has no domain performance history to calibrate against. More: deciqai.com/s/hidden-elite-advantages

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Landing Page Conversion · deciqai
Activate when: traffic arrives but doesn't convert; 'our landing page doesn't work', launching a new offer page, improving signup/lead rate; messaging, CTA, friction. Do NOT activate when: there's no traffic yet (fix acquisition first) or the problem is product, not the page. More: deciqai.com/s/landing-page-conversion

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Minimum Viable Audience · deciqai
Activate when: a founder wants to appeal to everyone; 'our market is huge / everyone is a customer', picking a beachhead, a creator/SMB choosing a niche; 'who exactly is this for?'. Do NOT activate when: the business genuinely requires mass-market scale from day one and a niche is proven irrelevant. More: deciqai.com/s/minimum-viable-audience

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Monopoly Vs Competition · deciqai
Activate when: user says 'monopoly vs competition,' 'competition is for losers,' 'zero to one,' 'do we have a moat,' 'is this market too crowded,' 'how do we escape competition,' or 'start small and monopolize'; a startup or product is entering a category with many similar players and the user is deciding whether/how to compete; someone is sizing a market and the definition of 'the market' is doing suspicious work (looking dominant in a tiny niche, or looking small inside a huge one); planning niche-first expansion sequencing. Do NOT activate when: the question is industry-level attractiveness for an outsider or investor (use porters-five-forces); the question is legal/antitrust monopoly regulation; the business is deliberately a commodity player competing on operational excellence and the user just wants execution help. More: deciqai.com/s/monopoly-vs-competition

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Strategic Execution 3d9 · deciqai bundle
Activate when: strategy results are consistently below target despite strong market conditions; a team agrees on a plan but results fall far short; diagnosing why execution broke down after a leadership change or merger; auditing whether the organization can support a new growth phase. Do NOT activate when: the team is fewer than 10 people with no defined organizational system; no strategy exists yet and the task is pure strategy formulation. More: deciqai.com/s/strategic-execution-3d9

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Bootstrapping Vs Raising · deciqai
Activate when: a founder is deciding whether to raise venture money or self-fund; 'should we raise?', weighing dilution vs speed, choosing a funding path; VC fit vs bootstrap/SMB. Do NOT activate when: the decision is already made and the task is executing a specific raise (use fundraising materials instead). More: deciqai.com/s/bootstrapping-vs-raising

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Curiosity Learning Curve · deciqai bundle
Activate when: user says 'I used to love this but don't anymore', 'I feel like I've stopped learning', 'I go through the motions but nothing excites me', 'how do I stay curious as I get older', or a domain expert's knowledge has visibly stagnated despite continued effort. Do NOT activate when: the problem is burnout rather than curiosity deficit (burnout requires recovery first); the issue is capability or skill gap rather than curiosity; structural causes (bad environment, financial stress) are driving the motivation problem. More: deciqai.com/s/curiosity-learning-curve

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Expected Value And Kelly · deciqai bundle
Activate when: user asks 'how much should I bet/invest on this?', 'what's the expected value here?', 'Kelly criterion', 'optimal bet size', 'fractional Kelly', 'how big a position should I take?', or is allocating capital across repeated decisions (ad spend by segment, VC portfolio construction, position sizing, A/B test ramp). Do NOT activate when: the decision is one-shot and non-repeating (career change, marriage) — use regret-minimization instead; or when the user cannot estimate probabilities or payoffs even roughly. More: deciqai.com/s/expected-value-and-kelly

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Industry Learning Sprint · deciqai bundle
Activate when: user is entering an unfamiliar industry and needs a working mental model fast; user says 'I need to understand this sector before a meeting next week'; user is evaluating an acquisition or investment in a domain they don't know; user is preparing for a high-stakes expert conversation with limited time; user needs to produce an investment thesis or market entry recommendation under time pressure. Do NOT activate when: user already has deep domain expertise in the target industry; user needs regulatory or legal precision — engage domain-specific counsel instead. More: deciqai.com/s/industry-learning-sprint

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Knowing And Doing As One · deciqai bundle
Activate when: user says 'I know I should but I haven't', a team is stuck in analysis paralysis going in circles, you need to assess whether someone actually learned from a past experience, a strategy or lessons-learned doc has produced no operational change, or an organization keeps repeating the same mistake. Do NOT activate when: the barrier is a demonstrable external constraint (capital, regulation, waiting for a trigger), or when the goal is to shame rather than diagnose. More: deciqai.com/s/knowing-and-doing-as-one

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Map Is Not The Territory · deciqai bundle
Activate when: a metric is improving but customers or employees are signaling problems; a strategy or process hasn't been reviewed in over a planning cycle; a team keeps disagreeing and can't resolve it with data; someone says 'the model shows...' or 'the data doesn't show any problems'; a plan is being followed because 'that's how we do it.' Do NOT activate when: the map is demonstrably current and freshly validated against the territory; the decision is so low-stakes that map imprecision doesn't matter. More: deciqai.com/s/map-is-not-the-territory

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Structured Communication · deciqai bundle
Activate when: user says 'they didn't get it,' 'I don't know how to bring this up,' 'the message wasn't clear,' 'how do I give feedback without sounding critical,' needs to structure a funding pitch or difficult conversation, or wants to diagnose why a previous message failed to land. Do NOT activate when: the exchange is purely informational with no specific response required, or the situation calls for spontaneous casual conversation with no persuasion/coaching/praise goal. More: deciqai.com/s/structured-communication

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Trust Brand Architecture · deciqai bundle
Activate when: brand perception lags product quality; a values campaign generated backlash ('they say X but do Y'); NPS and brand sentiment diverge; marketing underperforms despite a good product; someone asks 'how do we build brand trust?' or 'why isn't our marketing working?'. Do NOT activate when: a single catastrophic event requires immediate legal or crisis-communication response first; the product genuinely does not work and needs engineering fixes before trust is addressed. More: deciqai.com/s/trust-brand-architecture

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When To Make First Hires · deciqai
Activate when: a founder is deciding whether/what to hire first; 'should I hire now', 'what's my first hire', feeling overloaded, sequencing early roles; hire vs automate. Do NOT activate when: the org is past early-team stage and needs org design/management systems (different scope). More: deciqai.com/s/when-to-make-first-hires

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Arrow Information Paradox · deciqai bundle
Diagnoses the buyer/seller deadlock in any trade of information — the buyer cannot value what they cannot see, but once they see it they have it for free — and selects the disclosure mechanism (patent, NDA, staged disclosure, trusted intermediary + escrow, reputation, or proxy demonstration) that lets the buyer estimate value WITHOUT the seller losing appropriability. Activate when: user must sell, license, or pitch information/technology/know-how and asks 'how much do we reveal before they'll pay', 'how do we prove it works without giving it away', 'should we patent this or keep it secret', 'they want to see the code/formula/method before signing', 'how do we let a buyer value our tech in due diligence without leaking it', or describes an M&A/VC/licensing/consulting deal where the thing being sold IS the information. Do NOT activate when: the good has no information-appropriability problem (a commodity, a physical product that can be inspected without transferring the design); the information is already publ

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Do Things That Dont Scale · deciqai
Activate when: an early founder is over-automating or waiting for growth to be 'efficient'; 'this won't scale', recruiting first users, delivering early service manually; concierge/white-glove starts. Do NOT activate when: the motion is already validated and the task is genuinely to scale it (then systemize/automate). More: deciqai.com/s/do-things-that-dont-scale

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Founder Trajectory Matrix · deciqai bundle
Activate when: a founder says they're hitting a ceiling despite working harder; a founding team keeps fighting about who makes decisions; someone asks 'why do some founders progress faster than me?' or 'do I need a co-founder?'; a founder is moving from early stage to scaling and things that worked before are now breaking. Do NOT activate when: the real constraint is product-market fit, runway, or capital (use pmf-crossing-the-chasm or jobs-to-be-done instead); the founder has operated fewer than 6 months and lacks behavioral data to diagnose. More: deciqai.com/s/founder-trajectory-matrix

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Gravity Field Empowerment · deciqai bundle
Activate when: user asks 'did this transformation actually work', 'how do I measure whether coaching/strategy/capital changed the business', 'why does our improvement not stick', 'how do I choose between competing empowerment options', or evaluates a business program by its immediate effect rather than long-term compounded velocity change. Do NOT activate when: the business survival horizon is under 12 months (integral effect cannot materialize), or no baseline growth metric exists to measure velocity change against. More: deciqai.com/s/gravity-field-empowerment

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Repeated Games Reputation · deciqai bundle
Activate when: user asks how to build trust with a repeat counterparty, whether to retaliate after a partner defected, how to design a reputation system, whether a long-term relationship can survive betrayal, or says 'shadow of the future / tit-for-tat / burn this bridge / they'll remember this / build credibility.' Do NOT activate when: interaction is genuinely one-shot with no third-party observers (use prisoners-dilemma), or situation is zero-sum competition where repetition entrenches rivalry. More: deciqai.com/s/repeated-games-reputation

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Resource Time Compression · deciqai bundle
Activate when: user says 'this will take years', 'we need to build this from scratch', 'we don't have the resources to move faster', 'how do we compress our timeline', 'competitors are already ahead and we can't catch up sequentially', or when a goal is achievable but the default sequential plan is too slow for the market window. Do NOT activate when: the bottleneck is a genuine sequential dependency that cannot be parallelized (e.g., regulatory approval must precede launch); or when required external resources do not yet exist and the problem requires first-principles innovation rather than resource configuration. More: deciqai.com/s/resource-time-compression

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Ria Position Sizing Kelly · deciqai
Activate when: sizing a single-name or thematic position; a client with concentrated stock; setting max-position/rebalancing bands; 'how much of the portfolio should this be?'. Do NOT activate when: broad index allocation already governed by the IPS. More: deciqai.com/s/ria-position-sizing-kelly

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Strategic Spiral Momentum · deciqai bundle
Activate when: organization's strategy is losing momentum despite doing the right things; team disagrees on which strategic phase they're in; deciding whether to push deeper into current strategy or start a new cycle; setting phase-appropriate goals and resource allocation; preparing a mid-cycle board or investor assessment. Do NOT activate when: individual career or personal strategy planning (use shi-momentum); single-product feature prioritization; organization is in true crisis/turnaround mode. More: deciqai.com/s/strategic-spiral-momentum

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Strategy Execution Levers · deciqai bundle
Activate when: 'our strategy is clear but nothing changes,' 'people understand the goal but revert to old behaviors,' 'initial launch energy faded after 2 months,' 'we keep having the same post-mortem findings,' or execution consistently falls short despite repeated planning. Do NOT activate when: the strategy itself is wrong or unvalidated (fix the strategy first); or failure is caused by resource constraints, not behavioral/process gaps. More: deciqai.com/s/strategy-execution-levers

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Bullseye Traction Channels · deciqai
Activate when: a founder is guessing at marketing channels or pouring effort into one that isn't working; 'how do we get customers', 'which channel should we use', growth is stalled on distribution. Do NOT activate when: a channel is already proven and the task is to optimize/scale it, not to find one. More: deciqai.com/s/bullseye-traction-channels

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Cognitive Evolution Stages · deciqai bundle
Activate when: user says 'I understand it but can't apply it,' 'how do I stop just copying other people's work,' 'I can adapt frameworks but can't create new ones,' 'why does my innovation always look like a remix,' or when someone's output is sophisticated adaptation that cannot generate genuinely novel solutions. Do NOT activate when: the person needs Stage 1 content knowledge first and lacks basic domain familiarity; or when the block is motivational rather than developmental. More: deciqai.com/s/cognitive-evolution-stages

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Incremental Vs Leap Growth · deciqai bundle
Activate when: growth has stalled despite good execution; a team disagrees whether a goal is 'realistic'; someone says their initiative is transformative but measures it with quarterly targets; you're designing a new market entry or capability platform. Do NOT activate when: organization is in survival mode (cash runway < 6 months) — address that constraint first; the goal hasn't been defined yet — use first-principles or jobs-to-be-done first. More: deciqai.com/s/incremental-vs-leap-growth

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Nine Level Cognitive Tower · deciqai bundle
Activate when: user says 'how do I level up my thinking', 'why do I keep copying others', 'I don't know what I don't know', 'how do I develop independent judgment', or their reasoning shows systematic deference to authority, inability to form original views, or frustration at being stuck at the same thinking level for years. Do NOT activate when: the person needs domain knowledge rather than thinking structure (content gap, not cognition gap), or when motivation and engagement are the real issue rather than cognitive development. More: deciqai.com/s/nine-level-cognitive-tower

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Cognitive Science Landscape · deciqai bundle
Activate when: user says 'I want to improve my thinking,' 'why does my decision-making keep failing,' 'how do I optimize my cognitive performance,' 'what's the full picture of how the mind works,' or is about to apply a single cognitive intervention without understanding which domain is the bottleneck. Do NOT activate when: the specific cognitive domain is already clearly identified and scoped (use domain-specific tools instead); the problem is not cognitively rooted (resource constraints, politics, or external environment are the driver). More: deciqai.com/s/cognitive-science-landscape

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Estimated Tax Safety Buffer · deciqai
Activate when: self-employed / K-1 / variable-income client planning quarterly 1040-ES; 'how much should I set aside?', 'will I owe a penalty?', volatile income year. Do NOT activate when: W-2 withholding fully covers liability. More: deciqai.com/s/estimated-tax-safety-buffer

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Reverse Information Paradox · deciqai bundle
Diagnoses how consuming external AI forces you to reveal proprietary knowledge — your 'intelligence exhaust' (prompts, tool calls, corrections, evals) — to whoever controls the learning infrastructure, and prescribes a trust boundary that keeps your data, evals, memory, adapted weights, and learning loops inside your tenant while decoupling orchestration from any single provider. Activate when: user asks 'does using this AI vendor train their model on our data', 'are our corrections/evals improving a model our competitors also use', 'how do we adopt external AI without giving away our know-how', 'who owns the learning loop', 'are we locked into one AI provider', 'we're fine-tuning/RAG-ing on proprietary data with a third-party model', or describes an enterprise/SMB whose operational data flows into a vendor AI (coding assistant, support bot, vertical SaaS AI, fine-tuning partner). Do NOT activate when: the AI is fully local/self-hosted with no telemetry leaving your boundary and no shared learning; the questi

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Ria Client Margin Of Safety · deciqai
Activate when: building a retirement/decumulation plan; setting cash buffers/withdrawal rates; stress-testing a plan; client near retirement; 'will they be okay if markets drop early?'. Do NOT activate when: pure accumulation with long horizon and no near-term draws. More: deciqai.com/s/ria-client-margin-of-safety

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S Curve Technology Adoption · deciqai bundle
Activate when: user asks "why has our growth stalled after early success?", "when will this market saturate?", "we used to grow easily, now it's hard", "how do we cross the chasm?", "we need to reach mainstream buyers", "our marketing stopped working", "what adopter stage are we in?", or mentions S-curve, diffusion of innovations, Rogers, early adopters, majority, laggards, Bass diffusion model, or technology adoption lifecycle. Do NOT activate when: the market is already mature/saturated with no diffusion dynamics left to analyze; or adoption is driven by regulatory mandate rather than buyer choice. More: deciqai.com/s/s-curve-technology-adoption

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Tax Prep 8867 Due Diligence · deciqai
Activate when: preparing any return claiming EITC, CTC/ACTC/ODC, AOTC, or Head-of-Household status; onboarding a paid-preparer workflow; a reviewer says 'did we document due diligence?', 'are we 8867-covered?', 'EITC audit risk.'. Do NOT activate when: no refundable credit / HOH is claimed; the return is self-prepared with no paid preparer; the question is purely tax-law calculation (use a calc tool, not this). More: deciqai.com/s/tax-prep-8867-due-diligence

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Travel Repeat Client Ladder · deciqai
Activate when: turning one-trip bookers into annual clients; building a client-for-life book; planning post-trip nurture; 'how do I stop starting from zero every year?'. Do NOT activate when: pure one-off transactional volume with no repeat intent. More: deciqai.com/s/travel-repeat-client-ladder

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Customer Relationship Ladder · deciqai bundle
Activate when: a key account renewal is at risk and the team can't explain why the customer values them; someone asks 'how do we become a strategic partner?'; a CSM needs to know where a relationship actually stands; the team claims to be strategic but has no proactive insight delivery this quarter; a deal was lost on relationship despite having the best product. Do NOT activate when: the customer base is transactional high-volume with ACV under $500 (Rung 3–5 is structurally impossible); the customer explicitly prefers arms-length vendor relationships. More: deciqai.com/s/customer-relationship-ladder

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Manager Development Spectrum · deciqai bundle
Activate when: a promoted manager is failing without clear cause; someone says 'leadership training isn't working'; a leader asks 'why can't I get to the next level'; an org wonders why its best performers plateau after promotion; a coach needs to match development intervention to a specific individual. Do NOT activate when: the issue is a skill gap (new manager needs how-to training, not stage diagnosis); the timeline is weeks (stage development takes months to years). More: deciqai.com/s/manager-development-spectrum

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Overseas Expansion Framework · deciqai bundle
Activate when: user says 'we want to go global' or 'expand internationally', founder is choosing between opening a local office vs. going digital-first in a new country, company has home-market traction and is planning its first international move, investor asks whether a portfolio company's overseas revenue is digital or entity-based. Do NOT activate when: the company has no home-market product-market fit (run pmf-crossing-the-chasm first); the overseas entity is already established and operating (scaling question, not entry question). More: deciqai.com/s/overseas-expansion-framework

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Representativeness Heuristic · deciqai bundle
Activate when: user says 'this person/startup looks like a winner', 'I know one when I see it', 'they have the profile of a great hire', 'this reminds me of [famous success]', or any judgment where a vivid profile drives a probability estimate without an explicit base rate. Also activate when auditing for the conjunction fallacy or when pattern-matching is cited as the basis for a high-stakes decision. Do NOT activate when: probability is computed directly from data with no narrative element; base rate and profile have already been reconciled via explicit Bayesian reasoning. More: deciqai.com/s/representativeness-heuristic

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Ria Client Behavior Coaching · deciqai
Activate when: a market drop has clients wanting to sell; framing performance reviews; onboarding risk tolerance; 'clients panic in downturns,' 'how do I keep them invested?'. Do NOT activate when: a genuine plan change is warranted (don't rationalize a real problem away). More: deciqai.com/s/ria-client-behavior-coaching

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Cross Disciplinary Creativity · deciqai bundle
Activate when: 'we need a breakthrough idea', 'everything in our industry looks the same', 'we've exhausted all options in our field', 'how do we innovate in a way no competitor has tried', 'need to think completely outside the box'. Do NOT activate when: home domain has a known solution needing better execution; user wants to brainstorm more options within their existing field. More: deciqai.com/s/cross-disciplinary-creativity

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Customs Adcvd Tariff Exposure · deciqai
Activate when: goods may fall under an antidumping/countervailing duty order or Section 301; sourcing changes; 'are we exposed to AD/CVD or 301?'; scope ambiguity. Do NOT activate when: product clearly outside any order and no special tariff applies. More: deciqai.com/s/customs-adcvd-tariff-exposure

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Customs Origin Usmca Decision · deciqai
Activate when: determining country of origin; testing USMCA (or other FTA) preference eligibility; marking; 'does this qualify for duty-free?'; goods with multi-country inputs. Do NOT activate when: wholly-obtained single-country goods with no preference question. More: deciqai.com/s/customs-origin-usmca-decision

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Freight Lane Pricing Decision · deciqai
Activate when: a freight broker must quote a lane and decide accept/counter/pass on a load or carrier rate; 'what should I quote', 'is this rate any good', margin vs win-probability on a lane. Do NOT activate when: a contracted rate already governs the lane (no decision). More: deciqai.com/s/freight-lane-pricing-decision

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Fundamental Attribution Error · deciqai bundle
Activate when: someone says 'they're just like that,' an employee is being blamed for underperformance without examining their situation, a post-mortem is focusing on who screwed up, customer churn is being written off as 'not the right fit,' or someone asks 'why did they do that?' with a character-based answer. Do NOT activate when: the behavior forms a documented pattern across many genuinely different situations (dispositional inference is warranted); situational analysis is being used as a shield to excuse behavior that warrants accountability. More: deciqai.com/s/fundamental-attribution-error

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Loss Aversion Prospect Theory · deciqai bundle
Activate when: someone says 'I don't want to lose what I have', a deal is stuck because a concession feels like a loss, a pricing or incentive change gets unexpected pushback, someone is refusing a bet that looks positive in expected value, a free trial cancels at high rate. Do NOT activate when: the loss being avoided is genuinely catastrophic and irreversible (use Kelly/antifragile instead); the decision is small and one-shot where EV approximation is acceptable. More: deciqai.com/s/loss-aversion-prospect-theory

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Mortgage Lo Comp Respa Design · deciqai
Activate when: designing/reviewing loan-originator compensation; considering a marketing services agreement (MSA), lead-buy, or referral arrangement; 'can we pay for these referrals?', 'can comp vary by loan?'. Do NOT activate when: unrelated ops incentives with no mortgage-referral nexus. More: deciqai.com/s/mortgage-lo-comp-respa-design

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Organic Plus Extension Growth · deciqai bundle
Activate when: user says 'we've hit a growth ceiling,' 'should we acquire or build,' 'we're growing but not sure we can sustain it,' 'what's our M&A strategy,' or a business has achieved initial PMF and is designing its next growth phase. Do NOT activate when: the organic core is not yet at product-market fit; or the primary M&A rationale is purely defensive with no positive value creation thesis. More: deciqai.com/s/organic-plus-extension-growth

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Positioning Obviously Awesome · deciqai
Activate when: a product is 'a better X' but nobody gets it; 'people don't understand what we do', weak conversion despite a good product, choosing a category/competitive frame; naming what you are. Do NOT activate when: positioning is already clear and validated and the task is execution, not repositioning. More: deciqai.com/s/positioning-obviously-awesome

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Activation Onboarding Playbook · deciqai
Activate when: signups don't turn into active/paying users; 'people sign up but don't stick', designing onboarding, improving activation; aha moment, time-to-value. Do NOT activate when: the problem is acquisition (no signups) or long-term retention of already-activated users (different lever). More: deciqai.com/s/activation-onboarding-playbook

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Founder Burnout Sustainability · deciqai
Activate when: a founder is running on empty, working unsustainable hours, or output/judgment is degrading; 'I'm burning out', 'I can't keep this pace', protecting the founder as the company's key asset. Do NOT activate when: it's a short, bounded sprint by choice with recovery planned. More: deciqai.com/s/founder-burnout-sustainability

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237 published skills · page 2 of 3